Harmon Brothers – Easy Ads That Sell Challenge

Curriculum (Google Drive Proof)

What if you could build 15 high-converting ad campaigns in the time most brands struggle to launch just one?

That’s the promise behind Harmon Brothers – Easy Ads That Sell Challenge, and it’s exactly why entrepreneurs, course creators, ecom owners, and agencies are quietly using this program to turn “random posts” into structured, predictable sales.

In this review, I’ll walk you through who’s behind the course, what you actually get inside the Easy Ads That Sell Challenge, real-world results from students, and how you can access it through TSCourses at the lowest price with instant delivery.

Who are the Harmon Brothers – and why does that matter?

If you’ve smiled your way through viral ads like Squatty Potty, Poo-Pourri, Purple mattresses, or Chatbooks, you’ve already seen the work of Harmon Brothers. They are known in the industry as the team that turned quirky, story-driven video ads into multimillion-dollar sales machines for everyday products.

Daniel Harmon, the Chief Creative Officer, is the main teaching voice behind Harmon Brothers University. He’s not just a theory guy – he’s the creative lead who’s been in the trenches of producing campaigns that turn cold audiences into buyers with humor, storytelling, and a rock-solid sales structure.

In other words, this course isn’t built by a random “Facebook ads guru.” It’s built directly from the formulas Harmon Brothers use with paying clients that have generated tens of millions in revenue.

What exactly is “Easy Ads That Sell Challenge”?

Easy Ads That Sell (often called EATS) is a challenge-style course from Harmon Brothers University designed to help you quickly create a batch of high-performing, low-cost ads using proven formulas.

The big idea is simple but powerful:

Stop guessing with your content.
Stop sinking budget into untested “clever” creatives.
Instead, follow 15 simple, battle-tested ad formulas and pump out multiple variations quickly so you can see what actually sells.

By the end of the challenge, the promise is that you’ll have more than 15 solid, ready-to-run ads – each built using structures that have already generated millions in sales for Harmon Brothers’ own clients.

You don’t need a huge budget, a studio, or a creative team. Most of these ads can be made in a day or two, many with footage and assets you already have, and for less than $200 in production costs.

Who is this course really for?

The Easy Ads That Sell Challenge is perfect if you are:

• An entrepreneur or startup founder trying to validate offers fast
• An ecom owner wanting simple video or image ads that reliably convert
• A marketer or agency needing proven concepts for clients
• A coach or course creator tired of “pretty but dead” creatives that don’t move the needle
• A small team or solo operator with limited time who needs step-by-step clarity

If you’re expecting dense theory, complex media-buying training, or a “Hollywood-style” production course, that’s not the focus here. This is about message, structure, and creative clarity: what to say, how to say it, and how to package it into ads that sell quickly on platforms like Facebook and Instagram.

Inside the curriculum: what you actually learn

The course is built as a structured challenge that walks you, step by step, from research to finished ads.

1. Nail your messaging and research

You start by understanding three things in depth:
– Your customers
– Your competitors
– Your own product or service

Harmon Brothers show you how to dig out the language, objections, desires, and proof points that will make your ads feel uncannily “on point” for your audience. You’re not guessing headlines; you’re pulling them from the real world.

You get workbooks and research docs to guide this, so even if you’ve never done formal customer research before, you know exactly what to look for.

2. The 15+ ad formulas

This is the core of the challenge: you learn a suite of specific, named ad formats that you can plug your product into. Among them:

• The Explainer Testimonial Ad Formula
Mixes clear explanation with real customer proof so your ad both educates and persuades.

• The Customer Journey Ad Formula
Walks prospects through what it’s like to discover, try, and love your product – powerful for higher-ticket or “hesitant” markets.

• The Tipping Point Ad Formula
Zeroes in on the exact moment someone decides to buy, and builds your creative around that emotional turning point.

• The FAQ Video Ad Formula
Turns objections and questions into a persuasive, conversion-focused video (or series of short videos).

• The Litmus Test Ad Formula
Helps qualify the right buyers while also making them feel they’ve found “their” product.

Plus ten more top-performing frameworks that Harmon Brothers use internally. The value here isn