Project Verum – Ecom Foundations

Curriculum (Google Drive Proof)

If you’ve been binge-watching Project Verum’s YouTube case studies and wondering whether Ecom Foundations is really the “secret sauce” behind their seven‑figure dropshipping brands, you’re not alone. This course has quietly become one of the most talked‑about Shopify programs among serious beginners and intermediate store owners.

And here’s the interesting twist: when you combine Project Verum – Ecom Foundations with TSCourses’ lowest‑price guarantee, instant Google Drive access and 15‑day satisfaction protection, you’re getting a high‑level blueprint for a fraction of what most “guru” programs charge.

Let’s break down what makes this course different – and whether it deserves a place in your toolkit.

Who is behind Project Verum – and can you trust them?

Ecom Foundations is created by the Project Verum team, led primarily by John Yoon, alongside Richard Yancey, Marek Dobrenko and others. They’re not just content creators; they’re known for building and scaling multiple six‑ and seven‑figure dropshipping stores, including the famous “Mosquito Trap” store that went viral in the ecom community.

Two things stand out about these guys:

1. Real ad spend, not theory
Their framework is built on more than $10M spent on Facebook ads across multiple niches. That matters because the ad strategy they teach isn’t hypothetical – it has been validated in the real world.

2. Educators first, “gurus” second
If you’ve seen their free YouTube content, you know the teaching style: methodical, detailed, and surprisingly transparent. Many students mention that their free videos are better than most paid courses they’ve bought. Ecom Foundations is essentially the organized, systematic, deeper version of that.

Inside the curriculum: what you actually get

Ecom Foundations isn’t just “how to launch a Shopify store.” It’s structured like a complete ecosystem – from picking products to building teams and scaling operations.

Here’s how the flow works:

Product Research and Validation
You start with Project Verum’s product selection criteria: what makes a product “viral‑ready,” how to spot winners before they explode, and how to avoid the classic traps beginners fall into (like chasing saturated gadgets just because everyone’s selling them). This is based on what they actually used to build their big stores, not generic AliExpress scraping.

Store Setup and Design
Next, the course walks you through setting up your store on Shopify, covering both free and paid themes. A big plus: they don’t simply push their own templates or affiliate tools – they show options at different budget levels, with a focus on clean, conversion‑driven design rather than flashy gimmicks.

Facebook Ads – Theory and Strategy
This is where Ecom Foundations really separates itself. John Yoon doesn’t just give you “plug‑and‑play” ad settings; he teaches:

– How Facebook’s auction system actually works
– How the algorithm learns and optimizes
– Why certain campaign structures scale while others stall

You get their full testing and scaling frameworks, campaign structures, audience strategy, and a breakdown of what to do when performance fluctuates. For many students, this section alone is worth more than most high‑ticket ad courses.

Backend, Systems and Team Building
Most dropshipping programs stop at the “first winning product.” Project Verum goes deep into the backend:

– Fulfillment systems and working with suppliers
– Managing cash flow and keeping your ad spend under control
– Handling refunds, chargebacks, and customer support
– Setting up a basic CRM
– How to hire, train and manage virtual assistants and in‑house team members

They even include spreadsheets and expense‑tracking templates so you can see the financial health of your business instead of guessing.

Influencer Marketing and Email
On top of paid ads, you get modules on:

– Influencer outreach strategies that are actually affordable
– Negotiating deals that make sense for both sides
– Turning influencer traffic into long‑term customers
– The email flows and campaigns they use to boost lifetime value

The result is a curriculum that takes you from zero to a fully operational store with systems in place – not just a quick hit product.

What real students say about Ecom Foundations

Across YouTube reviews, blogs, and Reddit discussions, the feedback about Project Verum’s course is remarkably consistent:

– “Best value for money”: Students who have paid $1,000+ for other dropshipping courses often say Ecom Foundations contains more practical depth, especially around Facebook ads and backend systems, at a fraction of the cost.
– “Beginner‑friendly but not dumbed down”: New entrepreneurs appreciate the step‑by‑step walkthroughs, while more experienced users still learn new angles on scaling, team building, and long‑term brand building.
– “Very organized and easy to follow”: The course runs on a modern learning platform and is structured into logical modules, so you’re not hunting around random Google Docs and messy video drops.
– “Free content vs paid course”: A common comment online is that their free YouTube content alone can get you started – but the course gives you a complete, cohesive system, plus templates, frameworks, and processes that aren’t on YouTube.

The most common “con” mentioned isn’t about the content; it’s about expectations. There’s no magic button. If you expect to binge a few videos and wake up rich, this is not your course. Ecom Foundations gives you a battle‑tested roadmap – you still have to drive the car.

Who is this course ideal for?

Ecom Foundations is especially powerful if you are:

– A beginner who wants a clear, structured path from product research to first sales and beyond
– A marketer or agency owner who wants to really understand Facebook’s system and ecom funnels
– A store owner stuck at a few hundred dollars a day who needs help with scaling, systems, and team building
– A student or side‑hustler looking for a serious, low‑cost yet high‑quality entry into the dropshipping world

If you already run multiple high‑six‑figure stores and have your own proven systems, you may find parts of the early modules basic. But the Facebook ads depth and backend scaling content can still be valuable.

Why buy Project Verum – Ecom Foundations through TSCourses?

Here’s where your decision becomes a no‑brainer.

TSCourses isn’t just another reseller. Our promise is simple:

– The Best Place to Learn Online Courses – we carefully select proven, in‑demand programs that actually help entrepreneurs build skills and income.
– Cheapest price in the market – we are committed to offering Project Verum: Ecom Foundations at the lowest price you’ll find, so you don’t have to overpay to learn from a team that has already spent millions testing what works.
– Instant access via Google Drive – right after your payment, you receive a direct Google Drive link. No waiting around, no complicated logins, no delays.
– 15‑day satisfaction guarantee – explore the modules, study the ad strategies, download the templates. If within 15 days you feel the course isn’t right for you, reach out and we’ll make it right.
– High‑speed download and no account blocking – you get fast, stable