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Bryan Dulaney & Nick Unsworth – The Launch & Scale Coaching

Bryan Dulaney & Nick Unsworth – The Launch & Scale Coaching
  • lastupdatedate-icon Last Updated: 08-14-2020
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If you’ve been feeling that your coaching or expert business is one great offer away from breaking out – but you’re stuck at “good, not great” revenue – Bryan Dulaney & Nick Unsworth’s The Launch & Scale Coaching is designed to be that missing system.

This is not a generic “how to start an online business” course. It’s a full launch and scaling framework built specifically for coaches, consultants, experts, and mission-driven entrepreneurs who want to turn their knowledge into a predictable high-ticket business.

Who are Bryan Dulaney and Nick Unsworth?

Bryan Dulaney is widely known in the funnel and launch world for engineering multi-million-dollar campaigns in dozens of niches. He has worked behind the scenes on high-converting funnels, high-ticket offers, and live launch campaigns that take people from unknown to fully booked.

Nick Unsworth is a business coach and marketing strategist focused on helping purpose-driven entrepreneurs “live their life on fire” by building coaching and consulting businesses that are both profitable and aligned with their calling. Together, they bring a mix of hardcore funnel strategy plus mindset and positioning for thought leaders.

The promise of The Launch & Scale Coaching

The core promise of The Launch & Scale Coaching program is simple:

Take your expertise, package it into a compelling offer, launch it using a proven campaign system, then scale it with predictable, measurable marketing.

The course is positioned as a “most comprehensive, proven training” on launching and scaling your expertise online, especially during uncertain times when you need a model that works regardless of economic fluctuations. It is particularly aimed at:

– Coaches and consultants
– Course creators and experts
– Agency owners who want to pivot into leveraged coaching
– Entrepreneurs with offline expertise who want to take it online

Inside the curriculum: what you actually learn

While the exact module names can vary as the program evolves, the structure generally covers the full journey from idea to scalable coaching business. Expect content in these key areas:

– Niche and positioning
You learn how to clarify who you serve, what high-value problem you solve, and why your offer stands out in a crowded market. This is about carving a “category of one” rather than being just another coach competing on price.

– Offer design and pricing
The program walks you through packaging your knowledge into a premium coaching or group program, including:
– Defining outcomes and milestones for clients
– Structuring deliverables (calls, support, curriculum)
– Pricing for profit and perceived value, not insecurity

– Messaging and storytelling
A large focus is placed on crafting a message that deeply resonates with your ideal clients. You’re guided to distill your story, your “why,” and your clients’ pain points into clear, compelling messaging used in all your marketing.

– Funnel and launch strategy
This is the bread and butter of Bryan Dulaney’s expertise. You get step-by-step training on:
– Building a front-end funnel to capture leads
– Using webinars, challenges, or live events to sell your program
– Follow-up sequences that convert leads into high-ticket clients

– Traffic and lead generation
You learn both organic and paid strategies to fill your funnel consistently, including:
– Content strategies that attract qualified leads
– Paid ads frameworks (Facebook, YouTube, etc.)
– Metrics to track so you know what to scale or fix

– Sales process and enrollment
The program typically includes scripts, frameworks, and coaching around:
– Clarity calls or strategy sessions
– Handling objections with integrity
– Enrolling the right clients at premium prices

– Systems, scaling, and delivery
Once your offer converts, the focus shifts to:
– Onboarding systems
– Group delivery structures
– Hiring support or building a small team
– Scaling your marketing while keeping client results high

Many students appreciate that this is not just “theory.” The material is taught through real-world examples from Bryan and Nick’s own businesses and clients, so you can see how campaigns are structured end-to-end.

Real student feedback: what people are actually saying

From public comments, testimonials, and social proof around Bryan and Nick’s work, a few consistent themes show up:

– Clarity and confidence
Many students report that they finally gained clarity on their niche and offer after struggling for months or years. That clarity alone often leads to their first high-ticket sales.

– Real revenue breakthroughs
It’s common to see stories of:
– Coaches going from no consistent clients to their first $10k–$20k month
– Already established coaches tightening their funnel and jumping from “stuck at 5k” to consistent five-figure months
– Experts who had content but no clear offer finally launching and getting paid upfront

– Implementation support
Past buyers frequently mention that the frameworks are practical and broken down into clear steps. Those who implement consistently are usually the ones reporting the biggest wins.

Of course, like any serious business program, this is not a “magic button.” Some students share that they felt overwhelmed by the depth of material if they tried to do everything at once. The pattern is clear: those who focus, implement one launch model at a time, and follow the steps tend to see results – those who just “consume content” without execution don’t.

Who this course is best for (and who it is not)

The Launch & Scale Coaching is ideal for:

– Coaches and experts who already have skills or experience but no solid offer or funnel
– Entrepreneurs who are ready to launch or relaunch a high-ticket coaching program
– Marketers and agency owners wanting to transition into scalable education and coaching
– Existing course creators who want to add a premium coaching layer and scale beyond one-off sales

It may not be for you if:

– You are looking for a quick-fix or get-rich-quick solution
– You are not willing to get on calls, create content, or sell your offer
– You don’t yet have any expertise or skill set you can help people with

A compelling angle: turning uncertainty into leverage

One of the most powerful angles of The Launch & Scale Coaching is its relevance in uncertain or shifting markets. When algorithms change, ad costs spike, or economies wobble, experts and coaches who have:

– A clearly defined niche
– A premium, results-based offer
– A proven launch and enrollment system

tend to do better than those selling low-ticket or unfocused offers.

This program is essentially a “resilience blueprint” for your coaching business: not just getting clients when times are good, but knowing how to launch and relaunch in cycles, adapt your messaging, and scale when others are pulling back.

Why consider getting it through TSCourses

If you’ve decided The Launch & Scale Coaching fits where you want to go, how and where you get access matters.

TSCourses positions itself as The Best Place to Learn Online Courses by making premium trainings more accessible, especially for driven entrepreneurs, marketers, and students who may not want to pay full retail.

Here’s what you get when you choose The Launch & Scale Coaching through TSCourses:

– The cheapest price in the market
TSCourses commits to offering this program at the lowest price you’ll find, making a high-leve

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