Justin Goff – How To “Dig Up” The Hidden Profits In Any Email List

Curriculum (Google Drive Proof)

If you have an email list sitting there “kind of working” but nowhere near its full potential, Justin Goff’s course “How To ‘Dig Up’ The Hidden Profits In Any Email List” is designed to turn that quiet asset into a serious cash machine – without burning out your subscribers or hammering them with desperate discounts.

In this review, we’ll look at who Justin Goff is, what you actually get inside this course, what real marketers say about his email training style, and how you can get his material through TSCourses at the lowest price with instant access.

Who is Justin Goff – and why should you trust him with your email list?

Justin isn’t a “theory” guy. He’s a direct response copywriter and marketer who built and scaled a supplement company from scratch to tens of millions of dollars in sales, largely on the back of smart offers and email-driven funnels.

A few key things about Justin:

• He started writing copy around 2008 and made his breakthrough by creating his own offers and learning, trial-by-fire, how to buy email traffic profitably.
• He’s known in the direct response world as the guy who can “beat controls” – meaning he can write and structure offers that outperform already successful campaigns.
• Top marketers praise his ability to find “hidden money” in funnels and boost average order value with surprisingly small tweaks. One client credits him with a 25%+ AOV increase from a single suggestion, which allowed them to finally scale on cold traffic.
• His main business focus now is email marketing – helping entrepreneurs and marketers quickly build and monetize email lists so they can work less and earn more.

Critically, Justin doesn’t just “do email” – he understands list psychology, offers, positioning, and funnels. So when he teaches you to dig up hidden profits, it’s not about sending more emails; it’s about smarter strategy and deeper understanding of what your subscribers actually respond to.

What is “How To ‘Dig Up’ The Hidden Profits In Any Email List” really about?

Based on Justin’s public teaching style, other email products, and feedback from people who’ve worked with him, this course is built around one big promise:

Help you uncover revenue sitting unnoticed inside your existing list by improving what you say, how often you say it, and what you offer – instead of chasing new subscribers or bigger ad spend.

While the exact module names may differ, the curriculum generally revolves around these pillars:

1. Diagnosing the “profit leaks” in your current email list

Justin is obsessive about numbers and behavior. In this part of the training, he typically walks you through:

• How to evaluate your current list: open rates, click rates, inactive segments, buyer vs non-buyer behavior.
• The common “money leaks” that almost every list has – such as never emailing past buyers again, no reactivation process, or never making premium offers to your best customers.
• How to identify where you are leaving the most money on the table – so you focus on high-ROI fixes first instead of trying 20 random tactics.

If you’re the type who’s been emailing “when you remember,” this alone can be a game changer because it gives you a clear plan instead of guesswork.

2. Turning your list into a relationship – not just a sales channel

Justin’s own emails are famous for being addictive to read. He tells stories, shares personal lessons, and still sells hard – but in a way that feels natural.

Inside the course, expect him to cover:

• How to write emails people actually look forward to – even when they know you’ll make an offer at the end.
• Using stories, personality, and vulnerability to build real affinity and trust with your subscribers.
• The “have to apply” and other engagement tricks he’s mentioned publicly that keep readers glued to your messages.
• How to warm up a cold or neglected list so you can start selling again without triggering complaints or massive unsubscribes.

If your current emails feel dry, transactional, or forced, this section helps you transform your voice from “newsletter robot” into a trusted guide.

3. Offers, hooks, and angles that unlock hidden revenue

Justin makes a living spotting winning hooks in saturated markets and “digging up” money others miss. Here he typically dives into:

• How to choose and position offers for your list so they feel like a natural extension of what your subscribers already want.
• How to test different angles for the same product – so you find the hook that finally hits a home run.
• Creating special promotions, bundles, and “reason why” campaigns that drive spikes of revenue without discounting everything to the floor.
• How to plug proven email hooks and frameworks into your campaigns in a way that fits your market and voice.

If you’ve ever sent a “great” email that flopped, it’s almost always a hook or offer problem. This part of the course equips you to fix that – not with tired templates, but with strategic thinking.

4. Monetization systems: consistent cash instead of random spikes

Justin doesn’t chase one-off wins. His whole career has been about making campaigns work reliably enough that you can buy traffic, scale, and sleep at night.

So inside this course you can expect him to teach you:

• Simple email sequences that every list should have: new subscriber indoctrination, first-time buyer sequences, reactivation campaigns, and flash promotions.
• How to structure regular “sales weeks” or promotion cycles so your list is trained to buy – without feeling spammed.
• How to segment buyers, non-buyers, and premium customers so each group gets the right mix of value and offers.
• The right frequency for your market – and how to increase email volume without tanking engagement.

The result is a system where you can look at the calendar and know what’s going out, what kind of revenue to expect, and how to optimize over time.

5. Advanced “hidden profit” strategies for serious builders

For more advanced marketers, Justin is known for dialing in:

• Increasing average order value from email traffic with smart upsells, cross-sells, and cart bumps.
• Strategic partnerships and joint promotions via email that can unlock big windfalls with zero ad spend.
• How to weave higher-ticket offers or back-end services into your email calendar to dramatically raise revenue per subscriber.
• Subtle tweaks in subject lines, framing, and calls-to-action that can produce outsized gains from the same size list.

This is where the course really earns its title. If you already have a list and some products, these advanced plays can produce new revenue streams almost immediately.

Who is this course for?

This training is especially valuable if:

• You are an entrepreneur, coach, consultant, info-product creator, or ecom seller with an existing list (even a small one) that isn’t producing what it should.
• You are a marketer or copywriter managing email for clients and want to quickly create wins that justify higher retainers and performance fees.
• You are a student of direct response, eager to understand how serious pros like Justin think about lists, offers, and monetization.

It’s less suited for someone who has no list at all and no intention of building one. This course is about squeezing more juice from the orange you already have – not planting the tree from scratch.

Real-world feedback and reputation

While this specific course doesn’t have a public “Yelp page,” Justin’s reputation in the email and direct response world is strong – and that matters, because email is where nonsense is exposed quickly.

Marketers and founders frequently say things like:

• He can spot “hidden money” in a funnel faster than almost anyone and turn small changes into big revenue increases.
• He’s “technically a copywriter” but operates at a much higher level, blending strategy, positioning, and psychology with copy.
• His input has been responsible for taking offers from “barely working” to seven figures a year and beyond.

One useful perspective from people analyzing his email training is this: his material is extremely powerful if you already understand basic copy principles. If you’re brand new and don’t know fundamentals like market research, customer awareness, and basic persuasion, you might feel overwhelmed. The flipside? If you have the basics and you’re ready for more advanced application, this is precisely the kind of course that unlocks “next level” performance.

Advantages of getting the course via TSCourses

At TSCourses, our goal is straightforward: make elite marketing education accessible to ambitious people who don’t want to pay inflated prices or wait days for access.

Here’s what you get when you pick up Justin Goff’s “How To ‘Dig Up’ The Hidden Profits In Any Email List” through us:

Cheapest price on the market
We commit to offering this course at the lowest price you’ll find. That means you can redirect more of your budget into the things Justin teaches you to do – like buying traffic, testing offers, or building new funnels – instead of overpaying for the training itself.

Instant delivery via Google Drive
No waiting. No approval delays. Right after payment, you receive an instant Google Drive link so you can:

• Start watching immediately.
• Download videos and materials at high speed.
• Access from any device, anywhere.

Zero risk of account blocking
Because we deliver through Google Drive, you’re not at the mercy of a third-party course platform closing your account or randomly locking you out. There’s no complicated login system to remember and no danger of losing access week to week.

15-day satisfaction guarantee
We stand behind the quality of what we offer. If within 15 days you feel the course isn’t right for you, reach out and we’ll make it right. That gives you more than enough time to:

• Go through the core modules.
• Implement at least one or two “hidden profit” plays.
• Judge, based on actual results, whether this is the right training for you.

TSCourses: The Best Place to Learn Online Courses
Our brand promise is simple: premium courses, maximum convenience, minimum cost. You get world-class insight from someone like Justin Goff – without the usual friction.

Who will get the biggest ROI from this course?

You’re likely to see the fastest wins if:

• You already have a list of at least a few hundred subscribers, ideally buyers.
• You’re sending occasional emails, but with no real strategy or promotion calendar.
• You have at least one offer that sells, but you’re not sure how to fully exploit it via email.
• You care about long-term list health and relationship, not just “one more sale today.”

Imagine this: a single reactivation campaign to your “dead” segment brings in a handful of forgotten buyers. A new, better-positioned promotion doubles your response for a product you already sell. A simple upsell introduced by email boosts order values by 15–25%. None of this requires more traffic. It just requires better thinking – the kind Justin teaches.

Ready to turn your list into a profit center instead of a passive asset?

If you’re tired of hearing that “the money is in the list” while your own list quietly underperforms, Justin Goff’s “How To ‘Dig Up’ The Hidden Profits In Any Email List” is one of the most practical, revenue-focused trainings you can plug into right now.

Through TSCourses, you get:

• The cheapest price available
• Instant Google Drive access right after payment
• High-speed downloads with no account-blocking risk
• A 15-day satisfaction guarantee that lets you test the material without pressure

If you’re an entrepreneur, marketer, or student of direct response who’s ready to squeeze every last drop of profit from your existing subscribers – without burning them out – this course is a smart, leverage-rich move.

Take your email list seriously for the next 30 days with Justin’s playbook, and you may look back on it as the moment your “quiet little list” finally became a real revenue engine.