Kelly Roach – The Live Launch Method

Curriculum (Google Drive Proof)

If you’re tired of overcomplicated funnels, endless tech, and launches that burn you out more than they pay you, Kelly Roach’s “The Live Launch Method” is probably already on your radar – and for good reason. It’s the launch strategy behind an 8-figure coaching business, thousands of successful course creators, and a completely different way of thinking about selling online.

And with TSCourses, you can access this premium training at the cheapest price in the market, with instant delivery and a 15‑day satisfaction guarantee – which is where the real opportunity lies for you.

Let’s dive into whether The Live Launch Method is the right growth engine for your business, and why getting it through TSCourses gives you a serious advantage.

Who is Kelly Roach – and why should you listen to her?

Before you buy anyone’s launch blueprint, you want to know: does this person actually build businesses, or just sell courses?

Kelly Roach is a former Fortune 500 executive who led teams responsible for record-breaking sales results before launching her own company. She went on to build an 8‑figure online coaching business largely powered by the very system she teaches: The Live Launch Method.

She’s the founder and CEO of The Business Advisory, creator of The Live Launch Method, host of a popular business podcast, and a best‑selling author on launches and scaling. Her clients range from coaches and course creators to service providers and even physical product businesses using live launches to sell out offers.

What makes her especially credible is that The Live Launch Method wasn’t born from theory, but from failed launches and real marketplace feedback. In interviews, she explains that traditional webinar and funnel launches stopped working as well, so she rebuilt her approach around social selling, relationship-building, and live interaction – and that’s what turned her programs into multi‑million‑dollar assets.

In short, she’s not just “marketing about marketing.” She’s operating a high‑volume, real business using the exact method she’s teaching.

What is The Live Launch Method, in plain English?

At its core, The Live Launch Method is a simple but powerful idea:

Use a short, high‑energy live event (usually over a few days) on social media or via live video to teach, serve, and build real relationships – then open a time‑limited invitation into your paid program while your audience is most engaged.

No giant complicated funnels. No endless tech stacking. No obsessing over 17 retargeting sequences before you even talk to a real human.

The process typically looks like this:

• You attract a few hundred (or more) of your ideal prospects into a “conversion event” – usually a live challenge, live training series, or live workshop.

• Over several days, you show up live, teach high‑value, practical content, and give your audience small wins they can feel immediately.

• You use a “content to conversion” approach – meaning you’re not just teaching at random, you’re leading people toward a very specific result that your paid offer helps them fully achieve.

• You flip into an open cart window – a few days where you present your offer, handle objections, answer questions, and continue supporting people live.

• You close the cart and move into fulfillment – delivering your program to your new clients with momentum already built.

Kelly’s philosophy is that launches should be rooted in human connection and consistent live presence – not fragile tech stacks that break every time platforms change. Done right, a single live launch can bring in as much or more revenue than months of “passive” marketing.

Inside the curriculum: what you actually learn

While there are different packaging options around her Live Launch trainings, the core curriculum typically covers:

1. Positioning and content pillars
You learn how to choose and frame your offer so it stands out in a crowded market. This includes crafting content pillars that both attract the right people and set them up to buy, instead of just “freebie hunting.”

2. List and audience growth for your launch
Kelly shows you how to fill your live launch with a minimum of a few hundred qualified prospects. The training emphasizes using organic and social strategies, plus simple opt‑ins that attract high‑quality leads (not just freebie seekers).

3. The Live Launch structure
You get the step‑by‑step roadmap for the launch itself:

• How many days to go live
• What to cover on each live session
• How to transition from value teaching into your pitch
• How to handle DMs, comments, and follow‑ups for maximum conversions

Her method often follows a multi‑week rhythm: buildup and promotion, content week with daily lives, then a focused open cart window. This structure has been used repeatedly to generate six‑ and seven‑figure launches.

4. The “Content to Conversion” model
This is the backbone of the method. Instead of giving away random free content, you’re taught to:

• Deliver strategic micro breakthroughs
• Help your audience understand why they’ve struggled in the past
• Show them a new way of thinking about the problem
• Naturally position your paid offer as the logical next step

It’s persuasive, but built on service and clarity, not hype.

5. Social selling and community engagement
Kelly’s team is known for using dozens of touchpoints – live Facebook groups, DMs, Q&A sessions, accountability, and more – to keep people engaged throughout the launch. You’ll see how to:

• Warm people up before your first live
• Get high show‑up rates
• Turn comments and questions into sales conversations
• Build a community that stays with you long term, not just for a single launch

6. Scaling and repeating your launch
Once you’ve run your first live launch, the system is designed to be repeatable and scalable. You’ll learn how to:

• Refine your messaging and offer
• Improve conversions launch after launch
• Add paid traffic or bigger audiences when you’re ready
• Turn your live launch into the backbone of your entire business model

In some versions of the program, you also get access to additional courses like Conviction Marketing, Social Selling Blueprint, and clarity trainings, which help you apply the method to every part of your marketing.

Real student feedback: what people are actually saying

Beyond the marketing promises, what do real users say about The Live Launch Method?

From publicly available testimonials, interviews, and case studies, some common themes emerge:

1. “We made more in one launch than in years of trying everything else.”
Students often report that their first or second live launch using Kelly’s framework outperformed years of random content, funnels, or low‑ticket sales. Some mention generating more clients in a single 30‑day window than they had in the previous 12–36 months.

2. “It finally felt simple and doable.”
A big part of the appeal is simplicity. Many course creators and coaches say they were overwhelmed by webinar setups, evergreen funnels, complex ads, and all the tech that usually goes into launching. The live launch, by contrast, mostly requires:

• Your expertise
• A social platform
• A clear structure to follow

The feedback here is that the method feels very human and surprisingly lightweight once the plan is in place.

3. “It works across niches and price points.”
Although Kelly is best known in the coaching and education space, there are examples of her method working for network marketers, affiliate marketers, service providers, and even people selling physical products. Some of her own launches have sold both high‑ticket and mid‑tier programs using this same structure.

4. “The accountability and repetition are what made it click.”
Students who’ve worked directly with Kelly’s company highlight the built‑in accountability, coaching, and weekly support. Even when people feel uncomfortable going live at first, they often say the repeated practice inside a clear framework builds confidence – and that confidence translates into sales.

5. Constructive critiques
No program is perfect, and serious buyers should know the potential downsides:

• You do need to show up live, repeatedly. If you hate being on camera or are unwilling to interact with your audience, this may not be the best fit.
• The method works best when you already have (or can build) at least a few hundred leads or followers to invite into your launch event. It’s not a magic button for someone with zero audience and no willingness to promote.
• Like any proven system, success isn’t guaranteed. You still need a solid offer, clear messaging, and the discipline to implement.

Overall, the student sentiment is strongly positive, especially from people who were already trying to market online and needed a repeatable sales engine.

Who is The Live Launch Method perfect for?

This training is particularly powerful if you are:

• A coach, consultant, or expert ready to sell group programs, masterminds, or high‑ticket services
• A course creator who’s tired of quiet launches and wants a more dynamic, responsive model
• A service provider (agency owner, done‑for‑you expert, creative) who wants to move into leveraged offers
• An entrepreneur who has a good offer but struggles with consistent, scalable client acquisition
• Someone who enjoys teaching, speaking, or going live – or is at least willing to learn

If you want a completely passive, camera‑off, faceless marketing strategy, this may not be your ideal choice. But if you’re excited about building a real brand, real relationships, and real revenue, The Live Launch Method gives you a clear roadmap.

Why buying this course through TSCourses is a smart move

You already know The Live Launch Method is a serious asset. Now the question is: where should you get it?

Here’s where TSCourse