Name

01-Welcome to The BPM Method (Start Here)

02-Build Your Offer

03-Master The Facebook Algorithm

04-Build Your Strategy

05-The 5W Avatar

06-End of Module

07-Build Your Funnel

08-Account Setup

09-The 4-Funnel System

10-Audience Building

11-Creative or Ads Research

12-Ads Mastery Using Conversion Psychology

13-CBO Mastery

13-Launch Your Test Campaigns

14-Data Mastery

15-The Graduation Framework

16-Stabilise _ Optimise For Profits

17-Analysis Digging _ Panning For Gold

18-Building Your Retargeting Strategies

19-AOV Optimisation

20-Conversion Rate Optimisation

21-Auction Optimisation

22-Automation

23-Attribution

24-Grow _ Scale

25-Campaign Scaling Strategies

26-Business Scaling

01-Introduction to The BPM Method.mp4

02-Goal Setting _ Getting The Best From This Training Program.mp4

02-Goal Setting _ Getting The Best From This Training Program.pdf

03-BPM Method Support.mp4

03-BPM Method Support.pdf

04-BPM Elite.mp4

04-BPM Elite.pdf

01-Introduction.mp4

01-The Profit or Revenue Curve.mp4

01-The Profit or Revenue Curve.pdf

02-BPM Method - Goal Setting Exercise.docx

02-CPA and ROAS Calculator - ZASR - public - by Depesh Mandalia(1).xlsx

02-CPA and ROAS Calculator - ZASR - public - by Depesh Mandalia.xlsx

02-KPIs _ Goal Setting.mp4

02-Understanding Your KPI Levers.xlsx

03-The Facebook Algorithm UNLEASHED.mp4

01-The 4 Key Pillars of Advertising.mp4

01-The 4 Key Pillars of Advertising.pdf

02-CORE-4 Score Sheet [TEMPLATE] - EXTERNAL - BPM STUDENTS ONLY.xlsx

02-Grading Your Advertising Core-4.mp4

03-CORE-4 Score Sheet [TEMPLATE] - EXTERNAL - BPM STUDENTS ONLY.xlsx

03-From AC-4 To Advertising Strategy.mp4

01-Introduction.mp4

01-Introduction.pdf

02-Content Planning Matrix - BPM Method - ZASR (c).xlsx

02-Uncovering Your Avatar_s Needs and Desires.mp4

03-Building Your 5W Avatar.mp4

03-Content Planning Matrix - BPM Method - ZASR (c).xlsx

04-Content Planning Matrix - BPM Method - ZASR (c).xlsx

04-Copy Mastery Using The 5W Avatar.mp4

01-End of Module Review.pdf

01-The Power of Alignment.mp4

01-Account Structure.mp4

01-Account Structure.pdf

02-The Facebook Pixel.mp4

02-The Facebook Pixel.pdf

03-Advanced Pixel Hacks.mp4

03-Advanced Pixel Hacks.pdf

04-Advanced Setup- Schema _ Markup.mp4

04-Advanced Setup Schema _ Markup.pdf

05-Advanced Setup Catalogues (Ecommerce).pdf

06-Advanced Setup Advanced Matching.pdf

07-Advanced Setup Offline Conversions.pdf

08-Advanced Setup First Party Cookies.pdf

01-Introduction.mp4

02-BPM Method.mp4

03-4-Funnel System Examples.mp4

04-Build Your 4 Funnel System.mp4

01-Using Existing Data _ Planning Your Audiences.mp4

01-Using Existing Data _ Planning Your Audiences.pdf

02-Uncovering Opportunities via Audience Insights.mp4

02-Uncovering Opportunities via Audience Insights.pdf

03-Audience Building via _Page Stalking_.mp4

04-Audience Building via _Fan Stalking_.mp4

01-Creative Research via Success Stories.mp4

01-Creative Research via Success Stories.pdf

02-Creative Hub Inspiration.mp4

02-Creative Hub Inspiration.pdf

03-Ethical Hacking via Ads Library.mp4

03-Ethical Hacking via Ads Library.pdf

04-Ad Formats _ Sizes.mp4

04-Ad Formats _ Sizes.pdf

05-Creating Ads.mp4

05-Creating Ads.pdf

01-The 3N Ads Formula.mp4

02-N1- Stop the Scroll.mp4

03-N2 Engage.mp4

04-N3 Convert.mp4

05-Creating The Perfect Ad.mp4

05-Creating The Perfect Ad.pdf

01-CBO Mastery.mp4

01-Introduction to The Graduation Framework.mp4

01-Introduction to Data Mastery.mp4

02-CPA _ ROAS Calculator.mp4

02-CPA _ ROAS Calculator.pdf

03-Report Setup _ Analysis Top Level KPIs.mp4

03-Report Setup _ Analysis Top Level KPIs.pdf

04-Report Setup _ Analysis Funnel KPIs.mp4

05-Report Setup _ Analysis Video Engagement KPIs.mp4

06-Report Setup _ Analysis Lead Gen KPIs.mp4

07-Report Setup _ Analysis Webinar KPIs.mp4

08-Google Sheets KPI Dashboard Example.mp4

09-Google Sheets KPI Dashboard Build.mp4

09-Google Sheets KPI Reporting Template - The BPM Method.xlsx

10-Reporting _ Insights Rocket Fuel with Supermetrics.mp4

10-Reporting _ Insights Rocket Fuel with Supermetrics.pdf

01-Introduction to The Graduation Framework.mp4

02-Setting Up Your Ads Library.mp4

02-Setting Up Your Ads Library.pdf

03-Calibration Testing.mp4

04-GT Phase 1 Finding Winning Audience.mp4

05-GT Phase 2 Finding Winning Ads.mp4

06-GT Phase 3 Stability _ Prospecting.mp4

07-The GTA Method - Analysis _ Action.mp4

08-The GTA Method - Setting Rules.mp4

09-Split Testing.mp4

09-Split Testing.pdf

10-DCO for Graduation Testing.mp4

10-DCO for Graduation Testing.pdf

11-STAR Testing Method.mp4

11-STAR Testing Method.pdf

01-Introduction to Stabilisation _ Optimisation.mp4

01-GT Phase 3- Prospecting Next Steps.mp4

02-Prospecting Stability Example.mp4

03-BPM Method - Gold Digging Scoresheet - External.xlsx

03-Gold Digging.mp4

04-The Ads Sniper Method.mp4

05-Creating Deeper Insights, Fast using Facebook_s Ads Reports.mp4

05-Creating Deeper Insights, Fast using Facebook_s Ads Reports.pdf

01-WARM DCO Infinity Retargeting Strategy Setup.mp4

02-WARM DCO Retargeting Infinity Strategy Analysis.mp4

03-HOT DCO Infinity Retargeting Strategy Example- BPM Method Mastermind Campaign Walkthrough.mp4

04-HOT DPA Infinity Retargeting Strategy Example- - Ecommerce Campaign Walkthrough.mp4

05-DPA Product Sets.mp4

01-AOV Optimisation Methods.mp4

02-Ecomerce Bundling Example.mp4

02-Ecomerce Bundling Example.pdf

03-Amazon Ecommerce Example.mp4

04-Cookbook Digital Product Example.mp4

05-Promotional Campaigns Hack.mp4

06-Promotional Campaign Setup.mp4

01-The Customer Experience Framework.mp4

02-Landing Page Analysis _ Inspiration.mp4

03-Landing Page Speed Optimisation.mp4

03-Landing Page Speed Optimisation.pdf

04-Landing Page Design Example.mp4

05-Landing Page Design Example.mp4

06-Site Optimisation- Visitor Spying.mp4

07-Site Optimisation- Visitor Polls.mp4

08-Site Optimisation- Split Testing.mp4

08-Site Optimisation Split Testing.pdf

01-Controlling Auction Costs.mp4

02-Auction Optimisation- Page Engagement.mp4

03-Auction Optimisation- The ViPER Test.mp4

04-Auction Optimisation- Page Content Research.mp4

04-Auction Optimisation Page Content Research.pdf

05-Page Quality Scores.mp4

05-Page Quality Scores.pdf

06-Ad Quality Scores.mp4

06-Ad Quality Scores.pdf

07-Auction Insights.mp4

08-Campaign Objectives.mp4

09-The Punisher Method.mp4

01-Automation Rules for The BPM Method.mp4

01-Automation Rules for The BPM Method.pdf

01-Why You Need Attribution Analysis To Optimise _ Scale.mp4

01-Why You Need Attribution Analysis To Optimise _ Scale.pdf

02-The BPM Method - eROAS Calculator.xlsx

02-eROAS Calculator.mp4

03-Account Attribution Analysis.mp4

03-The BPM Method - Attribution Analysis.xlsx

01-BPM Method - Scaling checklist.docx

01-Growth vs Scaling.mp4

02-Ads Scaling Mindset.mp4

02-The BPM Method - Scaling Mindset.docx

01-Introduction to Campaign Scaling Strategies.mp4

02-The GT-CBO Method.mp4

03-The BPM Method - V-Scale.docx

03-V-Scale.mp4

04-Nitro V-Scale.mp4

04-The BPM Method - Nitro V-Scale.docx

05-H-Scale Split.mp4

05-The BPM Method - H-Scale Split.docx

06-H-Scale Dupe.mp4

06-The BPM Method - H-Scale Dupe.docx

07-M-Scale.mp4

07-The BPM Method - M-Scale Bid Cap.docx

07-The BPM Method - M-Scale Cost Cap.docx

07-The BPM Method - M-Scale ROAS_Value Bid.docx

07-The BPM Method - M-Scale Target Cost.docx

08-Scaling Example Using V-Scale, H-Scale _ M-Scale.mp4

01-Introduction to Business Scaling.mp4

02-More Customers.mp4

03-Repeat Purchases.mp4