Adam Heist – FBA Blueprint

Curriculum (Google Drive Proof)

If you’ve been binge-watching Adam Heist on YouTube and wondering whether his flagship program “FBA Blueprint” is really the missing piece between you and a 7‑figure Amazon brand, you’re not alone. For many entrepreneurs, this course has become the go‑to roadmap for building a scalable, sellable FBA business – not just launching “a product” and hoping for the best.

In this review, we’ll break down who Adam Heist is, what you actually get inside FBA Blueprint, what real students are saying, and why picking it up through TSCourses gives you a serious edge in price, access, and peace of mind.

Who is Adam Heist – and why should you listen to him?

Adam Heist (real name Adam Runquist) is not a “course first” guru. He built, scaled, and exited 7‑figure Amazon FBA brands before ever launching his program. On his YouTube channel, he openly shares strategies, wins, and failures around building FBA businesses, and he’s been recognized as one of the more transparent, data‑driven voices in the Amazon space.

A few key points about Adam:

– He has built, scaled, and sold multiple 7‑figure FBA brands.
– He runs the Adam Heist YouTube channel, where he posts deep‑dive content on Amazon FBA, traffic, reviews, branding, and operations.
– He created FBA Blueprint initially out of frustration with low‑quality, surface‑level Amazon courses on the market, aiming to deliver the kind of systems and “under the hood” detail he didn’t see elsewhere.

This matters, because FBA Blueprint is built around what Adam actually uses inside his own businesses: frameworks, SOPs, and systems designed for serious operators who want to grow beyond “a couple of products” and into a real brand.

Inside the FBA Blueprint: the real curriculum

Adam is very clear: this is not a short, fluffy video series. FBA Blueprint is a full operating system for building and scaling an Amazon brand.

The core FBA Blueprint course includes:

– 145+ in‑depth lessons
Adam describes the course as over 140–145 painstakingly organized videos, split into seven core modules. These aren’t quick 5‑minute overviews. Many of them are deep dives with real examples, data, and walkthroughs from his own brands. The idea is to cover everything from the ground up: strategy, product selection, launch, traffic, reviews, optimization, and scale.

– 7 core modules – the “pillars” of a scalable FBA business
While exact module names evolve as the course is updated, Adam has explained the structure repeatedly:

1. Vision, goals, and reverse‑engineering the business
This is where you learn how to set a clear end goal and mathematically reverse engineer it. Instead of randomly picking products, you map out your revenue, profit, SKU count, and roadmap from day one. For serious entrepreneurs, this is a game changer: you’re intentionally building a brand worth 7 or 8 figures, not just chasing quick wins.

2. Product Pyramid system
This is one of Adam’s signature frameworks. The Product Pyramid module alone has around 30+ videos. It walks you through foundations of product research, how to get into the mind of your ideal customer, and how to build a portfolio of products with layered risk and upside. It’s not “just use Helium 10 and look for 500 reviews.” It’s a structured strategic approach to SKU selection.

3. Branding, positioning, and offers
Here, the focus shifts from “listing a product” to building a differentiated brand. You’ll learn how to position your product, craft offers that stand out, and create an asset that can one day be sold – something Adam has personally done.

4. Launch strategy and review systems
Building on his popular Review Masterclass content, Adam dives into ethical, ToS‑compliant methods for earning reviews and training the algorithm to love your product. He covers pre‑launch planning, launch day tactics, and ongoing momentum building using reviews, external traffic, and promotions.

5. Traffic orchestration
One of the standout parts of FBA Blueprint is how it treats traffic as an “orchestra.” Rather than just teaching basic PPC, Adam shows you how to coordinate Amazon PPC, retargeting, YouTube ads, and other channels so they work together. For anyone serious about scaling, this is the kind of media strategy most courses barely touch.

6. Systems, operations, and automation
This is where FBA Blueprint really separates itself from entry‑level programs. Adam and his team have “ridiculously automated systems and operations for scale,” and he pulls those directly into the course. You learn hiring, SOPs, weekly and monthly rhythms, dashboards, and processes so your business can grow without collapsing under its own weight.

7. Scaling, team, and exit (expanded in Pro)
In the core course you get the principles of scaling SKUs, expanding profitably, and starting to think like an owner, not just an operator. In the Pro upgrade, this topic is expanded into a full “Scaling to eight figures” bonus module: selling internationally, retail expansion, Shopify, Walmart, building a team, and preparing for an exit.

The FBA Brain: your SOP library

Beyond video training, FBA Blueprint includes what Adam calls the “FBA Brain” – a searchable library of documented SOPs (standard operating procedures). This is huge if you’re hiring VAs, building a small team, or simply want to stop reinventing the wheel for every recurring task.

– 230+ SOPs and counting
These SOPs cover tasks across product research, launches, PPC, inventory, customer service, and more. Instead of spending hours figuring out “how should I brief a VA for this?” you plug in proven checklists and workflows.

For entrepreneurs who are short on time or already juggling multiple businesses, this alone can justify the investment.

Community and support: not just a video course

One of the biggest hidden strengths of FBA Blueprint is the private community Adam has built around it.

– Private Backroom Mastermind
Inside, you’re surrounded by 6, 7, and even 8‑figure sellers, including Adam himself. Members share strategies, wins, failures, and the latest changes in the Amazon ecosystem. This makes the journey less lonely and far more strategic – you’re no longer guessing alone in front of your laptop.

– Direct access to experienced sellers
You’re able to ask questions, get feedback on listings or product ideas, and shortcut months of trial and error. Students often mention that the community alone is worth the price of admission because of the real‑time, boots‑on‑the‑ground perspective.

Real student feedback: what are members actually saying?

FBA Blueprint consistently boasts an extremely high satisfaction rating. Across Adam’s sales pages and public mentions, the course is credited with:

– A 97%+ satisfaction rate
– Hundreds of members actively implementing and scaling brands
– Strong word‑of‑mouth referrals from experienced sellers

Common themes from real student feedback include:

– Depth and organization
Students comment that this is “the most organized and detailed Amazon course” they’ve bought. Many have previously purchased 2–4 other FBA programs and felt those were shallow. With FBA Blueprint, they finally feel like they have a complete, end‑to‑end system.

– Real operator perspective
Members appreciate that Adam is not teaching theory. He walks through dashboards, real brand examples, and advanced strategies that only appear once you’re dealing with serious sales volume.

– Practical, actionable content
Instead of vague advice, lessons come with concrete steps, frameworks, and tools. This makes it easier to go from “understanding” to doing.

– Highly engaged community
People frequently highlight the mastermind group as a difference‑maker: you’re plugged into a network that constantly shares what’s working now, not just what worked when a video was recorded.

Of course, no course is a magic bullet. Some students mention that the sheer volume of content can feel overwhelming at first. But for serious entrepreneurs, that “problem” is exactly why they join: they want everything in one place, clearly structured, so they can build a real business, not just side‑hustle income.

Who is FBA Blueprint best for?

Based on the content and structure, FBA Blueprint is ideal for:

– Ambitious beginners who are serious about building a brand, not just a quick product flip.
– Existing Amazon sellers who are stuck around low 5‑figures a month and want to systemize, scale to 6 or 7 figures, and maybe exit.
– Agency owners or marketers who want a deeper operating‑level understanding of Amazon to serve clients better.
– Operators who value SOPs, frameworks, and community as much as raw information.

If you want a $99 “crash course” that brushes over the fundamentals and leaves you on your own, this is not it. This is for entrepreneurs ready to commit to building something that can eventually run with a team and, if you choose, be sold.

Why get Adam Heist’s FBA Blueprint through TSCourses?

Now, let’s talk about where TSCourses fits into this picture – and why it matters for you.

TSCourses isn’t just a random reseller. It’s positioned as The Best Place to Learn Online Courses, and for good reason:

– Lowest price commitment
FBA Blueprint is a premium program, and for most entrepreneurs, price is a real consideration. At TSCourses, we are committed