Eric Preston & Yashu Sharma – Lead Generation Mastery

Curriculum (Google Drive Proof)

If you are serious about turning social media into a predictable client-getting machine, Eric Preston & Yashu Sharma’s Lead Generation Mastery is one of those rare courses that goes beyond generic “post more content” advice and dives into an exact, battle-tested system for getting real leads on autopilot.

Lead Generation Mastery in a nutshell: this program teaches you how to generate highly targeted leads using Facebook and Instagram, and convert them into 5–10 qualified appointments per month, without spending your life chasing unresponsive prospects. The focus is on done-for-you style systems, automation, and ad strategies that keep your pipeline full.

Who are Eric Preston and Yashu Sharma?

Eric Preston and Yashu Sharma are performance marketers and lead-gen specialists who built their reputations helping service-based professionals – especially in real estate and high-ticket local services – generate consistent inbound leads using paid social. They are not “theory” instructors. Their promise inside the course is to show you the exact method they personally use to consistently generate 120+ leads per month from Facebook and Instagram ads.

Their approach is very practitioner-driven: instead of abstract marketing frameworks, they walk you through funnels, ad setups, targeting, budgets, and follow-up systems that are working in live campaigns. This is why the course has attracted entrepreneurs, real estate agents, agency owners, and coaches who want a plug-and-play method, not another vague “brand awareness” lecture.

What you learn inside Lead Generation Mastery

The curriculum is built around a simple but powerful goal: turn cold traffic on Facebook and Instagram into booked appointments on your calendar. While the exact module names vary by version, the core structure looks like this:

1. Foundations and Offer Positioning
You start by clarifying who you want as a lead and why they should choose you. The instructors help you define a compelling offer and messaging that cuts through the noise on social media. This is where you learn how to speak directly to your ideal client’s pain points and outcomes, so your ads feel relevant and urgent instead of generic.

2. Funnel Architecture and Lead Capture
Next, you see how to structure a high-converting lead funnel, typically built around simple landing pages or lead forms. The course walks through:

– Choosing the right lead magnet or hook (e.g., free report, list, video, consultation)
– Designing landing pages that convert clicks into leads
– Setting up Facebook and Instagram lead forms or external pages
– Using thank-you pages and confirmation flows to pre-frame the appointment

3. Facebook & Instagram Ad Setup (The “Exact Method”)
This is the heart of the training. Eric and Yashu show you their exact process for:

– Setting up your Business Manager and ad accounts correctly
– Choosing the right campaign objectives to prioritize lead quality, not just clicks
– Writing ad copy that stops the scroll and prompts immediate action
– Creating ad creatives (images or short videos) that resonate with your target audience
– Structuring ad sets, budgets, and audiences so you can scale once something works

Their promise is clear: by following their structure, you can consistently generate 120+ leads per month and turn a portion of those into 5–10 booked appointments.

4. Targeting and Audience Building
Instead of guessing interests and hoping for the best, the course explains how to:

– Build laser-targeted audiences based on demographics, interests, and behaviors
– Use lookalike audiences to multiply results from existing leads
– Avoid wasting budget on broad, low-intent traffic
– Test and refine targeting so performance improves over time

This is especially valuable if you are in a local market or a specific niche where most “broad targeting” advice simply doesn’t work.

5. Follow-Up & Appointment Systems
Generating a lead is only half the battle. Lead Generation Mastery gives you scripts, follow-up sequences, and a simple appointment system to convert those leads into real conversations. Expect training on:

– How to respond to new leads within minutes, even if you are busy
– SMS and email follow-up templates to revive “quiet” leads
– Phone frameworks for setting appointments without being pushy
– Simple CRM or spreadsheet workflows to keep everything organized

This is one of the biggest reasons students report real ROI: the course doesn’t stop at “leads,” it pushes you all the way to booked calls.

6. Optimization, Scaling, and Troubleshooting
Finally, you learn how to read your numbers and fix problems quickly:

– How to tell if your issue is ad, offer, funnel, or follow-up
– What to change first when results dip
– How to slowly raise budgets without breaking profitable campaigns
– When to duplicate winners and when to start fresh

This section is crucial for entrepreneurs who want stable, long-term performance instead of short-lived “spikes.”

What real students say

From aggregated feedback and reseller platforms, several patterns emerge in student reviews:

– Strong results when implemented: Many students report going from inconsistent referrals to a steady flow of leads every week, particularly in real estate and local services. A common theme is “I wish I had this system earlier” and “this is the first time Facebook ads have actually produced appointments instead of random clicks.”

– Clear, step-by-step teaching: Users often mention that the training is easy to follow, even for non-techy entrepreneurs. The screen-share tutorials, templates, and examples make it feel like you’re watching over the instructor’s shoulder as they build real campaigns.

– Practical over theory: Reviews consistently highlight that the tactics are actionable. Instead of hour-long theory lectures, you get “click here, set this up, write this, launch that” instructions.

– Some learning curve for total beginners: A few users note that if you have zero experience with Facebook Business Manager, you may need to pause and rewind certain technical sections. The good news is that Lead Generation Mastery is structured so you can implement as you go, and most beginners catch up quickly if they’re willing to follow each step.

Who will benefit most from this course?

Lead Generation Mastery is a strong fit if you are:

– A real estate agent or broker who wants consistent, local buyer/seller leads
– A coach, consultant, or service provider looking for high-quality discovery calls
– A local business (insurance, mortgage, home services, etc.) that wants reliable inbound inquiries
– An agency owner who wants a proven “done-for-you” lead-gen system to offer clients

It is less suited if you are only interested in organic content, TikTok virality, or e-commerce product sales. The real power of this program lies in direct-response lead generation and appointments.

Why get Lead Generation Mastery through TSCourses?

TSCourses positions itself as The Best Place to Learn Online Courses, and for entrepreneurs who care about ROI, that matters. When you secure Eric Preston & Yashu Sharma’s Lead Generation Mastery through TSCourses, you unlock several concrete advantages:

– Lowest market price: TSCourses is committed to offering the cheapest price in the market for this program, making a premium lead-gen system accessible even if you are just starting or bootstrapping.

– Instant access via Google Drive: Right after payment, you receive an instant Google Drive link. No waiting, no friction – you can start implementing your lead system today instead of “someday