Justin Goff – The Justin Style Email Training
- Last Updated: 10-25-2022
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Curriculum (Google Drive Proof)
View ProofIf you sell anything online and you’re not sending “Justin style” emails yet, you’re probably leaving thousands of dollars on the table every single month — without even realizing it.
That’s the core promise behind Justin Goff – The Justin Style Email Training, and it’s exactly why this workshop has quietly become a favorite among serious copywriters, offer owners, coaches, and direct-response marketers who need daily emails that actually get opened, read, and clicked.
In this review, I’ll walk you through who Justin Goff really is, what you actually get inside the training, what real students think about his teaching, and how you can get the same course through TSCourses at the lowest price on the market with instant access and a 15-day satisfaction guarantee.
Who is Justin Goff – and why do his emails command over $5,000 per hour?
Justin Goff is not a theory guy. He comes from the hardcore world of direct-response marketing, where emails live and die based on how much revenue they generate.
He has:
– Written thousands of promotional and daily emails for his own offers and big-name clients across health, finance, survival, coaching, and biz-op niches.
– Built and sold his own health supplement company.
– Trained under legendary copywriter David Deutsch and later went on to mentor other A-level copywriters through Copy Accelerator, the high-end mastermind he co-founded with Stefan Georgi.
– Been paid over $5,000 per hour to write emails, thanks to the performance his copy consistently delivers.
Within the copywriting world, Justin is seen as one of the go-to experts on email-driven sales. Other top copywriters buy his courses, follow his frameworks, and openly credit him for breakthroughs in their own work.
So when he opens up his personal system for writing what he calls “Justin style” emails — the short, story-driven, personality-packed messages that get people to look forward to hearing from you every day — smart marketers pay attention.
What exactly is “Justin style” email?
If you’re picturing long, hype-filled launches or complicated funnel sequences, that’s not what this is.
Justin style emails are:
– Short, conversational, and story-based
– Focused on building a real bond with your list
– Designed to sell regularly without burning people out
– Written so subscribers open your email because it’s from you, not just because of the subject line
Instead of hammering your list with offer after offer, he teaches you how to mix “bonding” emails with “selling” emails in the right ratio, so your audience stays warm, entertained, and ready to buy when you make an offer.
Inside The Justin Style Email Training – What the curriculum really covers
The Justin Style Email Training was originally delivered live on Zoom, then packaged as a course with the full recording and all supporting documents. Here’s what Justin walks you through.
1. How to come up with endless ideas for emails
Most people don’t send daily emails because they feel like they’ll “run out of things to say.” Justin tackles this first.
Inside the training, he shows you:
– How to mine your everyday life, client stories, and personal experiences for angles and hooks.
– How to build a running list of email ideas so you’re never staring at a blank page again.
– How to turn simple stories into powerful lessons that naturally lead into your offers.
This is crucial if you want to move from sporadic email blasts to consistent, reliable communication that your list actually looks forward to.
2. How to write Justin style emails for yourself and for clients
If you’re a copywriter or agency owner, you’ll appreciate how much time he spends on writing for clients in their voice.
You’ll learn:
– How to pull the right stories, language, and opinions out of a client so you can sound like them, not like a generic copywriter.
– How to structure Justin style emails, from opening hook to transition to call-to-action.
– The subtle “voice” elements that make his emails feel real, human, and impossible to ignore.
For entrepreneurs and coaches, the same principles apply to your own brand. Instead of “corporate newsletter” tone, you’ll learn to write like a trusted, slightly controversial friend your readers want in their inbox.
3. How often to sell vs. how often to “bond”
This is where a lot of marketers get it wrong: they either sell too hard and burn lists out, or they “provide value” endlessly without making clear offers.
Justin gives you:
– A practical breakdown of how often you should sell versus just entertain and bond.
– Examples of bonding emails that still move people closer to buying without a hard pitch.
– A clear philosophy for keeping your audience warm so you can promote more often without seeing open rates or goodwill collapse.
If you’ve ever worried “Am I emailing my list too much?” this part alone can change your strategy.
4. How to get people to open your emails because it’s YOU
Most email classes obsess about subject lines. Justin goes deeper.
He explains:
– The underlying foundation of why people open his emails every day, even when they know he’ll sell sometimes.
– The psychology of building a character, voice, and relationship that makes your emails addictive.
– How to condition your readers to expect stories, insight, and honesty instead of pure promotion.
This is the secret sauce that separates “Justin style” emails from standard marketing messages. Once subscribers are hooked on you, everything else becomes easier: higher open rates, more clicks, more sales.
5. How to build a responsive email list
While this could be its own course, Justin still breaks down several of his favorite list-building methods you can use right away.
You’ll learn:
– 3–4 proven strategies to grow your email list with the right people, not just random freebie seekers.
– How to think about lead quality so your list buys, not just lurks.
– How to plug your new Justin style emails into different funnels and entry points.
This turns the training into more than “how to write emails” — it becomes a mini system for building and monetizing an audience.
6. How to adapt Justin style emails to different niches
Justin doesn’t just show examples from one industry. He demonstrates how this approach works in:
– Health and supplements
– Financial and investing
– Coaching and consulting
– Business opportunity and make-money-online
– Survival and preparedness
– Dating, music, hobbies, and more
Seeing the same core style working across so many markets is extremely reassuring. It means you can adapt this to almost any offer, whether you’re a trader, coach, SaaS founder, ecommerce brand, or course creator.
Real student feedback – what do people actually say?
Inside the direct-response community, Justin’s reputation is unusually strong. Copywriters and marketers often say his courses are “worth every dime” and that his tactics only work if you understand and respect the fundamentals of copywriting.
One experienced writer even cautions people not to treat his material as a shortcut or a bag of tricks. Instead, they emphasize that his email frameworks are built on core principles: understanding your market, doing real research, knowing what a good hook looks like, and adapting your message to your audience.
That kind of feedback is telling. It means:
– Beginners who are willing to learn fundamentals can get massive value.
– Intermediate and advanced copywriters often experience breakthroughs in speed, idea generation, and voice.
– His training attracts serious names in the industry, including other top copywriters who pay for his course because they know he’s battle-tested.
On Justin’s own side, he’s transparent about his launches. One of his email trainings pulled in over $50,000 on its first launch and over $40,000 on a later promotion — strong proof that the market keeps voting with its wallet.
What makes this course different from typical email marketing trainings?
Most email marketing courses fall into one of two traps:
– They’re too technical: full of automation logic, tags, and segmentation, but weak on the actual words that make people buy.
– Or they’re all about “value emails” and “relationship building,” but never show you how to sell naturally and consistently.
Justin Style Email Training sits in the sweet spot:
– It’s all about the writing and strategy behind daily, high-response emails.
– It shows you how to bond and sell without feeling sleazy.
– It’s rooted in direct-response performance, not academic theory.
If you already know your way around an email service provider, but your emails still feel flat, boring, or inconsistent, this course is built for you.
Who is this best for?
This training is a strong fit if you are:
– An entrepreneur or offer owner who wants more revenue from the audience you already have.
– A copywriter who wants to charge more for email retainers and write faster, better daily emails for clients.
– A coach, consultant, or expert who needs to stay top-of-mind with warm, personality-driven emails instead of disappearing between launches.
– A marketer or student who wants to truly understand how top-tier direct-response email works in the real world.
It’s less ideal if you have zero offer, zero list, and no intention of building one — although even then, learning this style early will pay off once you do.
Why get Justin Goff – The Justin Style Email Training from TSCourses?
The training originally sold for a very reasonable ticket considering Justin’s reputation and the income potential of strong email campaigns. Through TSCourses, you get all of that upside plus several key advantages:
– Lowest price commitment: TSCourses commits to offering the cheapest price in the market for this course, making a premium-level email training accessible even if you’re on a tight budget.
– Instant access via Google Driv
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