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Russ Ruffino – Clients on Demand

Russ Ruffino – Clients on Demand
  • lastupdatedate-icon Last Updated: 08-20-2020
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Russ Ruffino’s Clients on Demand is one of the most talked‑about high-ticket coaching programs online – and for good reason. It promises to help you attract premium clients on autopilot, without endless content creation or low‑ticket offers. But is it really worth the hype and price tag… and is there a smarter way to access this training?

Let’s break it down honestly – then I’ll show you how TSCourses lets you get the strategic gold of Clients on Demand without burning tens of thousands of dollars.

Who is Russ Ruffino, really?

Russ Ruffino is a high-ticket client acquisition specialist best known for building a multi‑million dollar coaching business around one core promise: helping experts, coaches and consultants enroll premium clients consistently. Through his Clients on Demand brand, podcasts, and interviews, he teaches a simple but powerful model:

• Use targeted paid traffic (mainly Facebook and social media ads)
• Drive prospects into a value‑driven webinar or workshop
• Move qualified leads into structured “enrollment calls”
• Close premium offers (often $3,000 – $10,000+) over the phone

In interviews, Russ emphasizes empathy-driven enrollment conversations rather than old‑school, pushy selling. He frames the call as an “enrollment call” – a coaching-style conversation designed to clarify the prospect’s problem, explore consequences of not solving it, and decide whether working together is a fit. That philosophy underpins the entire Clients on Demand system.

Who is Clients on Demand really for?

Despite the bold marketing, Clients on Demand is not for absolute beginners with no offer, no audience, and no budget.

The program is clearly built for:

• Coaches, consultants and service providers who already get some results for clients
• Experts who want to move into high-ticket programs or done‑with‑you services
• Business owners ready to use paid ads and scale, not just hustle for referrals

If you already have proof that your method works and you’re tired of low‑ticket grind, this is the kind of system that can change your income and positioning fast. If you’re still figuring out “what do I sell?” and “who is my client?”, this may feel overwhelming and expensive.

Inside the Clients on Demand curriculum

While the exact layout evolves over time, deep research and student breakdowns show the program centers around a few core pillars:

1. Niche, message and premium offer
You’re guided to define a narrow market, a painful problem, and a premium solution. The goal is not just “get more clients” – it’s to position you as the go‑to expert with a clear, outcome‑driven promise that justifies high-ticket pricing.

2. Webinar and funnel build‑out
The signature strategy is a value‑rich webinar that speaks directly to your ideal client’s pain, shifts their beliefs, and pre‑sells your offer. The training walks you through:

• Structuring the webinar content
• Writing persuasive but authentic copy
• Setting up the funnel pages and tech
• Optimizing for show‑up and application rates

3. Paid traffic and social media ads
Clients on Demand leans heavily on paid ads, especially Facebook. You learn how to:

• Research your audience and craft resonant ad angles
• Create video and image ads that cut through the noise
• Track key numbers and make data‑driven tweaks

Several reviewers mention that this part alone upgraded their social media marketing skills, since COD teaches strategies they use in their own multi‑million‑dollar campaigns.

4. Enrollment (sales) conversations
Instead of “closing” people with pressure, the training focuses on enrollment calls that feel like deep coaching sessions. You learn how to:

• Diagnose the real root of the prospect’s problem
• Create emotional clarity around what happens if they don’t fix it
• Decide if you want to work together – and make the invitation confidently

Many students say this completely changed how they feel about selling – from awkward and needy to grounded and selective.

5. Mindset and performance coaching
COD doesn’t ignore the inner game. There is a strong focus on mindset, identity and emotional resilience: handling rejection, charging what you’re worth, leading clients, and thinking like a real CEO. Some reviewers felt the mindset content was a bit heavy compared to tactics, while others say this was the missing piece that allowed them to execute.

Real student feedback: the good, the bad, the expensive

Any honest review has to acknowledge both sides.

Positive experiences often include:

• Clear, structured system for premium client acquisition
• Big mindset shifts around pricing and authority
• Better social media and paid ad skills
• For well‑positioned coaches: real revenue breakthroughs

Some students report enrolling high‑ticket clients quickly once their webinar and ad system clicked. Others praise the coaching support and say the enrollment call framework alone justified joining.

But there are consistent criticisms you need to know:

• High price: Many reports place the investment in the five‑figure range. And that’s just tuition – it doesn’t include ad spend, tech tools, or team help.
• Aggressive sales process: Prospects mention high‑pressure tactics on the front‑end sales calls and feeling pushed to commit large sums quickly.
• Ad‑heavy risk: The whole system depends on paid traffic. If your webinar doesn’t convert or you misread your market, ad costs can eat your budget fast.
• Not as “done‑for‑you” as implied: Some students felt they were left to implement substantial tech, ads, and funnel builds on their own despite expectations of more hand‑holding.
• Mixed support experiences: While many praise the coaching, others felt support was inconsistent or scripted and that the program shifted strategies mid‑way, causing confusion.

So is Clients on Demand a scam? On balance, no. The underlying model – premium offer + webinar + paid traffic + enrollment calls – is proven and used by many top experts. But it is a high‑stakes, high‑investment path best suited to those with an established offer and enough runway to test ads.

Here’s where TSCourses changes the game

The biggest pain point with Clients on Demand is not the strategy – it’s the cost and risk of accessing that strategy.

At TSCourses, our mission is simple: The Best Place to Learn Online Courses, without the insane price tags, gatekeeping, or fear of your account being blocked.

When you get Russ Ruffino – Clients on Demand through TSCourses, you unlock the core training at the cheapest price in the market, while keeping all the upside of learning a proven high‑ticket client system.

Here’s what makes our offer different:

• Lowest price commitment
We constantly monitor the market to make sure you’re paying the lowest possible price for this program. Instead of wiring tens of thousands, you can study the same strategic framework for a tiny fraction of the original cost.

• Instant access via Google Drive
No waiting, no drama. Right after payment you receive an instant Google Drive link. Start watching the modules, mapping your high‑ticket offer, and sketching your webinar tonight.

• High‑speed, hassle‑free download
We know your time is money. Our delivery is fast, clean and simple – no throttled speeds, no mysterious “access revoked” emails, no subscriptio

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