Montell Gordon – Agency Transmutation

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If you are serious about building a real SMMA and want a step‑by‑step hybrid client-acquisition system instead of chasing shiny objects, Montell Gordon’s “Agency Transmutation” is one of the most structured and battle‑tested programs in the space. In this review, we’ll look at the author, the curriculum, real student feedback (good and bad), and why getting it through TSCourses is the smartest way to access it for a fraction of the cost.

Who is Montell Gordon – and why do people listen to him?

Montell Gordon is widely known in the SMMA world for one thing: he actually built and scaled his own agency before teaching it.

He started from scratch, mastering client acquisition and sales, and is best recognized for his “Hybrid System” – a method that combines freelance platforms (like Upwork) and cold outreach to quickly get those first paying clients, then scale into higher-ticket retainers. Over the years, he has conducted over 1,300 sales calls across his businesses, all based around selling services just like an agency does. That real-world call volume is a big reason his sales training inside Agency Transmutation feels practical and not theoretical.

He runs an active YouTube channel focused on SMMA, outreach, offer creation and sales, which has built him a large audience of aspiring agency owners. You will find a lot of his free content detailed and technical, which explains why many beginners trust his paid program to “connect all the dots” instead of just giving motivation and fluff.

In short: he’s not just a content creator; he’s an operator who turned his system into a training product.

What is Agency Transmutation?

Agency Transmutation is Montell Gordon’s flagship 6‑week online program designed to help you start and scale a social media marketing agency, even if you are a complete beginner with no experience, no sales background and no case studies.

Core structure:

– 6‑week curriculum focused on building and scaling a real agency
– 42+ hours of step‑by‑step video training
– 10–15+ hours of bonus live coaching call recordings
– Exclusive members-only community (Facebook/Discord style)
– Scripts, templates, contracts, agreements, and plug‑and‑play sheets
– Monthly live Q&A calls with Montell in the official version

The entire program orbits around one big idea: building a dependable lead-sourcing and outreach system (the Hybrid System) so you never wake up wondering where your next client will come from.

Let’s look at the modules so you understand what you’re actually getting.

Inside the curriculum – week by week

Week 1 – Foundations & Principles

This is the “don’t skip this” part, especially if you’re a beginner.

In week 1, Montell covers:

– The business model: what an agency really is, how it makes money, and what makes it scalable.
– Niche selection: how to pick a niche that has money, demand and clear pain points.
– Service selection: choosing what you will actually offer (e.g., paid ads, content, lead gen) so you don’t stay stuck in indecision.

The focus is on clarity and certainty. By the end of week 1, you should know exactly who you help, what you do for them, and how you’ll be positioned in the market. That eliminates a lot of the paralysis that kills beginners before they start.

Week 2 – Service Delivery & Imposter Syndrome Killer

Week 2 is all about becoming confident you can deliver.

Here, the program dives into:

– How to actually fulfill your chosen service
– How to structure offers so you can genuinely get results
– The systems and tools needed to deliver predictably

One big promise of week 2 is the eradication of imposter syndrome. Montell tackles that “icky” feeling of jumping on a sales call while secretly wondering, “can I really get results?” His approach is to give you clear fulfillment frameworks, so you know exactly what you’ll do for a client from day one.

If you’ve ever delayed outreach because you “weren’t ready yet,” this is the week where that excuse dies.

Week 3 – Upwork Mastery

This is where the Hybrid System’s first pillar comes in.

Week 3 teaches:

– How to set up a compelling Upwork profile
– How to write proposals that actually get replies
– How to secure smaller-ticket clients quickly to generate initial cashflow

The idea is simple: use Upwork to land your first $300–$500+ clients, stack your confidence, build proof, and get operating capital. You then reinvest that money to scale into higher-ticket outreach – you’re not trying to build your entire agency on Upwork, but it’s a powerful launchpad.

Even reviewers who are not fans of the course generally agree: for a beginner who doesn’t know how to do outreach, run ads, or craft offers, the Upwork section alone can be worth the investment because it gives a predictable path to getting those first wins.

Week 4 – Lead Sourcing & The Hybrid System

If Upwork is the starter engine, week 4 is the turbo.

Here you learn:

– How to source leads extremely quickly
– How to qualify those leads using Montell’s “Reverse Prospecting” method
– How to personalize outreach at scale, without burning out

Reverse Prospecting is a technique Montell says took him four years to perfect. Instead of randomly scraping leads and blasting messages, you strategically identify prospects that are already pre‑qualified or “warm in disguise.”

This module is about building a consistent outreach machine so you never rely on luck. For agency owners stuck at zero or plateaued at a few clients, this is often the breakthrough piece they were missing.

Week 5 – Sales Mastery & NLP

Most SMMA beginners struggle here. They can get a call booked but fumble on the close.

Week 5 dives into sales in a way that’s surprisingly deep for an SMMA course:

– High-level sales frameworks Montell uses on his calls
– How to structure and lead a sales call ethically but decisively
– Handling objections without sounding pushy
– Basics of NLP (Neuro-Linguistic Programming) to understand and influence buyer psychology

Montell’s angle is not “be a slick closer,” but “understand what the other person truly wants and show them a clear path to get it.” For anyone nervous about sales or English as a second language, these frameworks can dramatically boost confidence.

Given he’s run over 1,300 calls himself, week 5 is essentially his brain downloaded into a sales system you can model.

Week 6 – Operations, Onboarding & Client Retention

Landing clients is meaningless if you can’t keep them.

Week 6 covers:

– How to onboard clients smoothly so they feel taken care of from day one
– How to manage communication between you, your team and your clients (often via Slack)
– How to set expectations and avoid churn after month one
– The tools, software and processes to systemize delivery

You’ll also get plug‑and‑play sheets for reporting, client tracking and internal organization, so you’re not reinventing operations from scratch.

The goal is not just 1–2 lucky months of $10k, but something stable and scalable.

Bonuses – Live Coaching Calls & Advanced Insights

Beyond the core six weeks, Agency Transmutation includes a bonus folder with over 10–15+ hours of live recorded coaching calls taken from Montell’s one‑to‑one mentorship sessions.

These calls often cover:

– Real sales calls and breakdowns
– Hiring media buyers and VAs
– Fixing dead offers
– Troubleshooting outreach and ad issues

This is effectively a “behind‑the‑scenes” look at how Montell helps real students hit the $10k/month mark and beyond. For many buyers, the nuance in these calls is where a lot of the hidden value lies.

Real student feedback – does it actually work?

No course is perfect, so let’s be honest about both sides.

Positive feedback themes:

– Clear for beginners: Many complete beginners say Agency Transmutation finally made SMMA feel understandable from A to Z instead of piecing together random YouTube videos.
– Actionable systems: Students like that the course goes deep on often-ignored parts of SMMA – especially lead sourcing, outreach systems and sales – not just “pick a niche and charge high ticket.”
– Real community: Access to a private community and Montell’s Q&As gives accountability and practical feedback. Numerous users mention that the support plus the systems helped them land their first clients or push from a few hundred a month into the low five-figure range.
– Results: Montell and third-party descriptions mention multiple 6‑figure agencies that trace their systems back to Transmutation, particularly those who implemented the Hybrid System consistently.

Critical feedback themes:

– Not for advanced agency owners: Some reviewers on YouTube argue that if you’re already experienced and making a few thousand per month, the course may feel like it covers things you already know. For those people, Montell’s higher-ticket mentorship might be more appropriate.
– You still have to work: A few students expected fast money and were disappointed when results didn’t come without heavy outreach volume and real practice. This is not a push-button ATM; it’s a framework that only pays off if you implement.
– Price: At around $1,000 for the official version, some people feel the direct price is steep, especially if they are on a tight budget or live in lower-income countries.

This is where TSCourses changes the equation.

Why get Agency Transmutation from TSCourses?

If you like the sound of Montell’s system but are hesitant to drop close to a thousand dollars, TSCourses exists to remove that barrier while preserving the value.

Here’s how:

Cheapest price in the market

TSCourses is committed to offering Agency Transmutation at the lowest price you will find anywhere. That means you can access the same strategies, frameworks and materials Montell built, without putting your entire startup budget on the line.

For entrepreneurs, students or brand-new marketers, this is the difference between “I can’t afford it” and “I can start today.”

Instant delivery via Google Drive

No waiting, no friction.

Right after payment, you receive an instant Google Drive link with the full course content organized and ready to watch. That means you can be inside Week 1 Foundations within minutes, not days.

High-speed download, no account blocking

Because TSCourses uses Google Drive, you get:

– Fast download and streaming
– Stable access without dependency on third-party course platforms
– No “account banned” or login issues

You control the files; you control when and where you learn.

15-day satisfaction guarantee

We stand behind what we deliver. If you get inside Agency Transmutation and feel it isn’t what you expected, you have 15 days to reach out and request a resolution.

This reduces your risk dramatically compared to paying full price on the original site with no way back once you commit.

Positioning TSCourses vs. the original offer

The original course sells for roughly four figures. At that price, many beginners hesitate, even though they could benefit the most.

TSCourses’ angle is simple:

– Same core training and curriculum
– A fraction of the original cost
– Faster, more convenient access

You get to learn the Hybrid System, Upwork mastery, Reverse Prospecting, sales frameworks, and retention strategies – all without sacrificing your ad budget or outreach tools just to pay for the program.

Who is Agency Transmutation (via TSCourses) ideal for?

– Complete beginners who want a clear, step-by-step roadmap to their first clients
– Struggling SMMA owners stuck below $2k/month who lack a consistent outreach and sales system
– Students and young entrepreneurs who can’t afford a $1,000+ ticket but are willing to work hard
– Freelancers who want to transition from random gigs to a real, systemized agency

Who might not need it?

– Very advanced agency owners already doing consistent $10k–$20k/month with strong systems
– People who are not willing to send outreach, take sales calls or learn fulfillment
– Shiny-object chasers looking for “push button” money

If you’re in the first group, Agency Transmutation can compress years of trial and error into a few focused weeks of implementation.

Your next step

TSCourses’ slogan is simple: The Best Place to Learn Online Courses.

With Agency Transmutation, that means:

– You access one of the most comprehensive SMMA programs in the market
– You pay the cheapest price available
– You get instant access via Google Drive with high‑speed download
– You’re protected by a 15‑day satisfaction guarantee
– You avoid all the usual platform headaches and account bans

If you’re ready to stop watching free videos and start following a real, structured roadmap to your first or next $10k month, this is your moment to act.

Secure your copy of Montell Gordon’s Agency Transmutation through TSCourses today, unlock the Hybrid System, and start building the agency you’ve been thinking about for months. The only difference between you and the students already posting their wins is a decision – and a system.

TSCourses gives you both.