Tristan Broughton – Google Ads Ecom Academy

Curriculum (Google Drive Proof)

If you run an ecommerce store and still treat Google Ads like a side channel, Tristan Broughton’s Google Ads Ecom Academy is the kind of course that can quietly become your main profit driver. And through TSCourses – The Best Place to Learn Online Courses – you can get it at the cheapest price, with instant access and a 15‑day satisfaction guarantee.

Let’s break down what makes this course different, who Tristan is, what’s actually inside, and why getting it via TSCourses is a smart move if you’re serious about scaling with Google.

Who is Tristan Broughton – and why do ecommerce owners listen to him?

Tristan Broughton is an Australian ecommerce entrepreneur best known for two things: his Product Winner Blueprint dropshipping course and his Google Ads Ecom Academy, which focuses purely on Google Ads for ecommerce. He has built multiple profitable stores and is consistently recommended online as one of the strongest voices specifically for Google Shopping and performance-based Google Ads for Shopify and similar platforms.

In several independent reviews, Tristan is praised for being straight to the point, no fluff, and highly tactical. He doesn’t promise overnight riches or wild income screenshots; instead, he positions Google Ads Ecom Academy as a complete, practical guide to setting up, scaling, and optimizing Google Ads for ecommerce. For many store owners, that honesty is refreshing – and more importantly, his methods work when implemented correctly.

Inside Google Ads Ecom Academy – what you actually learn

The course is structured into multiple modules that take you from zero to advanced in Google Ads for ecommerce. While the exact layout has been updated over the years, here’s what’s consistently covered:

Google Ads fundamentals for ecommerce
Tristan starts with the basics of the Google ecosystem: how Google Shopping, Search, Display and YouTube ads fit together, and why Shopping is often the highest‑intent, most profitable traffic source for ecommerce. This is ideal if you’ve dabbled in ads but never built a full strategy around them.

Account and campaign setup
He then walks you step‑by‑step through creating your first campaigns. This includes:

• Creating and structuring your Google Ads account for long‑term scaling
• Syncing with Google Merchant Center
• Setting up your product feed correctly so your products actually show up for the right searches
• Essential settings like locations, bidding, and budgeting

Many reviews highlight that his walkthroughs are detailed yet easy to follow, even if you’re new to Google Ads.

Advanced settings and tracking (where most beginners get stuck)
One of the strongest parts of the course is Tristan’s explanation of advanced settings that typically confuse people:

• Conversion tracking configured properly so you know exactly what’s generating sales
• Merchant Center syncing and feed troubleshooting
• Item ID drills – how to isolate and control performance at the individual product level

Instead of leaving you with generic advice, Tristan shows real examples from live campaigns so you can mirror his process on your own store.

Optimization and scaling – the real money skill

This is where Google Ads Ecom Academy earns its reputation.

Numbers tell stories, and Tristan teaches you how to read your data instead of guessing. You learn:

• How to analyze search terms, click‑through rates, cost per conversion, and ROAS
• Which metrics actually matter when deciding to scale, pause or restructure campaigns
• How to turn a “just breaking even” campaign into a highly profitable one by pruning bad traffic and doubling down on winners

Multiple reviewers say this optimization module is the most valuable part of the course. Optimization is precisely where most ecommerce owners fail with Google Ads – they either panic and turn everything off or keep losing money because they don’t know what to adjust. Tristan gives you a systematic, repeatable framework instead of random tweaks.

Search campaigns and “explosion” strategies

Beyond Shopping campaigns, the course includes high-intent search strategies such as:

• Building campaigns around proven converting keywords you already know are buyers
• Leveraging brand search campaigns to capture people already looking for your brand or products
• Retargeting strategies using search to bring back warm traffic

Tristan even calls one of these modules “Search Campaign Explosion” because the goal is to layer on super-profitable search campaigns once your Shopping and data foundation is set.

Compliance, competition and product selection

A nice bonus: Tristan does not ignore the practical realities of running ecommerce with paid traffic. He covers:

• How to choose products that are more likely to work with Google Ads
• How to stay compliant and avoid account suspensions
• Competitive research – how to see what others are doing and differentiate smartly

Put together, you get more than “how to click this button” – you get a real strategy you can build a business around.

Real student feedback – what people actually say

Independent reviewers and students tend to agree on a few key points:

• Strongest area: Google Ads and Shopping for ecommerce. Many students compare it favorably to other ecommerce courses precisely because Tristan goes much deeper into Google than most “all‑in‑one” courses.
• Beginner‑friendly but not shallow: New store owners say they can follow from scratch, while intermediate users still pick up advanced optimization and scaling strategies.
• To‑the‑point teaching style: No hype, no 2‑hour mindset rants. Tristan shares his screen, shows you what to do, and explains why.
• Updates: The course has a history of being updated as Google Ads changes, which is vital in a fast‑moving ad environment.

On the downside, some reviewers wish there were more worksheets, templates, or supporting materials. Others note the course is relatively focused – it’s not a full ecommerce business course (store design, email marketing, etc.), but a Google Ads powerhouse. That’s actually a benefit if you already have a store or other training and need a specialist to unlock your paid traffic.

Who is Google Ads Ecom Academy best for?

This course is a powerful asset if you are:

• A dropshipper or ecommerce store owner who has traction but can’t crack Google Ads profitably
• A complete beginner who wants to build an ecommerce business with Google Ads as the main paid traffic source
• A marketer or freelancer who wants to offer Google Ads management to ecommerce clients
• A Facebook Ads user who wants to diversify into higher-intent, more stable Google traffic

If you expect a full “how to build a store from scratch” course, you may want to pair it with something like Tristan’s Product Winner Blueprint or another dropshipping foundation course. But if your priority is mastering Google Ads for ecommerce, this is one of the best-focused trainings available.

Why get it through TSCourses?

Here’s where your advantage comes in.

At TSCourses, we’ve positioned ourselves as The Best Place to Learn Online Courses by making high-level training affordable and hassle‑free:

• Cheapest price in the market: Google Ads Ecom Academy retails much higher on the official site. With TSCourses, you access the same knowledge at a fraction of the cost, freeing up more budget to invest in ad spend and testing.
• Instant delivery via Google Drive: The moment your payment is confirmed, you receive an instant Google Drive link. No waiting, no complicated portals – you can start implementing Tristan’s strategies within minutes.
• High-speed, convenient access: Our Google