Depesh Mandalia – The BPM Method (Facebook Ads 2020)

Curriculum (Google Drive Proof)

If you are still guessing your way through Facebook ads, Depesh Mandalia’s “The BPM Method (Facebook Ads 2020)” might be the missing operating system your campaigns need – and TSCourses makes it accessible at the lowest possible cost.

Who is Depesh Mandalia – and why should you listen to him?

Depesh is not just another Facebook ads “guru” who went viral on YouTube. He is a performance marketer with around two decades of online marketing experience, known for scaling brands from six and seven figures to eight figures using paid traffic. In interviews and case studies, he openly shares how he helped scale offers from hundreds of thousands to multi-million revenues using Facebook ads alone, combining old-school direct response principles with a deep understanding of Meta’s algorithm.

This mix is what makes his BPM Method so powerful: it is not a short-lived hack; it’s a framework rooted in classic advertising psychology, then adapted to 2020+ Facebook ads realities.

What is “The BPM Method” really about?

BPM stands for Brand-driven Performance Marketing. Unlike most courses that start with button-clicking inside Ads Manager, Depesh flips it. He insists that:

– The ad platform is only about 30% of your success.
– The other 70% lies in your product, audience, offer, creative, and funnel.

In practice, that means he teaches you to build a solid engine before you ever worry about scaling budgets. The core of the BPM Method is what he calls the “Advertising CORE-4”:

1. Audience – deep consumer research to pinpoint who you should target and why they buy.
2. Product/Offer – structuring irresistible offers that make your ads “easy” to convert.
3. Ads/Creatives – messaging and angles that attract clicks and pre-frame the sale.
4. Funnel – simple but effective funnels that turn cold traffic into buyers and leads.

The course then layers Facebook ad execution on top of this foundation: account setup, campaign structures, testing, optimization, and scaling – all built around real-world performance, not theory.

Inside the curriculum: what you actually learn

While the exact module names may vary across different versions of the program, here is what you can realistically expect when you dive into The BPM Method Facebook Ads 2020:

– Foundations & Strategy
You start by understanding how Facebook’s algorithm truly works, what data it needs, and how to align your strategy with it. There’s a heavy focus on mindset, expectations, and what it takes to build a scalable ad system instead of chasing random “winning ads.”

– Audience & Research
Depesh goes deep into consumer research, teaching you how to build accurate audience profiles from real data, not guesses. You learn how to map pains, desires, objections, and triggers, then connect them to interest-based, lookalike, and broad targeting on Facebook.

– Offer & Funnel Design
One of the strongest parts of his method: turning your product into an offer that sells itself. You see how to position low-ticket, mid-ticket, and high-ticket offers, and how to plug them into funnels (opt-in pages, VSLs, webinar funnels, tripwires, etc.) that Facebook traffic actually converts on.

– Creative & Messaging
Depesh breaks down how to write ad copy and structure creatives that speak to different awareness levels. You learn frameworks for hooks, angles, and objection-handling inside your ads, and how to adapt them for different placements (feeds, stories, Reels).

– Campaign Setup & Structures
Here you get the “plug & play” layouts: how to structure campaigns, ad sets, and ads for eCommerce, lead gen, and digital products. This includes simplified structures for newer advertisers and more advanced setups for higher daily spends.

– Testing & Optimization
You learn how to test systematically instead of randomly: which variables to test first (audience, creative, offer), how long to let tests run, and what metrics matter. Depesh emphasizes that mixing winning and untested ads is a surefire way to confuse the algorithm, and he shows you how to avoid that.

– Scaling Frameworks
For entrepreneurs and media buyers already spending $50 to $5,000+ per day, this is where the course pays off fast. Depesh lays out his scaling rules, including daily budget increases, when to duplicate, when to consolidate, and how to protect your profitable ad sets while increasing spend.

– Troubleshooting & Stabilizing Performance
Finally, the course addresses what to do when performance drops: diagnosing whether the issue is with your audiences, creatives, funnel, tracking, or external factors. You get clear decision-making frameworks instead of random guesswork.

How real students rate The BPM Method

Across various feedback snippets and testimonials, one pattern is clear: students consistently say this is not “just another Facebook ads course.”

You’ll find reviews describing it as “hands down the best FB Ads course out there,” highlighting three recurring strengths:

– Depth and clarity – Depesh explains complex ideas in simple, structured ways that are easy to implement.
– Real-world relevance – The content reflects how Facebook ads actually behave at scale, not just beginner-level tactics.
– Direct support and examples – Students value his use of real campaigns, templates, and walkthroughs to show what works.

Many students say they saw results within a few weeks of implementing the frameworks, especially in areas such as cutting wasted spend, improving ROAS, and finally understanding how to scale beyond low daily budgets.

Who is this course ideal for?

The BPM Method is especially suited for:

– E-commerce owners wanting to scale from break-even or slightly profitable to consistent, scalable ROAS.
– Info product creators and coaches who rely on funnels and need predictable lead and sales generation.
– Freelancers and agency owners managing client ad accounts and wanting a proven, repeatable framework.
– Intermediate advertisers who are past the basics but stuck under a certain daily ad spend.

If you are an absolute beginner, you can still benefit, but you will appreciate it most once you understand basic Ads Manager navigation and are ready to think strategically.

Why get The BPM Method from TSCourses?

TSCourses positions itself as The Best Place to Learn Online Courses – and for good reason. If you want high-level training like Depesh Mandalia’s but don’t want to pay premium retail prices, TSCourses is your best shortcut.

Here is why:

– Lowest price commitment
TSCourses is committed to offering The BPM Method at the cheapest price in the market. That means you get world-class Facebook ads training at a fraction of the original cost, preserving your cash for ad spend instead of just education.

– Instant access via Google Drive
After payment, you receive an instant Google Drive link. No waiting, no delays – you can start watching the modules and restructuring your campaigns the same day.

– 15-day satisfaction guarantee
You can go through the training, test the frameworks, and if you feel it is not a fit, you are covered with a 15-day satisfaction guarantee. That significantly reduces your risk and lets the course prove its value.

– High-speed download, no account blocking
You do not have to worry about slow loading platforms or losing access. Your files are safely delivered through high-speed download, wit