Daniel Throssell – Email Celebrity

Curriculum (Google Drive Proof)

Subsequent, I determine FOUR basic components of list-building for copywriters.

I name these my:

“4 Golden Keys”
And I present you — intimately and with actual examples — what each is, and use it to nearly inevitably develop your e-mail record.

It doesn’t matter what ‘luck’ you get. It doesn’t matter what ‘connections’ you’ve. Regardless of once you’re beginning out. And so forth.

On this part you uncover:
What the ‘4 golden keys’ of list-building for copywriters are (duh)
How one can get extra individuals interested in your e-mail record by charging extra money
Tips on how to get well-known copywriters to choose in to your e-mail record, even once you’re new (the precise strategies I’ve used to draw copywriters like Kim Krause Schwalm, Rob Marsh, Chris Orzechowski, David Garfinkel, and extra to choose in for my emails even after I was nonetheless comparatively unknown within the copywriting world)
Email-writing methods (which I didn’t even reveal in my Email Copywriting Compendium) for writing partaking emails that folks can’t assist however blab about to their buddies
Tips on how to activate the one ‘cheat code’ for list-building (within the course I give a REAL instance of how this can be utilized to scale three ‘ranges of issue’ for getting on a podcast, getting progressively simpler the extra you employ it)
Tips on how to domesticate “downward relationships” to win contests and get booked on podcasts
A assured, “can’t-fail” methodology for getting A-list copywriters to speak with you immediately through telephone or e-mail
Tips on how to develop your record by giving “strategic testimonials”
Tips on how to get extra leads, quicker, by writing simply ONE measly weblog put up — as a substitute of lots of like everybody else
7 methods to create what I name “keystone content material” — content material which is 100x more practical at producing leads than common content material
As soon as you recognize the 4 golden keys, you’ve 80% of the worth of the course. Perhaps 90%.

Which is humorous, as a result of the remaining 10% is the half that everybody else focuses on of their list-building course:

“The Ways”
And sure …

That is the half the place I throw a bunch of list-building techniques at you.

Most likely, that is essentially the most thrilling half for you.

Personally, it’s essentially the most boring half for me. I get excited by the well-thought-out framework I provide you with within the first two elements. The techniques are simply … meh.

However, no matter. Promote ’em what they need, give ’em what they want, and all that jazz.

And so …

On this part you uncover:
The one 5 methods to get somebody to advertise you (use these to design your individual techniques)
Tips on how to develop your record utilizing “neighborhood tapping”
Tips on how to discover podcasts … get invited to them … and provides nice interviews that make individuals need to observe you
Tips on how to develop your record with record swaps (together with persuade somebody with a much bigger record than you to do a listing swap with you)
Tips on how to develop your record with battle
Tips on how to develop your record with “cross-promotions” (particularly good since you earn a living as you get promoted!)
Tips on how to develop your record with omnipresence
Tips on how to develop your record with “paid affiliation” (an obscure title for a considerably unsexy subject, and that is in all probability the costliest of all of the techniques, however presumably the only best)
Tips on how to develop your record with paid promoting (and why I do NOT advocate the kind of promoting you’re in all probability pondering)
Why I do NOT advocate LinkedIn development methods
And since it kinda deserves its personal house …

On this part I additionally break down one other considered one of my e-mail advertising and marketing innovations for rising your record:

The notorious …

“Referral Magnet”
Consider it as a more practical model of an opt-in magnet.

You’ve in all probability by no means heard of a referral magnet earlier than.

That’s as a result of, similar to my loopy Parallel Welcome Sequence … that is an e-mail advertising and marketing idea I invented.

I’ve by no means seen anybody else utilizing a referral magnet, not to mention instructing it.

Which is a disgrace … as a result of the ‘referral magnet’ technique has been the only largest driver of development for my record since 2020 … and it’s introduced me actually 1000’s of free, natural, highly-qualified, heat leads.

I used to supply the ‘referral magnet’ technique as a standalone coaching, and other people cherished it:
However, you get to study it without spending a dime, as one of many techniques in Email Celebrity.

Plus … you additionally get a bunch of my e-mail and replica swipes related to list-building, reminiscent of:
The precise advert & touchdown web page I used to run an advert to Ben Settle’s e-mail record in 2020
The e-mail which earned me spontaneous promotion and reward by Drayton Chicken, maybe the world’s biggest dwelling marketer
The pitch e-mail that bought me instantly accepted onto The Copywriter Membership Podcast with Rob & Kira
An e-mail displaying use FAKE battle for engagement
The e-mail that permit me ‘steal’ lots of of subscribers from a well known African copywriter in two days by ‘attacking’ him with out naming him (which provoked a frenzied dialogue amongst his followers) — however there was no dangerous blood, and we’re really on good phrases
The primary ‘outreach’ emails I despatched that put me on the radar of copywriters I later befriended — reminiscent of Chris Orzechowski, Justin Blackman, Shiv Shetti and Kim Krause Schwalm
How I intentionally flip small controversies into massive ones on social media (utilizing e-mail in a really strategic means) to reap extra subscribers
Tips on how to flip hate mail into e-mail fodder that makes your record extra entertaining (circuitously used for list-building, however it helps getting individuals to speak about you)