Name

01-Content Marketing

02-Outreach

03-SEO

01-How to Use SEO & Content to Increase Traffic - siegelearn.mp4

01- How to Use SEO & Content to Increase Traffic.pdf

01.1- How to Use SEO & Content to Increase Traffic.pdf

02-How to Brainstorm Ideas - siegelearn.mp4

02.1- How to Brainstorm Ideas.pdf

03- How to Brainstorm Link Driven Content.pdf

04- How to Brainstorm Search Driven Content.pdf

05- How to Brainstorm Hybrid Content.pdf

05-How to Brainstorm Hybrid Content Passive Link Acquisition by Ranking ContentFrameworks for Brainstorming “Hybrid” ContentThings to Consider With Passive Link Content - siegelearn.mp4

05.1- How to Brainstorm Hybrid Content.pdf

05.2- How to Brainstorm Hybrid Content.pdf

06-Using Social Proof to Validate Good Ideas.pdf

06-Using Social Proof to Validate Good Ideas Examples of Good Use of Social ProofExamples of Bad Use of Social Proof - siegelearn.mp4

06.1-Using Social Proof to Validate Good Ideas.pdf

06.2-Using Social Proof to Validate Good Ideas.pdf

07-Determining an Outreach Market for Link-Driven Assets Importance of Outreach Market MixDetermining Highly Linkable MarketsLow Linkable Markets Difficult Linkable Markets - siegelearn.mp4

07.1- Determining an Outreach Market for Link-Driven Assets.pdf

07.2- Determining an Outreach Market for Link-Driven Assets.pdf

07.3- Determining an Outreach Market for Link-Driven Assets.pdf

08-How to Choose a Content Format What is in the Top Results-How Much Copy Do You Need-Who Is Your Outreach Market-Can the Shareable Stand Alone-How “Big” Should You Go- - siegelearn.mp4

08.1- How to Choose a Content Format.pdf

08.2- How to Choose a Content Format.pdf

08.3- How to Choose a Content Format.pdf

09- Design Best Practices For All Content Needs.pdf

09.1- Design Best Practices For All Content Needs.pdf

10- Listicle Creation Best Practices.pdf

11-SEO Driven Article Best Practices - siegelearn.mp4

11- SEO Driven Article Best Practices.pdf

11.2- SEO Driven Article Best Practices.pdf

12-Infographics for Link Building Best Practices.pdf

12-Infographics for Link Building Best Practices How to Create Highly Engaging InfographicsAnimated Infographics - siegelearn.mp4

12.2-Infographics for Link Building Best Practices.pdf

13-Long-form Content Best Practices How to Create Guides People Actually Read - siegelearn.mp4

13.1- Long-form Content Best Practices.pdf

13.2- Long-form Content Best Practices.pdf

14-Survey Content Best Practices How to Blow People Away with Data - siegelearn.mp4

14-v Survey Content Best Practices.pdf

14.2- Survey Content Best Practices.pdf

15-Best Practices for Interactives.pdf

16-Photography for Content Marketing.pdf

17- Video Tips for SEO.pdf

18-siegelearn-content-quiz.pdf

01-What is Link Building- - siegelearn.mp4

01.1- What is Link Building.pdf

01.2- What is Link Building.pdf

02-What Makes Something Linkable- - siegelearn.mp4

02.1- What Makes Something Linkable.pdf

02.2- What Makes Something Linkable.pdf

03.1- Improving Outreach with AIDA.pdf

04-Improving Outreach with AIDA Anatomy of a Perfect Pitch Template - siegelearn.mp4

04.1- Improving Outreach with AIDA.pdf

04.2- Improving Outreach with AIDA.pdf

05- Subject Lines That Get 20%+ Open Rates.pdf

06- Make or Break Outreach Details.pdf

07-4 Tried and Tested Prospecting Methods Google Search OperatorsChecking Backlinks on Competitor ContentChecking Backlinks on Similar ContentPinterest + Google Image Search - siegelearn.mp4

07.1-4 Tried and Tested Prospecting Methods.pdf

07.2-4 Tried and Tested Prospecting Methods.pdf

08-Prospecting Scorecard.pdf

08.1-How to Vet a Prospect in Seconds.pdf

08.2-How to Vet a Prospect in Seconds.pdf

08How to Vet a Prospect in Seconds Last Publish DateGuest Posting PoliciesOnly Original ContentUse of Nofollow LinksAdvertisingSocial Media FollowingContextHistory - siegelearn.mp4

09-How to Find an Email When it Gets Hard.pdf

10- 4 Advanced Prospecting Techniques.pdf

11-How to Get the Huffington Post, Fast Company and More to Cover You Pitch Tips for Media - siegelearn.mp4

11.1-How to Get the Huffington Post, Fast Company and More to Cover You.pdf

11.2-How to Get the Huffington Post, Fast Company and More to Cover You.pdf

11.3-How to Get the Huffington Post, Fast Company and More to Cover You.pdf

12-How to Get Influencers and Bloggers to Cover You How to Find Blogger ProspectsJust Discovered LinksPitch Tips for Bloggers - siegelearn.mp4

12.1- How to Get Influencers and Bloggers to Cover You.pdf

12.2- How to Get Influencers and Bloggers to Cover You.pdf

13-How to Conduct Broken Link Building (BLB) What is a Resource Page-How to Find Resource PagesPitch Tips for Resource Pages - siegelearn.mp4

13.1- How to Conduct Broken Link Building.pdf

13.2- How to Conduct Broken Link Building.pdf

14- Common Scenarios and Follow Ups.pdf

14.1- Common Scenarios and Follow Ups.pdf

15-Leveraging Reddit for Links and Traffic Avoiding Reddit PenaltiesFinding the Best SubredditAdvanced Reddit Techniques - siegelearn.mp4

15.1-Leveraging Reddit for Links and Traffic.pdf

15.2-Leveraging Reddit for Links and Traffic.pdf

16-Siege Media_ Example Link Tracking Doc.xlsx

16.1- How to Track and Report On Links.pdf

16.2- How to Track and Report On Links.pdf

17-outreach-QA-checklist.pdf

17.1-Learning from Failed Outreach.pdf

17.2-Learning from Failed Outreach.pdf

18-siegelearn-outreach-quiz.pdf

01-Must-Know SEO Terms for Content Marketers.pdf

01.1-Must-Know SEO Terms for Content Marketers.pdf

01.2-Must-Know SEO Terms for Content Marketers.pdf

02-Beginner Keyword Research for Content Marketers How to Pick the Right KeywordSynonyms and SemanticsPutting It Into ActionConsider Entities - siegelearn.mp4

02.1- Beginner Keyword Research for Content Marketers.pdf

02.2- Beginner Keyword Research for Content Marketers.pdf

03- How to Optimize Without Keyword Stuffing.pdf

03.1- How to Optimize Without Keyword Stuffing.pdf

04-Ranking Factors You Should Know.pdf

04.1-Ranking Factors You Should Know.pdf

05-Can I Rank For This- Keyword Difficulty and CompetitionSearch Volume vs. Search ClicksSERP Features - siegelearn.mp4

05.1-Can I Rank For This.pdf

05.2-Can I Rank For This.pdf

06-How SERPs Can Inform Your Content - siegelearn.mp4

06.1-How SERPs Can Inform Your Content.pdf

06.2-How SERPs Can Inform Your Content.pdf

07-How to Rank for “How-to” Keywords Use ordered lists, “step” H2s and verbsOptimize title tags for CTRSolve for multiple learning methodsIncrease linkability with visualsRestate the title before the subhead - siegelearn.mp4

07.1- How to Rank for “How-to” Keywords.pdf

07.2- How to Rank for “How-to” Keywords.pdf

08-How to Rank for “Ideas” Keywords Pick the right top and middle funnel ideasFigure out promotion strategy and content formatSource and credit imagesAdd valueBe aware of the SERP - siegelearn.mp4

08.1-How to Rank for “Ideas” Keywords.pdf

08.2-How to Rank for “Ideas” Keywords.pdf

09-How to Rank for “Quotes” Keywords.pdf

10-How to Rank for “Best” Keywords Leverage existing third party pagesFind guest posting opportunitiesFind the right long tail keywordsUse human language in your title tagLeverage an unbiased ranking methodologyStructure .mp4

10.1-How to Rank for “Best” Keywords.pdf

10.2-How to Rank for “Best” Keywords.pdf

11-Single Page SEO Auditing for a Content Marketer SERP AuditContent Audit - siegelearn.mp4

11.1-Single Page SEO Auditing for a Content Marketer.pdf

11.2-Single Page SEO Auditing for a Content Marketer.pdf

11.3-Single Page SEO Auditing for a Content Marketer.pdf

12-How to Grow Without Ever Going Viral.pdf

13-siegelearn-seo-quiz.pdf