Kody – Advanced Bing Ads Training

Curriculum (Google Drive Proof)

If you are serious about scaling with Microsoft/Bing Ads in 2025, “Kody – Advanced Bing Ads Training” is one of the few courses that goes far beyond surface-level tutorials and dives into the exact strategies performance marketers use to generate consistent CPA profits.

What makes this course interesting right now is simple: competition and costs on Google Ads keep rising, while Microsoft Ads (formerly Bing Ads) still offers cheaper clicks, older and more affluent users, and less experienced advertisers. That gap creates opportunity – and Kody built his entire training around exploiting it.

Who is Kody, and why should you listen to him?

Kody (often known online as “Kody Knows”) is a performance marketer and CPA affiliate who has spent years running Bing/Microsoft Ads campaigns in competitive niches. His background is not agency theory, but real-money campaigns in lead gen and affiliate offers, especially CPA networks and email funnels. On YouTube and in reviews of his program, he is frequently praised for being practical, direct, and transparent about what actually works instead of just repeating platform documentation.

He originally created his Bing Ads training to help affiliates who kept asking how he was generating consistent profits from traffic that most people ignore. Over time, the course has evolved into an advanced blueprint for anyone running or planning to run Microsoft Ads – whether you are an affiliate marketer, e‑commerce owner, lead gen agency, or solo entrepreneur looking for a second traffic source beyond Google.

Inside the “Advanced Bing Ads Training” curriculum

Different resellers list the course slightly differently, but they agree on the core: this is not a beginner “how to open an account” crash course; it is built to take you from basic familiarity to advanced implementation.

Here is what the curriculum typically covers:

Bing/Microsoft Ads fundamentals, but from a pro’s angle
You do go through the basics – account setup, interface, campaign types – but the focus is on the decisions that affect profit: targeting structures, matching intent to offers, and avoiding default settings that silently burn your budget.

Deep keyword and intent research
Kody spends time showing how he finds “money keywords” that most advertisers overlook. This includes long-tail variations, buyer-intent phrases, and the way he groups keywords to keep tight control over search terms and quality of traffic.

Advanced campaign structuring
Instead of one messy campaign, he shows how to create tightly segmented setups for different devices, locations, and buyer stages. This is especially powerful for CPA and lead gen, where small changes in targeting can double or triple ROI.

Ad copy that converts on Microsoft’s audience
Microsoft’s demographic skews differently from Google: generally older, higher income, more desktop usage. Kody leans into that and shares specific angles, headlines, and value propositions that resonate better with this traffic – all based on tested campaigns rather than theory.

Bidding, budgets, and scaling strategies
A major part of the training focuses on how to test small, identify winning angles, and then scale without destroying your ROI. Kody explains when to use manual vs automated bidding, how to adjust bids by device, location, and audiences, and how to handle performance swings.

Search terms, negatives, and optimization
Real profit on Bing Ads lives in the search terms report. Kody walks through how he mines this data, identifies losers quickly, and builds robust negative keyword lists so the algorithm focuses on what is working.

CPA and funnel integration
One of the strongest angles of this course is the explicit focus on CPA and lead generation. Instead of assuming you are just sending traffic to a simple Shopify store, Kody shows how to plug your Bing traffic into:

– CPA offers and networks
– Bridge pages and pre-sell pages
– Lead capture funnels and email opt-ins

He also covers how to track leads and sales accurately even when you are promoting external offers.

Extended email marketing training
Some versions of the course are listed as “Advanced Bing Ads Training CPA + Extended Email Marketing”. That addition is key: Kody does not just want you to rely on front-end conversions. He shows how to:

– Build lists from your ad traffic
– Set up email follow-ups that monetize leads over weeks and months
– Use email sequences to recover ad spend and create long-term profit

For entrepreneurs, agency owners, and affiliates, this alone can dramatically increase the lifetime value of every click.

Real student feedback: what people are saying

Public feedback around Kody’s Bing Ads Training is generally positive, especially from:

Affiliate marketers who were stuck with Facebook or Google bans and needed a more stable traffic source
Small business owners who already run Google Ads and want a structured path to expand to Microsoft Ads
Students who appreciate that Kody breaks down live examples instead of staying abstract

Reviews on YouTube and in marketing forums often highlight:

– Clear, step-by-step structure rather than scattered tips
– Practical examples framed around real campaigns and offers
– A focus on profitability, not vanity metrics

Critiques are what you would expect from an advanced course: this is not for someone who has never touched paid ads; you get the most value if you already understand basic advertising concepts and are willing to test and optimize. It is also not a “get rich quick” promise – you still need budget, patience, and discipline.

Why this course works especially well for 4 types of people

Entrepreneurs and business owners
If you are already generating leads or sales from Google or social ads, Microsoft Ads is the obvious next channel. Kody’s training shows you how to port your funnels, adapt your messaging, and quickly identify profitable pockets of traffic without months of blind testing.

Digital marketers and agency owners
For marketers, being able to confidently offer Microsoft Ads as a service is a competitive advantage. Few agencies specialize in it, and many clients are hungry for cheaper leads. This course gives you the frameworks, language, and processes to sell and deliver that service.

Traders and finance marketers
Financial and trading offers can be tricky on Facebook and Google. Microsoft’s older, higher-income audience is ideal for many of these offers. Kody’s focus on CPA and funnel-driven advertising makes his approach particularly relevant if you promote trading, investing, or financial education products.

Students and aspiring media buyers
If you want a skill that can turn into freelance work, a remote job, or your own campaigns, Microsoft Ads is still a relatively uncrowded playground. While you will need to supplement this with fundamentals of marketing and copywriting, Kody’s training can fast-track your practical skills.

Why get Kody – Advanced Bing Ads Training through TSCourses?

You are not just buying a course; you are buying access in the easiest, safest way possible.

At TSCourses, we position ourselves as The Best Place to Learn Online Courses, and that matters when you are investing in specialized training like this.

Here is what you get with us:

Lowest price commitment
We commit to offering the cheapest price in the market for this course. If you are budget-conscious but serious about learning, that means you can access high-level Bing Ads training without the usual premium ticket.

Instant delivery via Google Drive
No waiting, no complicated logins. Right after payment, you receive an instant Google Drive link so you can start watching within minutes. Ideal if you want to dive in and start implementing tonight.

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