GeekOut – San Diego 2022

Curriculum (Google Drive Proof)

If you live and breathe performance marketing, media buying, and aggressive growth, GeekOut – San Diego 2022 is not “just another conference replay.” It’s a behind-the-scenes vault of unfiltered strategies from the world’s most hardcore direct response marketers – and that’s exactly why serious entrepreneurs and marketers keep hunting for it even years later.

In this review, I’ll walk you through what GeekOut San Diego 2022 actually is, who’s behind it, what you’ll learn inside, what real attendees say about it, and why getting it through TSCourses is one of the smartest moves if you’re looking for maximum ROI at minimum cost.

What is GeekOut – San Diego 2022?

GeekOut is a high-level, in-person mastermind-style event series created for performance marketers, agency owners, media buyers, and DTC brand builders. The San Diego 2022 edition brought together some of the sharpest operators in paid traffic, eCommerce, copywriting, and creative – then recorded the entire thing and turned it into an advanced training product.

Instead of theory, you get real talks, live breakdowns, and “this is what’s actually working right now” sessions straight from people spending millions per month on ads and running 7–9 figure funnels.

Who’s behind GeekOut – San Diego 2022?

GeekOut is strongly associated with top-tier performance marketers like:

• Nick Shackelford – famous for scaling countless eCommerce brands via Facebook and paid social.
• James Van Elswyk – known for his media buying, lead gen, and aggressive creative testing approach.

These aren’t “gurus” who only sell courses. They are operators who built their name in the trenches, then started sharing their playbook with a carefully curated audience of serious marketers and entrepreneurs.

The San Diego 2022 event was hosted in a high-energy environment, networking-focused, with talks from practitioners who build, scale, and optimize campaigns full-time. That DNA is baked into the replays and notes you get in this course version.

Who is this course for?

GeekOut – San Diego 2022 is NOT for beginners who don’t know what a pixel is.

It’s ideal for:

• Ecom brand owners who want to push past plateaued revenue
• Performance marketers and media buyers running Facebook, Google, TikTok, native, or YouTube
• Agency owners who need sharper acquisition systems and client results
• Funnel builders and direct response copywriters looking for higher-converting angles
• Growth-focused entrepreneurs who want to plug into what the top 1% of the industry is doing

If you already know the basics and you’re hungry for shortcuts from people further ahead than you, this is your playground.

Inside the Curriculum: What You Actually Get

While session titles can vary slightly depending on the package, the San Diego 2022 bundle typically includes all topic replays and notes from the event. You’re not getting one narrow course – you’re getting a multidisciplinary masterclass in modern performance marketing.

Here’s the kind of curriculum you can expect:

1. Paid Traffic and Media Buying at Scale
You’ll see how heavy spenders think about traffic, including:

• Structuring Facebook and Meta campaigns for stability at high spend
• Scaling methods beyond “just increase budget”: horizontal scaling, creative clusters, segmenting by intent and funnel stage
• How pros handle attribution chaos, iOS tracking issues, and messy data
• When to scale on Google, native, TikTok, and how to balance channels

These aren’t beginner walkthroughs. They’re more like, “Here’s how we took this account from X to Y and what we broke along the way.”

2. Creative Strategy and Ad Angles
In today’s environment, creative is everything. GeekOut San Diego sessions typically go deep on:

• Identifying winning hooks and angles based on real customer psychology
• Frameworks for UGC, native-style ads, and direct-response creatives
• Building a creative testing machine: what to test, how often, and how to interpret results
• Turning feedback from ads, comments, and support tickets into new concepts

Many attendees say this is where they get their “aha” moments – not just more tactics, but a clearer way to think about creative as a scalable asset, not a random process.

3. Offers, Funnels, and AOV/LTV Optimization
Traffic is useless if your offer is weak. Expect sessions on:

• Building irresistible front-end offers that convert cold traffic
• Using bundles, upsells, and cross-sells to push AOV through the roof
• Email and SMS flows that turn one-time buyers into repeat customers
• Funnel structures that work for supplements, info products, ecommerce, and lead gen

You get breakdowns of real funnels, numbers, and structures that have been proven in unforgiving markets.

4. Brand Building and Long-Term Growth
GeekOut isn’t only about short-term arbitrage. Some talks focus on:

• Turning “just another store” into a brand people remember
• Balancing brand and direct response so you’re not burning markets or customers
• Building systems, teams, and processes so scaling doesn’t break your operation

This is where founders and CMOs particularly benefit – it’s about seeing the bigger chessboard, not just the next move.

5. Operations, Hiring, and Team Management
As you scale, your biggest bottleneck stops being “how do I write a better ad” and becomes “how do I build a better team?” Expect insights like:

• How top agencies hire, train, and manage media buyers and creatives
• Dashboards, KPIs, and decision frameworks to keep everyone aligned
• Scaling without losing profitability or control

If you’re running or planning to run a team, these behind-the-scenes insights can save you months of trial and error.

Real Student and Attendee Feedback

Because GeekOut started as a live event, there’s a ton of feedback from attendees who later purchased the replays. The general sentiment falls into a few consistent themes:

“This is where the real players hang out”
Many people mention that GeekOut isn’t filled with beginners or “wantrepreneurs.” The audience – and therefore the content – skews high-level. You’ll often hear that the hallway conversations at the live event are priceless; the replays capture the same no-fluff vibe on stage.

“More tactical and transparent than most conferences”
Attendees frequently comment on how open speakers are with numbers, screenshots, and breakdowns. Instead of high-level motivational speeches, you get specific campaign structures, targeting, creative examples, and tests that did and didn’t work.

“Replays are worth rewatching multiple times”
Students who later access the San Diego 2022 replays often say they go back to them each time they hit a new revenue level or new platform challenge. New insights pop out depending on what you’re working on right now.

“Not for newbies – and that’s a good thing”
Some reviews specifically say: this is not the place for total beginners. If you’ve never run ads, it may feel overwhelming. But for people already spending on traffic, that depth is exactly what they want.

Why Get GeekOut – San Diego 2022 via TSCourses?

Now let’s talk about TSCourses and why it’s a strong option if you’re planning to invest in GeekOut – San Diego 2022.

Brand: TSCourses – The Best Place to Learn Online Courses
TSCourses positions itself as the go-to hub for premium online courses at the most accessible price point. You’re not browsing random, low-quality courses; you’re filtering for proven, battle-tested trainings like GeekOut.

Cheapest Price in the Market
Instead of paying full event price or high-ticket reseller rates, TSCourses commits to offering GeekOut – San Diego 2022 at the lowest price you’ll find on the market. That means you can redirect more of your budget into actual ad spend, creative, or tools – where it matters most.

Instant Delivery via Google Drive
No waiting, no complicated platform learning curve.

• After payment, you receive an instant Google Drive link.
• High-speed download lets you start watching sessions in minutes.
• Access from laptop, tablet, or phone – perfect for on-the-go note-taking.

If your style is “I want to buy now and start now,” this setup is ideal.

15-Day Satisfaction Guarantee
The risk is on TSCourses, not you.

• You get 15 days to explore the content.
• If you feel the course is not for you – maybe it’s too advanced, not aligned with your niche, or you expected something else – you’re covered.

This matters with a high-level course like GeekOut: you can test whether the content genuinely matches your current stage and goals.

No Account Blocking, Maximum Convenience
Instead of dealing with strange platform rules, region issues, or license blocks, you get simple, clean file access:

• No fear of sudden account shutdowns locking you out of your purchase
• No complicated logins or passwords to manage
• Just straightforward access to what you paid for

It’s the most no-nonsense way to learn.

A Powerful Angle: Turn GeekOut San Diego into Your Private Growth Lab

Here’s the real opportunity: GeekOut – San Diego 2022 is not just something you watch once and forget. Treated properly, it can become your private growth lab.

Imagine this approach:

• Week 1: Go through all paid traffic and creative sessions. Implement one new testing framework on your main ad account.
• Week 2: Apply funnel and AOV strategies. Launch or optimize at least one upsell and one email flo