My Drive DataConversionXL CXL - All Access Pass 2025
Name
Owner
Last modified
File size
ABM - Get ROI in 6 Weeks
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Dec 25, 2025 me
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AB Testing Foundations
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Dec 25, 2025 me
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AB Testing Mastery
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Dec 25, 2025 me
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Advanced Experimentation Masterclass
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Dec 25, 2025 me
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Advanced Facebook Ads
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Dec 25, 2025 me
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Analyst Relations
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Dec 25, 2025 me
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Attention Basics
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Dec 25, 2025 me
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Audience Building
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Dec 25, 2025 me
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B2B Marketing and Growth Minidegree
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Dec 25, 2025 me
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Bottom-of-funnel SEO strategies to win in tough niches
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Dec 25, 2025 me
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Brand Marketing Minidegree
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Dec 25, 2025 me
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Brand Strategy
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Dec 25, 2025 me
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Brand Tracking 101
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Dec 25, 2025 me
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Brand Tracking with Momentive
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Dec 25, 2025 me
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Branding
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Dec 25, 2025 me
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Building Habits and Loyalty
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Dec 25, 2025 me
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Building Trust
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Dec 25, 2025 me
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Building an Innovative Product
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Dec 25, 2025 me
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Bundle Demand Generation
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Dec 25, 2025 me
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CRO Agency Masterclass
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Dec 25, 2025 me
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CRO for Ecommerce Growth
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Dec 25, 2025 me
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Cognitive Biases
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Dec 25, 2025 me
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Community building
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Dec 25, 2025 me
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Competitive Intel & Market Research
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Dec 25, 2025 me
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Conversion Optimization Minidegree
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Dec 25, 2025 me
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Customer Experience for Ecommerce
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Dec 25, 2025 me
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Customer Journey for Ecommerce
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Dec 25, 2025 me
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Customer Retention for Subscription Products
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Dec 25, 2025 me
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Customer Segmentation
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Dec 25, 2025 me
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Customer Storytelling & Proof
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Dec 25, 2025 me
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Decision Making
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Dec 25, 2025 me
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Digital Psychology & Persuasion Minidegree
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Dec 25, 2025 me
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Digital psychology & behavioral design
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Dec 25, 2025 me
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Ecommerce Brand Strategy
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Dec 25, 2025 me
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Ecommerce Content Marketing
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Dec 25, 2025 me
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Ecommerce Data and Metrics
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Dec 25, 2025 me
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Ecommerce Forecasting
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Dec 25, 2025 me
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Ecommerce Marketing Minidegree
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Dec 25, 2025 me
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Ecommerce Merchandising
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Dec 25, 2025 me
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Ecommerce SEO
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Dec 25, 2025 me
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Ecommerce Tech Stack
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Dec 25, 2025 me
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Email and SMS Marketing for Ecommerce
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Dec 25, 2025 me
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Experimentation-led GTM
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Dec 25, 2025 me
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Experimentation Program Management
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Dec 25, 2025 me
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Facebook Ads Creative
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Dec 25, 2025 me
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Facebook Ads Experimentation
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Dec 25, 2025 me
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Facebook Ads for Beginners
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Dec 25, 2025 me
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Facebook Ads for Ecommerce
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Dec 25, 2025 me
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Good Practices
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Dec 25, 2025 me
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Google Ads Experiments
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Dec 25, 2025 me
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Google Ads for Beginners
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Dec 25, 2025 me
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Google Ads for Ecommerce
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Dec 25, 2025 me
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Growth Focused SEO Testing
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Dec 25, 2025 me
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Growth Marketing Minidegree
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Dec 25, 2025 me
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Growth Strategy
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Dec 25, 2025 me
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Heuristic Evaluation
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Dec 25, 2025 me
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Hiring Product Marketers
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Dec 25, 2025 me
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Integrated Public Relations and SEO
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Dec 25, 2025 me
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Intermediate Statistics
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Dec 25, 2025 me
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Introduction to CXL All-Access
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Dec 25, 2025 me
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Introduction to Product Marketing
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Dec 25, 2025 me
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Intro to CRO
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Dec 25, 2025 me
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Intro to CRO and Experimentation
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Landing Page Optimization
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Dec 25, 2025 me
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Learning and Memory
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Dec 25, 2025 me
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LinkedIn Experimentation
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Dec 25, 2025 me
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Marketing Analytics Minidegree
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Dec 25, 2025 me
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Messaging
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Dec 25, 2025 me
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Nonconscious Motivation
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Dec 25, 2025 me
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On-Page, On-Site & Programmatic SEO
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Dec 25, 2025 me
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Partner & Customer Marketing
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Dec 25, 2025 me
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People & Psychology
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Dec 25, 2025 me
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Personalization for Ecommerce
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Dec 25, 2025 me
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Personalizing for Conversion
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Dec 25, 2025 me
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Positioning
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Dec 25, 2025 me
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Positioning & Company Storytelling
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Dec 25, 2025 me
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Pricing & Packaging
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Dec 25, 2025 me
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Product Analytics
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Dec 25, 2025 me
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Product Launches
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Dec 25, 2025 me
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Product Marketing Minidegree
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Dec 25, 2025 me
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Promotional Events for Ecommerce
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Dec 25, 2025 me
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Radical Differentiation
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Dec 25, 2025 me
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SEO Link Building
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Dec 25, 2025 me
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Sales and Customer Success Enablement
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Dec 25, 2025 me
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Segmentation and Persona Research
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Dec 25, 2025 me
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Selling on Amazon Perfecting Traffic and Conversions
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Dec 25, 2025 me
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Selling on Marketplaces
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Dec 25, 2025 me
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Statistics Fundamentals for Testing
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Dec 25, 2025 me
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Statistics for AB testing
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Dec 25, 2025 me
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Stay up-to-date with AI
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Dec 25, 2025 me
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Stay up-to-date with CRO
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Dec 25, 2025 me
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Stay up-to-date with Ecommerce
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Dec 25, 2025 me
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Storytelling
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Dec 25, 2025 me
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Technical Content Marketing Minidegree
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Dec 25, 2025 me
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Unit Economics for Ecommerce
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Dec 25, 2025 me
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User-Centric Marketing
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Dec 25, 2025 me
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User Research
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Dec 25, 2025 me
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Voice of Customer Data
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Dec 25, 2025 me
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Working with the Product Team
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Dec 25, 2025 me
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My Drive DataConversionXL CXL - All Access Pass 2025ABM - Get ROI in 6 Weeks
1. ABM - Get ROI in 6 Weeks.mp4
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Dec 25, 2025 me
27.3 MB
2. Why ABM fails.mp4
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Dec 25, 2025 me
103.4 MB
3. Structure your ABM program.mp4
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Dec 25, 2025 me
105.8 MB
4. Identify your Triggers.mp4
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Dec 25, 2025 me
160.5 MB
5. Mapping Playbooks to your Account Progression Model.mp4
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Dec 25, 2025 me
62.2 MB
6. Real-World Playbook Example.mp4
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Dec 25, 2025 me
172.5 MB
7. How to scale your ABM Program.mp4
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Dec 25, 2025 me
186.6 MB
8. The 6-Week Process.mp4
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Dec 25, 2025 me
80.2 MB
CXL Slides_Account-Based Marketing.pptx
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Dec 25, 2025 me
5.3 MB
My Drive DataConversionXL CXL - All Access Pass 2025AB Testing Foundations
1. Introduction to A-B testing.mp4
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Dec 25, 2025 me
45 MB
2. What to test..mp4
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Dec 25, 2025 me
47.3 MB
3. Test prioritization.mp4
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Dec 25, 2025 me
66.9 MB
4. A-B testing statistics.mp4
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Dec 25, 2025 me
347.6 MB
5. Testing strategies.mp4
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Dec 25, 2025 me
112.7 MB
A-B Testing Foundations Slides.pdf
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Dec 25, 2025 me
1.4 MB
CRO Test Prioritization Model.xlsx
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Dec 25, 2025 me
153 KB
OD - Test Prioritization .xlsx
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Dec 25, 2025 me
23.5 KB
My Drive DataConversionXL CXL - All Access Pass 2025AB Testing Mastery
1.1 History.mp4
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Dec 25, 2025 me
47.3 MB
1.2 The value.mp4
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Dec 25, 2025 me
29.5 MB
1.3 When to use A-B Tests.mp4
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Dec 25, 2025 me
31.8 MB
2.1 Do you have enough data to conduct A-B tests..mp4
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Dec 25, 2025 me
145.3 MB
2.2 Picking KPIs.mp4
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Dec 25, 2025 me
81.7 MB
2.3 Research to get insights for your A-B tests.mp4
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Dec 25, 2025 me
39.3 MB
2.4 The 6V Conversion Canvas- Value, Versus and Views.mp4
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Dec 25, 2025 me
161.5 MB
2.5 The 6V Conversion Canvas- Voice, Validated and Verified.mp4
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Dec 25, 2025 me
123.9 MB
2.6 Hypothesis setting.mp4
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Dec 25, 2025 me
61.4 MB
2.7 Prioritize your A-B tests.mp4
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Dec 25, 2025 me
194.2 MB
3.1 Design, Develop, and QA your A-B test.mp4
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Dec 25, 2025 me
175 MB
3.2 Client- vs Server-Side Experimentation.mp4
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Dec 25, 2025 me
30.2 MB
3.3 How to configure an A-B Test in your Testing Tool.mp4
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Dec 25, 2025 me
75.1 MB
3.4 Quality Assurance.mp4
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Dec 25, 2025 me
46 MB
3.5 Pre and Post Test Considerations.mp4
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Dec 25, 2025 me
62 MB
3.6 How to calculate the length of your A-B test.mp4
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Dec 25, 2025 me
140.4 MB
3.7 Monitoring your A-B test.mp4
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Dec 25, 2025 me
73.3 MB
4.1 A-B test outcomes.mp4
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Dec 25, 2025 me
98.4 MB
4.2 Presenting your learnings.mp4
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Dec 25, 2025 me
155.8 MB
4.3 Business case calculations.mp4
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Dec 25, 2025 me
138.9 MB
5.1 Scaling up testing.mp4
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Dec 25, 2025 me
98.1 MB
5.2 Sharing and scaling insights.mp4
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Dec 25, 2025 me
64.3 MB
6. Bonus- Your questions answered.mp4
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Dec 25, 2025 me
72.8 MB
2025_CXL Slides_AB testing mastery.pptx
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Dec 25, 2025 me
128.1 MB
My Drive DataConversionXL CXL - All Access Pass 2025Advanced Experimentation Masterclass
1. Course Introduction- Incorporating user research into your experimentation program.mp4
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Dec 25, 2025 me
288.2 MB
1. Introduction to the Advanced Experimentation Masterclass.mp4
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Dec 25, 2025 me
55.4 MB
2. Strategic Testing.mp4
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Dec 25, 2025 me
68.5 MB
2. UX Heuristic Review.mp4
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Dec 25, 2025 me
278.3 MB
3. Better Ideation for Experiments.mp4
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Dec 25, 2025 me
306.9 MB
3. Customer Surveys.mp4
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Dec 25, 2025 me
122.6 MB
4. Change Management.mp4
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Dec 25, 2025 me
269 MB
4. Usability Studies.mp4
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Dec 25, 2025 me
709.6 MB
5. Documentation and Communication.mp4
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Dec 25, 2025 me
176.6 MB
5. On-site Polls.mp4
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Dec 25, 2025 me
129.5 MB
6. Analytics Data Analysis.mp4
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Dec 25, 2025 me
202.8 MB
6. Engaging Workshops.mp4
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Dec 25, 2025 me
474.5 MB
7. Meta-Analysis.mp4
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Dec 25, 2025 me
158.3 MB
7. Session Recordings & Heatmaps.mp4
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Dec 25, 2025 me
416.9 MB
8. Copy Testing.mp4
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Dec 25, 2025 me
168.1 MB
8. Experimentation Program Management.mp4
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Dec 25, 2025 me
18 MB
9. Intro to App Testing.mp4
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Dec 25, 2025 me
85 MB
9. Making Sense of your Research Data.mp4
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Dec 25, 2025 me
149.3 MB
10. Generating Test Ideas from Research Data.mp4
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Dec 25, 2025 me
244.3 MB
10. Maturity and Scaling.mp4
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Dec 25, 2025 me
188.2 MB
11. Building a Center of Excellence.mp4
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Dec 25, 2025 me
194 MB
11. Reporting and Housing Research Data.mp4
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Dec 25, 2025 me
217 MB
CXL Feed 054 - Microsoft Clarity.mp4
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Dec 25, 2025 me
266.2 MB
CXL slides - Advanced Experimentation Masterclass - automated version.pptx
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Dec 25, 2025 me
55.9 MB
CXL slides - Strategic Research for Experimentation - automated slides.pptx
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Dec 25, 2025 me
60.8 MB
GA4 Health Check Template 2024.docx
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Dec 25, 2025 me
735.8 KB
Session Recording Analysis Template.xlsx
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Dec 25, 2025 me
179.7 KB
Speero Customer Survey Results Template.xlsx
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Dec 25, 2025 me
303.7 KB
Speero Exit Poll Results Template.xlsx
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Dec 25, 2025 me
63 KB
Speero UX Heuristics_ Scoring Matrix.xlsx
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Dec 25, 2025 me
56.1 KB
Usability Study Results Template.xlsx
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Dec 25, 2025 me
138.4 KB
My Drive DataConversionXL CXL - All Access Pass 2025Advanced Facebook Ads
1. Advanced Facebook Ads.mp4
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Dec 25, 2025 me
25.9 MB
2. Discovering Sales Conversion Options.mp4
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Dec 25, 2025 me
41.2 MB
3. A-B Split Testing.mp4
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Dec 25, 2025 me
55.8 MB
4. Special Ad Categories.mp4
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Dec 25, 2025 me
34.3 MB
5. ABO vs CBO.mp4
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Dec 25, 2025 me
77.9 MB
6. Effective Ad Creatives.mp4
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Dec 25, 2025 me
245.2 MB
7. Imagery and Video.mp4
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Dec 25, 2025 me
70.9 MB
8. Copy & Creative Tools.mp4
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Dec 25, 2025 me
204 MB
9. Why Carousel and Collection Ads Drive Engagement- How to Master Them.mp4
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Dec 25, 2025 me
38.5 MB
10. Why Dynamic Product Ads Convert- Mastering Meta Advantage+ Catalog Ads.mp4
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Dec 25, 2025 me
20.3 MB
11. How Custom Audiences Amplify Your Facebook Ads- Strategies and Optimization.mp4
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Dec 25, 2025 me
94.2 MB
12. How to Maximize Reach with Facebook’s Lookalike Audiences.mp4
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Dec 25, 2025 me
67.2 MB
13. Why and How to Master Interest Targeting in Facebook Ads.mp4
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Dec 25, 2025 me
42.3 MB
14. How Advantage Detailed Targeting+ Transforms Facebook Ad Performance.mp4
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Dec 25, 2025 me
66.9 MB
15. How to Master Advantage+ and Manual Placements on Facebook.mp4
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Dec 25, 2025 me
215 MB
16. How to Amplify Sales with Advantage+ Shopping Campaigns.mp4
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Dec 25, 2025 me
72.3 MB
17. Why The Meta Pixel is Essential and How to Utilize It.mp4
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Dec 25, 2025 me
56 MB
18. How to Optimize Ad Performance with Facebook’s Conversions API.mp4
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Dec 25, 2025 me
62.6 MB
19.Why Advanced Tracking Techniques Boost Facebook Ads Performance.mp4
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Dec 25, 2025 me
81.6 MB
20. How and Why to Master Budgeting & Bidding Strategies in Facebook Ads.mp4
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Dec 25, 2025 me
95.8 MB
21. How Automated Rules Can Optimize Your Facebook Campaigns.mp4
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Dec 25, 2025 me
105.4 MB
22. How Strategic Campaign Structures Enhance Facebook Ad Performance.mp4
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Dec 25, 2025 me
122.9 MB
23. Using Day Parting to Optimize Your Facebook Ads.mp4
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Dec 25, 2025 me
61.4 MB
CXL Advanced Facebook Ads - Copy & Images - Chat.GPT - MindFinity Copy & Images.docx
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Dec 25, 2025 me
23.2 KB
CXL Slides_Advanced Facebook Ads.pptx
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Dec 25, 2025 me
87.4 MB
My Drive DataConversionXL CXL - All Access Pass 2025Analyst Relations
1. What’s AR’s Role in Product Marketing.mp4
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Dec 25, 2025 me
66.2 MB
2. Evaluating Firms and Analysts.mp4
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Dec 25, 2025 me
38.3 MB
3. Align AR with Product Marketing Goals.mp4
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Dec 25, 2025 me
53.9 MB
4. Create a Relationship Map.mp4
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Dec 25, 2025 me
73.5 MB
5. Develop Relationships & Build Influence.mp4
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Dec 25, 2025 me
153.1 MB
6. Leverage AR Deliverables.mp4
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Dec 25, 2025 me
84 MB
7. Influence Internal Thinking.mp4
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Dec 25, 2025 me
39.2 MB
8. Benchmark and Measure AR Progress.mp4
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Dec 25, 2025 me
43.5 MB
9. Elevate Your Program to Tier 1.mp4
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Dec 25, 2025 me
62.8 MB
10. Augment Your AR Program.mp4
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Dec 25, 2025 me
51.9 MB
Analyst-relations-combined.pdf
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Dec 25, 2025 me
1 MB
My Drive DataConversionXL CXL - All Access Pass 2025Attention Basics
1. Attention Basics - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
349.2 KB
2. Oxytocin and First Impressions.mp4
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Dec 25, 2025 me
28.9 MB
3. First Impressions - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
716.7 KB
4. Internal vs External Factors - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
215.3 KB
5. Cognitive Load - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
815.8 KB
6. How Distracting are Banner Advertisements on Home Pages_ - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
643.7 KB
7. Visual Cue Case Study_ Lead Generation Form on a Landing Page - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
1.6 MB
8. Eye Gaze Patterns.mp4
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Dec 25, 2025 me
31.7 MB
9. Understanding Online Reading Patterns.mp4
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Dec 25, 2025 me
30.2 MB
10. Case Study_ Online Reading Patterns - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
598.3 KB
11. User Reading Patterns of the New York Times – 2004 vs. 2016 - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
511.6 KB
My Drive DataConversionXL CXL - All Access Pass 2025Audience Building
1. Why should you care about building an Audience..mp4
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Dec 25, 2025 me
164.5 MB
2. How to find a community or interest group to target.mp4
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Dec 25, 2025 me
246.8 MB
3. How to Define an Audience Value Proposition.mp4
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Dec 25, 2025 me
93.4 MB
4. How to Develop a Content Strategy for Audience Building.mp4
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Dec 25, 2025 me
286.7 MB
5. How to Create and Publish Content for Audience Building.mp4
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Dec 25, 2025 me
176.9 MB
6. How to Nurture Your Brand Audience using CRM techniques.mp4
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Dec 25, 2025 me
100.5 MB
240602_Audience Building_CXL Slides.pptx
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Dec 25, 2025 me
3.5 MB
My Drive DataConversionXL CXL - All Access Pass 2025B2B Marketing and Growth Minidegree
Name
Owner
Last modified
File size
1. B2B Strategy
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Dec 25, 2025 me
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2. Organic Traffic
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Dec 25, 2025 me
—
3. Paid Ads
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Dec 25, 2025 me
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B2B Marketing and Growth Minidegree - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
168.3 KB
Read Me.txt
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Dec 25, 2025 me
71 B
My Drive DataConversionXL CXL - All Access Pass 2025B2B Marketing and Growth Minidegree1. B2B Strategy
Name
Owner
Last modified
File size
6. Project Management for Marketers
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Dec 25, 2025 me
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My Drive DataConversionXL CXL - All Access Pass 2025B2B Marketing and Growth Minidegree1. B2B Strategy6. Project Management for Marketers
1. Project Management for Marketers.mp4
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Dec 25, 2025 me
9.3 MB
2. Project management.mp4
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Dec 25, 2025 me
46.6 MB
3. Objective setting.mp4
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Dec 25, 2025 me
46.7 MB
4. People.mp4
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Dec 25, 2025 me
48.1 MB
5. Priorities.mp4
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Dec 25, 2025 me
105.6 MB
6. Processes.mp4
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Dec 25, 2025 me
24.4 MB
7. Sprint- case study.mp4
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Dec 25, 2025 me
23.5 MB
8. Sprint- map.mp4
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Dec 25, 2025 me
53 MB
9. Sprint- sketch.mp4
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Dec 25, 2025 me
31 MB
10. Sprint- decide.mp4
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Dec 25, 2025 me
18.9 MB
11. Sprint- prototype.mp4
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Dec 25, 2025 me
28.5 MB
12. Sprint- test.mp4
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Dec 25, 2025 me
43.9 MB
13. Sprint- results.mp4
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Dec 25, 2025 me
36.7 MB
14. Project management recap.mp4
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Dec 25, 2025 me
10.9 MB
Project-Management-combined-PDF.pdf
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Dec 25, 2025 me
3.7 MB
My Drive DataConversionXL CXL - All Access Pass 2025B2B Marketing and Growth Minidegree2. Organic Traffic
Name
Owner
Last modified
File size
4. SEO-Driven Editorial Calendar
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Dec 25, 2025 me
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My Drive DataConversionXL CXL - All Access Pass 2025B2B Marketing and Growth Minidegree2. Organic Traffic4. SEO-Driven Editorial Calendar
1. SEO-Driven Editorial Calendar.mp4
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Dec 25, 2025 me
9.9 MB
2. Establishing Your SEO Content Goals.mp4
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Dec 25, 2025 me
181.2 MB
3. Criteria of a Good Topic – The Analysis That Will Skyrocket Your Traffic.mp4
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Dec 25, 2025 me
229.5 MB
4. Finding Content Ideas – From Simple To Advanced.mp4
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Dec 25, 2025 me
544.7 MB
5. Moving Your SEO Topics Into a Content Calendar.mp4
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Dec 25, 2025 me
147.8 MB
240207_CXL_Slides_SEO_Editorial_Calendar.pptx
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Dec 25, 2025 me
1.5 MB
Common Keyword -_ Content Types.docx
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Dec 25, 2025 me
10.6 KB
SEO Editorial Calendar [CXL Course Worksheet 2024].xlsx
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Dec 25, 2025 me
137.7 KB
My Drive DataConversionXL CXL - All Access Pass 2025B2B Marketing and Growth Minidegree3. Paid Ads
Name
Owner
Last modified
File size
1. Advanced LinkedIn Ads
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Dec 25, 2025 me
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My Drive DataConversionXL CXL - All Access Pass 2025B2B Marketing and Growth Minidegree3. Paid Ads1. Advanced LinkedIn Ads
1. Advanced LinkedIn Ads.mp4
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Dec 25, 2025 me
20.4 MB
2. Gauging Your LinkedIn Ads Performance- Benchmarks.mp4
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Dec 25, 2025 me
99.5 MB
3. Controlling Your Costs with Bidding and Budgeting.mp4
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Dec 25, 2025 me
78.9 MB
4. Advanced Targeting Strategy for LinkedIn Ads.mp4
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Dec 25, 2025 me
72.8 MB
5. Setting Up and Tuning Up Your LinkedIn Ads Campaigns.mp4
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Dec 25, 2025 me
74.2 MB
6. LinkedIn Ads Objectives and How to Use Them For Better Pricing.mp4
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Dec 25, 2025 me
60.3 MB
7. How to Build Funnels with LinkedIn Ads Using Retargeting.mp4
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Dec 25, 2025 me
86.1 MB
8. How to Select an Offer that Converts with LinkedIn Ads.mp4
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Dec 25, 2025 me
60.5 MB
9. Traffic Patterns for Dayparting and Ad Scheduling on LinkedIn Ads.mp4
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Dec 25, 2025 me
112.3 MB
10. Optimizing and Troubleshooting your LinkedIn Ads Performance.mp4
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Dec 25, 2025 me
92.9 MB
11. How to Tag, Track, and Attribute your LinkedIn Ads Traffic to Assess your ROI.mp4
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Dec 25, 2025 me
59.4 MB
Advanced LinkedIn Ads CXL Slide Deck Template 2022.pptx
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Dec 25, 2025 me
4.6 MB
My Drive DataConversionXL CXL - All Access Pass 2025Bottom-of-funnel SEO strategies to win in tough niches
1. From Music production to SEO mastery.mp4
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Dec 25, 2025 me
256.2 MB
2. Achieve content and channel alignment.mp4
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Dec 25, 2025 me
252 MB
3. The Bottom-of-funnel SEO approach.mp4
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Dec 25, 2025 me
171.1 MB
4. How to win in your niche (1).mp4
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Dec 25, 2025 me
0 B
4. How to win in your niche.mp4
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Dec 25, 2025 me
190 MB
5. Answer these SEO Feasibility questions.mp4
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Dec 25, 2025 me
482.5 MB
My Drive DataConversionXL CXL - All Access Pass 2025Brand Marketing Minidegree
Name
Owner
Last modified
File size
3. Build your Tribe
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Dec 25, 2025 me
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4. Measuring Brand
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Dec 25, 2025 me
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Brand Marketing Minidegree - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
161.5 KB
Read Me.txt
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71 B
My Drive DataConversionXL CXL - All Access Pass 2025Brand Marketing Minidegree3. Build your Tribe
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3. Organic Social Media
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Dec 25, 2025 me
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My Drive DataConversionXL CXL - All Access Pass 2025Brand Marketing Minidegree3. Build your Tribe3. Organic Social Media
1. Introduction.mp4
me
Dec 25, 2025 me
12.7 MB
2. Principles of Effective Organic Distribution.mp4
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Dec 25, 2025 me
210.3 MB
3. Preparing for Success.mp4
me
Dec 25, 2025 me
319.9 MB
4. YouTube.mp4
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Dec 25, 2025 me
346.6 MB
5. Facebook.mp4
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Dec 25, 2025 me
142.6 MB
6. Instagram.mp4
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Dec 25, 2025 me
116.8 MB
7. LinkedIn.mp4
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Dec 25, 2025 me
105.9 MB
8. Twitter.mp4
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Dec 25, 2025 me
117.9 MB
9. TikTok.mp4
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Dec 25, 2025 me
91.1 MB
10. Evaluate our Findings.mp4
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Dec 25, 2025 me
41.1 MB
Organic-social-media-combined-PDF.pdf
me
Dec 25, 2025 me
5 MB
Repurposing Video Content for Social Media - Restrictions.docx
me
Dec 25, 2025 me
7.6 KB
My Drive DataConversionXL CXL - All Access Pass 2025Brand Marketing Minidegree4. Measuring Brand
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5. Data-driven influencer marketing
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My Drive DataConversionXL CXL - All Access Pass 2025Brand Marketing Minidegree4. Measuring Brand5. Data-driven influencer marketing
1. Data-driven influencer marketing.mp4
me
Dec 25, 2025 me
25.4 MB
2. Introduction to Influencer Marketing.mp4
me
Dec 25, 2025 me
240.1 MB
3. Getting Started - Campaign Planning.mp4
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Dec 25, 2025 me
92.6 MB
4. Social Media Measurement.mp4
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Dec 25, 2025 me
236 MB
5. Best Influencer Marketing Campaigns.mp4
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Dec 25, 2025 me
180.2 MB
6. Identifying Influencers.mp4
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Dec 25, 2025 me
217.7 MB
7. Identifying Influencers - Synergy & Brand Fit.mp4
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Dec 25, 2025 me
51.3 MB
8. The Value Exchange.mp4
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Dec 25, 2025 me
117.9 MB
9. Compliance & Contracts.mp4
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Dec 25, 2025 me
94.2 MB
10. Amplifying Influencer Content.mp4
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Dec 25, 2025 me
153.5 MB
11. Measuring Influencer Campaigns.mp4
me
Dec 25, 2025 me
145.7 MB
Chapter 2_Getting Started_Campaign Planning Brief.docx
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Dec 25, 2025 me
288.3 KB
Chapter 5_Influencer Shortlisting & Measurement.xlsx
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Dec 25, 2025 me
602 KB
Chapter 8_Influencer Contracts _ Marketer Tasklist.docx
me
Dec 25, 2025 me
285.2 KB
Chapter 8_Master Service Agreement.docx
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Dec 25, 2025 me
295.1 KB
Chapter 8_Scope of Work.docx
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Dec 25, 2025 me
290.9 KB
[CXL] Data-Driven Influencer Marketing_Slides.pptx
me
Dec 25, 2025 me
42.7 MB
My Drive DataConversionXL CXL - All Access Pass 2025Brand Strategy
1. Why brand building matters.mp4
me
Dec 25, 2025 me
84 MB
2. Your purpose is your foundation.mp4
me
Dec 25, 2025 me
326.9 MB
3. Brand maturity.mp4
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Dec 25, 2025 me
43.9 MB
4. Creating a brand plan.mp4
me
Dec 25, 2025 me
92.2 MB
5. Treat every touch point like a SuperBowl ad.mp4
me
Dec 25, 2025 me
60 MB
Brand-Strategy-combined-PDF.pdf
me
Dec 25, 2025 me
5.9 MB
My Drive DataConversionXL CXL - All Access Pass 2025Brand Tracking 101
1. Introduction.mp4
me
Dec 25, 2025 me
15.8 MB
2. Differentiate and Examine Brand Measurement Concepts.mp4
me
Dec 25, 2025 me
95.3 MB
3. Collect Market Research.mp4
me
Dec 25, 2025 me
149.5 MB
4. Set up Social Listening and Measurement.mp4
me
Dec 25, 2025 me
203.3 MB
5. Organize CRM tracking and scoring.mp4
me
Dec 25, 2025 me
100.8 MB
6. Interpret Website Analytics.mp4
me
Dec 25, 2025 me
225.3 MB
7. Choose your Brand Metrics and Set up Dashboards.mp4
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Dec 25, 2025 me
95.5 MB
8. Strategy Implications from Brand Tracking Results.mp4
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Dec 25, 2025 me
64.5 MB
Brand tracking 101 - Course Slide Deck - 04_20_21 01_36AM.pdf
me
Dec 25, 2025 me
488.3 KB
My Drive DataConversionXL CXL - All Access Pass 2025Brand Tracking with Momentive
Brand Tracking with Momentive.mp4
me
Dec 25, 2025 me
442 MB
CXL Slides_Brand-tracking-with-Momentive.pdf
me
Dec 25, 2025 me
37.5 KB
My Drive DataConversionXL CXL - All Access Pass 2025Branding
1. Branding.mp4
me
Dec 25, 2025 me
41.9 MB
2. Brand DNA- The foundation for creating iconic brands.mp4
me
Dec 25, 2025 me
85.1 MB
3. Brand soul- The importance of brand purpose, vision and mission.mp4
me
Dec 25, 2025 me
85.6 MB
4. Brand positioning- Distinguish your business in a competitive market.mp4
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Dec 25, 2025 me
116.7 MB
5. Brand messaging- Create an engaging brand narrative and experience.mp4
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Dec 25, 2025 me
117.8 MB
6. Brand identity- How to align with brand positioning to develop a brand.mp4
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Dec 25, 2025 me
162.9 MB
7. Go Beyond approach- Create a community of loyal clients and expand their lifetime value.mp4
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Dec 25, 2025 me
147.1 MB
Brand goals.pdf
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Dec 25, 2025 me
75.2 KB
CXL Branding_Brand Goals_Lesson 01.docx
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Dec 25, 2025 me
13.4 KB
CXL Slides_Branding.pptx
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Dec 25, 2025 me
33.9 MB
Lesson-2-Brand-vision-purpose-and-mission-stimulator.pdf
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Dec 25, 2025 me
55.3 KB
Lesson-3-Brand-Positioning.pdf
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Dec 25, 2025 me
52.8 KB
Lesson-4-Brand-story-exercise.pdf
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Dec 25, 2025 me
57.1 KB
Lesson-5-Brand-colour-questionnaire.pdf
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Dec 25, 2025 me
67.2 KB
Lesson-6-Create-your-brand-roadmap-success.pdf
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Dec 25, 2025 me
268.9 KB
Lesson-6-Neuromarketing-exercise.pdf
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Dec 25, 2025 me
84.8 KB
My Drive DataConversionXL CXL - All Access Pass 2025Building Habits and Loyalty
1. Goal Gradient & Endowed Progress Effect.mp4
me
Dec 25, 2025 me
83.4 MB
2. Three Ways to Ramp Up Motivation in Rewards Programs.mp4
me
Dec 25, 2025 me
38.8 MB
3. Counterfactual Reflection & Slip-ups.mp4
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Dec 25, 2025 me
32 MB
4. Nir Eyal’s Hooked Model- A Quick Overview.mp4
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Dec 25, 2025 me
59.1 MB
5. Closing Sales & Closing Thoughts.mp4
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Dec 25, 2025 me
41.7 MB
6. Hooked Lecture – How to Build Habit-Forming Products.mp4
me
Dec 25, 2025 me
328.8 MB
My Drive DataConversionXL CXL - All Access Pass 2025Building Trust
1. Pyramid of Trust.mp4
me
Dec 25, 2025 me
50.9 MB
2. BJ Fogg’s Credibility Factors.mp4
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Dec 25, 2025 me
103.9 MB
3. Reviews.mp4
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Dec 25, 2025 me
23.6 MB
4. Domain Trust.mp4
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Dec 25, 2025 me
20.4 MB
5. Videos, Photos, Animations, Phrases.mp4
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Dec 25, 2025 me
15.2 MB
6. Ultimatum Game.mp4
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Dec 25, 2025 me
31.9 MB
7. Improving Your Photographs.mp4
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Dec 25, 2025 me
81.5 MB
8. Trust Symbols.mp4
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Dec 25, 2025 me
12.1 MB
9. Security on Checkout (Part 1) – Visual Perception and Recall of Trust Seals - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
567.5 KB
10. Trust Seals (Part Two) – Online Security Perceptions & Trust Seals - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
625.5 KB
11. Research_ Trust Seals (Part One) – Security Vs. Familiarity - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
1.1 MB
bk96jnb.pdf
me
Dec 25, 2025 me
1.1 MB
wsdm12-domain-bias.pdf
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Dec 25, 2025 me
1.3 MB
My Drive DataConversionXL CXL - All Access Pass 2025Building an Innovative Product
1. Building an Innovative Product.mp4
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Dec 25, 2025 me
15.9 MB
2. Amazon’s success.mp4
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Dec 25, 2025 me
208.3 MB
3. Building an Innovative Product Pt. 1.mp4
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Dec 25, 2025 me
391.1 MB
4. Building an Innovative Product Pt. 2.mp4
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Dec 25, 2025 me
249.8 MB
5. Incentivizing innovation.mp4
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Dec 25, 2025 me
343 MB
6. Putting it all together.mp4
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Dec 25, 2025 me
221.6 MB
Building an Innovative Product-combined-PDF.pdf
me
Dec 25, 2025 me
2.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025Bundle Demand Generation
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B2B Demand Generation - Fix your B2B Playbook
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Dec 25, 2025 me
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Content Marketing Research
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Dec 25, 2025 me
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Content Recycling
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Dec 25, 2025 me
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Content Strategy for Demand Generation
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Dec 25, 2025 me
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Email Marketing Fundamentals
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Dec 25, 2025 me
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Product Marketing Content
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Dec 25, 2025 me
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Scaling Content Marketing
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Dec 25, 2025 me
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My Drive DataConversionXL CXL - All Access Pass 2025Bundle Demand GenerationB2B Demand Generation - Fix your B2B Playbook
1. B2B Demand Generation - Fix your B2B Playbook.mp4
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Dec 25, 2025 me
25.2 MB
2. Introduction to Demand Gen and Capture.mp4
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Dec 25, 2025 me
108 MB
3. Defining the ICP.mp4
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Dec 25, 2025 me
163.8 MB
4. Targeting Research on LinkedIn.mp4
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Dec 25, 2025 me
129.1 MB
5. Desk Research.mp4
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Dec 25, 2025 me
165 MB
6. Competitor Research.mp4
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Dec 25, 2025 me
73.3 MB
7. Define Your SMEs and Core Messaging.mp4
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Dec 25, 2025 me
77 MB
8. Defining Content Formats, Frequency and Processes.mp4
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Dec 25, 2025 me
125.8 MB
9. Channel Selection & Demand Gen Advertising.mp4
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Dec 25, 2025 me
133.4 MB
10. How to measure success..mp4
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Dec 25, 2025 me
158.6 MB
11. BONUS- LinkedIn Organic.mp4
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Dec 25, 2025 me
84 MB
2025_CXL Slides_B2B Demand Gen.pptx
me
Dec 25, 2025 me
53.6 MB
My Drive DataConversionXL CXL - All Access Pass 2025Bundle Demand GenerationContent Marketing Research
1. Content Marketing Research.mp4
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Dec 25, 2025 me
19.7 MB
2. What should you cover..mp4
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Dec 25, 2025 me
115.5 MB
3. How will you distribute the content..mp4
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Dec 25, 2025 me
88.7 MB
4. Audits and research.mp4
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Dec 25, 2025 me
244.7 MB
5. Identifying themes and topics.mp4
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Dec 25, 2025 me
58.4 MB
6. Translating topics into strategy.mp4
me
Dec 25, 2025 me
123.3 MB
Content-marketing-research-combined-PDF.pdf
me
Dec 25, 2025 me
3.9 MB
My Drive DataConversionXL CXL - All Access Pass 2025Bundle Demand GenerationContent Recycling
1. Content Recycling.mp4
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Dec 25, 2025 me
18.4 MB
2. What is content recycling and does it help..mp4
me
Dec 25, 2025 me
64.7 MB
3. How to identify the right content formats..mp4
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Dec 25, 2025 me
86.2 MB
4. Creating a content recycling workflow.mp4
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Dec 25, 2025 me
101.1 MB
5. How to find the best content ideas.mp4
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Dec 25, 2025 me
171.3 MB
6. Why and how you should test content ideas.mp4
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Dec 25, 2025 me
88.7 MB
7. How to write a blog post fast and efficiently.mp4
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Dec 25, 2025 me
126.9 MB
8. Maximize the impact of your posts.mp4
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Dec 25, 2025 me
133.3 MB
9. How to turn posts into social media updates.mp4
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Dec 25, 2025 me
120.9 MB
10. Produce graphics using blog content.mp4
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Dec 25, 2025 me
77.4 MB
11. How to turn a blog post into a podcast.mp4
me
Dec 25, 2025 me
81.7 MB
12. How to create video content from a blog post.mp4
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Dec 25, 2025 me
123 MB
13. Transform multiple posts into long form video.mp4
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Dec 25, 2025 me
148.6 MB
14. How to turn multiple posts into an ebook.mp4
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Dec 25, 2025 me
117.1 MB
15. Use email to promote and recycle content.mp4
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Dec 25, 2025 me
107.6 MB
16. Next steps and where to begin.mp4
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Dec 25, 2025 me
41.4 MB
Content-recycling-combined-PDF.pdf
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Dec 25, 2025 me
1.4 MB
My Drive DataConversionXL CXL - All Access Pass 2025Bundle Demand GenerationContent Strategy for Demand Generation
1. Content Strategy for Demand Generation.mp4
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Dec 25, 2025 me
15.5 MB
2. Course Introduction.mp4
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Dec 25, 2025 me
20 MB
3.1 Content Strategy and Demand Generation.mp4
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Dec 25, 2025 me
196 MB
3.2 How to establish a top 1% Content Strategy.mp4
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Dec 25, 2025 me
286.4 MB
3.3 AI-Powered Content Strategy- Personas and Training.mp4
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Dec 25, 2025 me
272.5 MB
4.1 Authority.mp4
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Dec 25, 2025 me
231.7 MB
4.2 Relevance.mp4
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Dec 25, 2025 me
234.5 MB
4.3 How to use AI to improve the rankings of your content.mp4
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Dec 25, 2025 me
75 MB
5.1 Find people to work with.mp4
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Dec 25, 2025 me
159.6 MB
5.2 Content Collaborations.mp4
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Dec 25, 2025 me
241 MB
5. Digital Content Best Practices.mp4
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Dec 25, 2025 me
268.1 MB
6.1 Websites, Conversion and Visitor Psychology.mp4
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Dec 25, 2025 me
250.3 MB
6.2 Know your audience.mp4
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Dec 25, 2025 me
300.2 MB
7.1 Traffic Source Analysis.mp4
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Dec 25, 2025 me
115 MB
7.2 Analyze your conversions from search and mails (with AI).mp4
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Dec 25, 2025 me
304.2 MB
7.3 Social Media Analytics.mp4
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Dec 25, 2025 me
195.9 MB
230108_Slide-Deck_E-Mail_Marketing.pptx
me
Dec 25, 2025 me
66.3 MB
240213_CXL Slides_Content Strategy for Demand Creation.pptx
me
Dec 25, 2025 me
259.5 MB
My Drive DataConversionXL CXL - All Access Pass 2025Bundle Demand GenerationEmail Marketing Fundamentals
1. Email Marketing Fundamentals.mp4
me
Dec 25, 2025 me
4.1 MB
2. Being Ready for Email Marketing Greatness.mp4
me
Dec 25, 2025 me
155.6 MB
3. Legal & Privacy Considerations.mp4
me
Dec 25, 2025 me
68.6 MB
4. Deliverability.mp4
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Dec 25, 2025 me
60.5 MB
5. Copywriting.mp4
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Dec 25, 2025 me
124.5 MB
6. Design.mp4
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Dec 25, 2025 me
157.8 MB
7. Rich Media.mp4
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Dec 25, 2025 me
49 MB
8. Get Ready for List Growth.mp4
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Dec 25, 2025 me
82.6 MB
9. The Importance of Permission.mp4
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Dec 25, 2025 me
34.6 MB
10. Optimizing Opt-in Forms.mp4
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Dec 25, 2025 me
95.6 MB
11. Cross-Channel Promotion.mp4
me
Dec 25, 2025 me
137.7 MB
12. Data that Drives Content.mp4
me
Dec 25, 2025 me
126.8 MB
13. Data that Drives Timing.mp4
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Dec 25, 2025 me
129.2 MB
14. Data that Drives Optimization.mp4
me
Dec 25, 2025 me
120.3 MB
15. Connected Systems for Data-Driven Success.mp4
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Dec 25, 2025 me
48.6 MB
16. Prepare Your Email Strategy for Apple Intelligence.mp4
me
Dec 25, 2025 me
92.1 MB
230108_Slide-Deck_E-Mail_Marketing.pptx
me
Dec 25, 2025 me
66.3 MB
My Drive DataConversionXL CXL - All Access Pass 2025Bundle Demand GenerationProduct Marketing Content
1. Taking an Agile approach to Product Content Development.mp4
me
Dec 25, 2025 me
307.8 MB
2. Tips for prioritizing product marketing content.mp4
me
Dec 25, 2025 me
333.5 MB
3. Closing the sale with product content.mp4
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Dec 25, 2025 me
526 MB
4. What content should be on my website..mp4
me
Dec 25, 2025 me
403.4 MB
5. Product Centric vs Customer Centric Content.mp4
me
Dec 25, 2025 me
211.9 MB
Product-marketing-content-combined-PDF.pdf
me
Dec 25, 2025 me
1 MB
My Drive DataConversionXL CXL - All Access Pass 2025Bundle Demand GenerationScaling Content Marketing
1. Scaling Content Marketing.mp4
me
Dec 25, 2025 me
16 MB
2. What is SEO driven content marketing..mp4
me
Dec 25, 2025 me
159.5 MB
3. Prioritizing Topics for Rankings.mp4
me
Dec 25, 2025 me
135.8 MB
4. How to layer content over product pages.mp4
me
Dec 25, 2025 me
101.6 MB
5. Upgrading the Skyscraper Technique.mp4
me
Dec 25, 2025 me
108.7 MB
6. When (and How) to Link Build.mp4
me
Dec 25, 2025 me
154.4 MB
7. How to scale content.mp4
me
Dec 25, 2025 me
257.3 MB
Scaling-Content-Marketing-combined-PDF.pdf
me
Dec 25, 2025 me
1.7 MB
My Drive DataConversionXL CXL - All Access Pass 2025CRO Agency Masterclass
1. CRO Agency Masterclass.mp4
me
Dec 25, 2025 me
5.4 MB
2. Who makes a good fit..mp4
me
Dec 25, 2025 me
55.2 MB
3. Productization.mp4
me
Dec 25, 2025 me
124.6 MB
4. Pricing.mp4
me
Dec 25, 2025 me
131.3 MB
5. Lead generation.mp4
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Dec 25, 2025 me
199.3 MB
6. Closing leads.mp4
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Dec 25, 2025 me
87.3 MB
7. Proposals and contracts.mp4
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Dec 25, 2025 me
67.1 MB
8. Expectation setting.mp4
me
Dec 25, 2025 me
78.4 MB
9. Client relationship lifecycle.mp4
me
Dec 25, 2025 me
58.9 MB
10. Redesign projects.mp4
me
Dec 25, 2025 me
43.2 MB
11. Working with low volume clients.mp4
me
Dec 25, 2025 me
41.1 MB
12. Skills sets and team composition.mp4
me
Dec 25, 2025 me
49.2 MB
13. Lessons learned running a CRO agency.mp4
me
Dec 25, 2025 me
67.8 MB
CRO Agency masterclass-combined-slides.pdf
me
Dec 25, 2025 me
427.7 KB
My Drive DataConversionXL CXL - All Access Pass 2025CRO for Ecommerce Growth
1. Why run experiments on your online store.mp4
me
Dec 25, 2025 me
48.2 MB
2. Where and what to test to maximize ROI.mp4
me
Dec 25, 2025 me
54 MB
3. Ecommerce Optimization Pillars.mp4
me
Dec 25, 2025 me
47.9 MB
4. Conversion – Turn more visitors into customers.mp4
me
Dec 25, 2025 me
61.5 MB
5. Setting up your goal tracking for trustworthy test results.mp4
me
Dec 25, 2025 me
89.7 MB
6. Spend – Get buyers to increase their order value.mp4
me
Dec 25, 2025 me
49.2 MB
7. Measuring the Revenue Impact of A-B Tests.mp4
me
Dec 25, 2025 me
60.6 MB
8. Frequency – Encourage customers to buy repeatedly.mp4
me
Dec 25, 2025 me
66.5 MB
9. Tracking Customer Retention across multiple platforms.mp4
me
Dec 25, 2025 me
40.3 MB
10. Merchandising – Nudge visitors towards buying key products.mp4
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Dec 25, 2025 me
34.5 MB
11. Analyzing and optimizing Product Margins in your store.mp4
me
Dec 25, 2025 me
82.6 MB
12. Case Studies and Practical Applications.mp4
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Dec 25, 2025 me
50.5 MB
13. Day-to-Day of an impactful CRO Program.mp4
me
Dec 25, 2025 me
89 MB
14. Building a data-driven CRO Program Reporting System.mp4
me
Dec 25, 2025 me
86.1 MB
2025_CXL Slides_CRO for Ecommerce.pptx
me
Dec 25, 2025 me
28.6 MB
Lesson 1 - Validation Methods Blueprint.pdf
me
Dec 25, 2025 me
2.6 MB
Lesson 2 - RXL Blueprint.pdf
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Dec 25, 2025 me
271.7 KB
Lesson 2 - Where and How to Test - Blueprint.pdf
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Dec 25, 2025 me
2 MB
Lesson 6 - Using Data Warehouse vs Not Using Data Warehouse Blueprint.pdf
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Dec 25, 2025 me
3.1 MB
Lesson 8 - CRO - AB Testing Process.pdf
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Dec 25, 2025 me
1.8 MB
Lesson 9 - How to engage community and create culture.pdf
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Dec 25, 2025 me
3 MB
Lesson 9 - Result VS Action.png
me
Dec 25, 2025 me
331.6 KB
Lesson 9 - Should I Run Experiments Simultaneously Framework.png
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Dec 25, 2025 me
166.7 KB
My Drive DataConversionXL CXL - All Access Pass 2025Cognitive Biases
1. Availability Heuristic.mp4
me
Dec 25, 2025 me
29.5 MB
2. Important Psychological Tool.mp4
me
Dec 25, 2025 me
41.4 MB
3. Courtesy Bias.mp4
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Dec 25, 2025 me
23.7 MB
4. Loss Aversion.mp4
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Dec 25, 2025 me
73.8 MB
5. Ben Franklin Effect.mp4
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Dec 25, 2025 me
16.7 MB
6. Framing Effect.mp4
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Dec 25, 2025 me
30.5 MB
7. Authority Bias.mp4
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Dec 25, 2025 me
11.8 MB
8. Fluency Bias.mp4
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Dec 25, 2025 me
24.4 MB
9. Bizarreness Effect.mp4
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Dec 25, 2025 me
15 MB
10. Narrative Fallacy.mp4
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Dec 25, 2025 me
39.1 MB
11. Confirmation Bias.mp4
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Dec 25, 2025 me
24.3 MB
12. The Barnum Effect.mp4
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Dec 25, 2025 me
15.5 MB
13. Design Tweaks & Brainy Hacks.mp4
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Dec 25, 2025 me
53.9 MB
14. Chart and Science Bias.mp4
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Dec 25, 2025 me
31.1 MB
15. Ambiguity Aversion Bias.mp4
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Dec 25, 2025 me
39.8 MB
16. Priming.mp4
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Dec 25, 2025 me
92.8 MB
17. Four Words that Double Persuasion.mp4
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Dec 25, 2025 me
14.9 MB
18. Von Restorff Effect.mp4
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Dec 25, 2025 me
36.8 MB
19. Image Bias.mp4
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Dec 25, 2025 me
27.3 MB
20. Picture Superiority Effect.mp4
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Dec 25, 2025 me
5.1 MB
21. Distinction Bias.mp4
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Dec 25, 2025 me
8.4 MB
22. Bandwagon and Cheerleader Effect.mp4
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Dec 25, 2025 me
26.3 MB
23. IKEA Effect.mp4
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Dec 25, 2025 me
14.1 MB
24. Endowment Effect.mp4
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Dec 25, 2025 me
29.9 MB
25. Illusory Superiority.mp4
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Dec 25, 2025 me
12.8 MB
26. Pricing Page Study (Part 1) Effects of Plan Price Order - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
1.1 MB
27. Testing the Presenter’s Paradox – Do People Really Average (Not Sum) Object Values_ - CXL_ - app.cxl.com.pdf
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Dec 25, 2025 me
1.8 MB
28. The Presenter’s Paradox Revisited_ No Effects of Visuals on Perceived Value - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
865.6 KB
29. Precision Bias.mp4
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Dec 25, 2025 me
27.9 MB
30. Price Perceptions of Products with Utility Vs. Hedonism Descriptions - CXL - app.cxl.com.pdf
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Dec 25, 2025 me
790.1 KB
31. Anchoring.mp4
me
Dec 25, 2025 me
46.5 MB
32. Price Illusion.mp4
me
Dec 25, 2025 me
16.1 MB
33. Mere Exposure Effect.mp4
me
Dec 25, 2025 me
32.8 MB
34. Decoy Effect.mp4
me
Dec 25, 2025 me
58.1 MB
35. Paradox of Choice.mp4
me
Dec 25, 2025 me
32.6 MB
36. Extrinsic Incentives Bias.mp4
me
Dec 25, 2025 me
14.9 MB
A-List-of-Biases-With-Implementation-Tips.pdf
me
Dec 25, 2025 me
45 KB
My Drive DataConversionXL CXL - All Access Pass 2025Community building
1. Brand Community & Belonging Foundations.mp4
me
Dec 25, 2025 me
261.2 MB
2. Defining Your Strategic Goals.mp4
me
Dec 25, 2025 me
201.6 MB
3. Quick & Dirty Community Research.mp4
me
Dec 25, 2025 me
268.9 MB
4. Crafting Purpose & Values.mp4
me
Dec 25, 2025 me
178.8 MB
5. Setting Growth Expectations.mp4
me
Dec 25, 2025 me
270 MB
6. Gather Your Founding Members.mp4
me
Dec 25, 2025 me
151.5 MB
Community-building-slides.pdf
me
Dec 25, 2025 me
3 MB
Lesson 1 _ Define Your Community Worksheet.docx
me
Dec 25, 2025 me
357.4 KB
Lesson 2 _ Identify a Brand Community's Purpose.pdf
me
Dec 25, 2025 me
189.3 KB
Lesson 3 _ Community Research Toolkit.docx
me
Dec 25, 2025 me
708.9 KB
Lesson 4 _ Purpose and Values Toolkit.docx
me
Dec 25, 2025 me
776.3 KB
Lesson 5 _ Setting Growth Expectations Worksheet.docx
me
Dec 25, 2025 me
500.5 KB
Lesson 6 _ Campfire Experiences Worksheet.pdf
me
Dec 25, 2025 me
161.8 KB
Lesson 6 _ Invitations.docx
me
Dec 25, 2025 me
357.3 KB
Lesson 6 _ Selecting Founding Leaders Worksheet.pdf
me
Dec 25, 2025 me
276.1 KB
My Drive DataConversionXL CXL - All Access Pass 2025Competitive Intel & Market Research
1. What is Competitive Intelligence and why is it so important..mp4
me
Dec 25, 2025 me
38.8 MB
2. Gathering Competitive & Market Insights- Startups & Mid-Market.mp4
me
Dec 25, 2025 me
91.9 MB
3. Gathering Competitive & Market Insights- Enterprise.mp4
me
Dec 25, 2025 me
96.2 MB
4. Understanding Your Audience- An Ongoing Mindset.mp4
me
Dec 25, 2025 me
47.4 MB
5. Building Battlecards for Sales & Marketing Teams.mp4
me
Dec 25, 2025 me
66.6 MB
6. Competitive Newsletters for Product & the C-Suite.mp4
me
Dec 25, 2025 me
131.3 MB
7. Developing a Competitive Strategy through Win-Loss (part 1).mp4
me
Dec 25, 2025 me
70.3 MB
8. Developing a Competitive Strategy through Win-Loss (part 2).mp4
me
Dec 25, 2025 me
88.7 MB
9. Organizing a Competitive Marketing Campaign.mp4
me
Dec 25, 2025 me
60.5 MB
10. Pushing “Go” On Your Competitive Program.mp4
me
Dec 25, 2025 me
43.7 MB
Competitive-Intel-combined-PDF.pdf
me
Dec 25, 2025 me
1 MB
My Drive DataConversionXL CXL - All Access Pass 2025Conversion Optimization Minidegree
Name
Owner
Last modified
File size
3. Test and Learn
me
Dec 25, 2025 me
—
4. Decide and Act
me
Dec 25, 2025 me
—
Conversion Optimization Minidegree - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
212.4 KB
Read Me.txt
me
Dec 25, 2025 me
71 B
My Drive DataConversionXL CXL - All Access Pass 2025Conversion Optimization Minidegree3. Test and Learn
Name
Owner
Last modified
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5. Testing Strategies
me
Dec 25, 2025 me
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My Drive DataConversionXL CXL - All Access Pass 2025Conversion Optimization Minidegree3. Test and Learn5. Testing Strategies
1. Course Introduction - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
177.5 KB
2. What to Test..mp4
me
Dec 25, 2025 me
24.8 MB
3. How Many Changes Per Test..mp4
me
Dec 25, 2025 me
47.5 MB
4. A-B testing vs MVT.mp4
me
Dec 25, 2025 me
15 MB
5. Bandits.mp4
me
Dec 25, 2025 me
27.7 MB
6. Existence Testing.mp4
me
Dec 25, 2025 me
18.7 MB
7. Iterative Testing & Learning From Results.mp4
me
Dec 25, 2025 me
38.6 MB
8. Innovative Testing.mp4
me
Dec 25, 2025 me
37.8 MB
9. Split Path Testing.mp4
me
Dec 25, 2025 me
20.2 MB
10. Server-side testing - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
269.5 KB
11. Frameworks and Scope - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
148.1 KB
12. Difference between SaaS and Ecommerce - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
476.5 KB
13. Overlap with product - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
552.4 KB
14. SaaS Purchase flow testing - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
490.2 KB
15. Pricing Page testing - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
1.6 MB
16. Churn Testing - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
193 KB
My Drive DataConversionXL CXL - All Access Pass 2025Conversion Optimization Minidegree4. Decide and Act
Name
Owner
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3. Sales Copywriting & Product Messaging
me
Dec 25, 2025 me
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My Drive DataConversionXL CXL - All Access Pass 2025Conversion Optimization Minidegree4. Decide and Act3. Sales Copywriting & Product Messaging
1. Sales Copywriting & Product Messaging.mp4
me
Dec 25, 2025 me
29 MB
2. How to Conduct a Copy “Teardown”.mp4
me
Dec 25, 2025 me
383.4 MB
3. Introduction to Message-Mining.mp4
me
Dec 25, 2025 me
206.3 MB
4. Mining Messages From Your Customers.mp4
me
Dec 25, 2025 me
340.3 MB
5. Crafting Effective Unique Value Propositions.mp4
me
Dec 25, 2025 me
455 MB
6. Message Hierarchies.mp4
me
Dec 25, 2025 me
355.3 MB
7. Writing the First Draft.mp4
me
Dec 25, 2025 me
274 MB
8. Editing & Punching Up Your Copy.mp4
me
Dec 25, 2025 me
180.2 MB
9. Conversion-Focused Formatting & Layout.mp4
me
Dec 25, 2025 me
479.3 MB
10. Petdoors.com Home Page Performance.mp4
me
Dec 25, 2025 me
69.3 MB
CXL Slides_Sales Copywriting & Product Messaging.pptx
me
Dec 25, 2025 me
11.9 MB
Completed First Draft - UVP-based Framework.docx
me
Dec 25, 2025 me
156.4 KB
Customer Interview - Template.docx
me
Dec 25, 2025 me
150.6 KB
Customer Survey - Template.docx
me
Dec 25, 2025 me
151.1 KB
Message Mining Form.docx
me
Dec 25, 2025 me
7.3 KB
Momoko's Copy Teardown - Expanded Framework.xlsx
me
Dec 25, 2025 me
61.3 KB
Sample Message-Mining Form & Pivot Table - Petdoors.com.xlsx
me
Dec 25, 2025 me
58.7 KB
TEMPLATE - Feature Positioning & UVP Headlines Worksheet.xlsx
me
Dec 25, 2025 me
118.4 KB
TEMPLATE - Sales Page Editing Checklist.docx
me
Dec 25, 2025 me
149.8 KB
TEMPLATE - Sales Page Messaging Framework.docx
me
Dec 25, 2025 me
149.6 KB
User Testing Task Script - Template.docx
me
Dec 25, 2025 me
150.1 KB
Visitor Survey - Template.docx
me
Dec 25, 2025 me
150.6 KB
My Drive DataConversionXL CXL - All Access Pass 2025Customer Experience for Ecommerce
1. The fundamentals of customer experience.mp4
me
Dec 25, 2025 me
119.1 MB
2. The perfect shipping experience.mp4
me
Dec 25, 2025 me
147.7 MB
3. Packaging done right.mp4
me
Dec 25, 2025 me
156.9 MB
4. Post purchase communication.mp4
me
Dec 25, 2025 me
143.6 MB
5. Next level customer support.mp4
me
Dec 25, 2025 me
152.9 MB
6. Returns.mp4
me
Dec 25, 2025 me
192.3 MB
7. Building a community.mp4
me
Dec 25, 2025 me
209.5 MB
Cheat sheet Outsourcing fulfillment vs. inhouse CXL x tantee.pdf
me
Dec 25, 2025 me
108.8 KB
Checklist communication tools CXL x tantee.pdf
me
Dec 25, 2025 me
116.2 KB
Checklist custom packaging supplier CXL x tantee 1.pdf
me
Dec 25, 2025 me
151.4 KB
Checklist for communication and community building CXL x tantee.pdf
me
Dec 25, 2025 me
107.5 KB
Checklist on improving shipping delivery process for your online store CXL x tantee.pdf
me
Dec 25, 2025 me
103.4 KB
Checklist returns center tools CXL x tantee.pdf
me
Dec 25, 2025 me
99 KB
Checklist to set up your customer support right CXL x tantee.pdf
me
Dec 25, 2025 me
119.6 KB
Email Automation BestPractices CXL x tantee.pdf
me
Dec 25, 2025 me
212.4 KB
Next Level Customer Experience CXL Slide Deck Template 2022.pptx
me
Dec 25, 2025 me
127.8 MB
Support Overview Makros & ToDos _ CXL x tante-e.xlsx
me
Dec 25, 2025 me
15 KB
My Drive DataConversionXL CXL - All Access Pass 2025Customer Journey for Ecommerce
1. Customer Journey for Ecommerce.mp4
me
Dec 25, 2025 me
25.3 MB
2. Why beginning with Customer Experience is important, and the stages of an Ecommerce Customer Journey.mp4
me
Dec 25, 2025 me
141.6 MB
3. Create a customer journey map.mp4
me
Dec 25, 2025 me
39.8 MB
4. Create personas to aid user flow, build loyalty and reduce churn.mp4
me
Dec 25, 2025 me
103.5 MB
5. Build a CX-driven organization in a retail-driven environment.mp4
me
Dec 25, 2025 me
62.7 MB
6. It’s not just about Journey Mapping; its about Activation.mp4
me
Dec 25, 2025 me
20.1 MB
CXL Course_ Customer Journey - Slide Deck.pptx
me
Dec 25, 2025 me
5.9 MB
My Drive DataConversionXL CXL - All Access Pass 2025Customer Retention for Subscription Products
1.1 Retention-slides-combined-PDF.pdf
me
Dec 25, 2025 me
8.2 MB
1. Customer Retention for Subscription Products.mp4
me
Dec 25, 2025 me
12 MB
2.1 Compounding-Cohorts.xlsx
me
Dec 25, 2025 me
505 KB
2.2 Compounding Cohorts.xlsx
me
Dec 25, 2025 me
404.9 KB
2.3 blog.txt
me
Dec 25, 2025 me
258 B
2. Retention = revenue.mp4
me
Dec 25, 2025 me
118.9 MB
3.1 JTBD Questions and Notes Template.docx
me
Dec 25, 2025 me
306.8 KB
3.2 JTBD Customer Interview & Survey Resources.docx
me
Dec 25, 2025 me
448.2 KB
3. The early bird gets the retention worm.mp4
me
Dec 25, 2025 me
299.4 MB
4.1 Qualitative Data Tracker.docx
me
Dec 25, 2025 me
718.8 KB
4. For best results- segment.mp4
me
Dec 25, 2025 me
173 MB
5.1 Hype Cycle Map.docx
me
Dec 25, 2025 me
306.1 KB
5. Beyond the first 90 days.mp4
me
Dec 25, 2025 me
114.2 MB
6. Slowing the curve.mp4
me
Dec 25, 2025 me
138.1 MB
7. Measuring and improving retention long term.mp4
me
Dec 25, 2025 me
251.9 MB
My Drive DataConversionXL CXL - All Access Pass 2025Customer Segmentation
1. Customer Segmentation.mp4
me
Dec 25, 2025 me
22.4 MB
2. 1001 flavors of segmentation.mp4
me
Dec 25, 2025 me
63.9 MB
3. Answering the WHAT – RFM.mp4
me
Dec 25, 2025 me
192.2 MB
4. Answering the WHY – Drivers.mp4
me
Dec 25, 2025 me
175.3 MB
5. Putting it all together.mp4
me
Dec 25, 2025 me
63.6 MB
6. Making money with segments.mp4
me
Dec 25, 2025 me
88.8 MB
CXL_ RFM - Play Data Set.xlsx
me
Dec 25, 2025 me
103.3 KB
__CXL Customer Segmentation__.pptx
me
Dec 25, 2025 me
3.1 MB
My Drive DataConversionXL CXL - All Access Pass 2025Customer Storytelling & Proof
(Template) Case Study Checklist.pdf
me
Dec 25, 2025 me
92.1 KB
1. The Power of Customer Storytelling.mp4
me
Dec 25, 2025 me
54.7 MB
2. Becoming Customer Obsessed.mp4
me
Dec 25, 2025 me
560.2 MB
3. How to Build an Army of Advocates.mp4
me
Dec 25, 2025 me
274.2 MB
4. Customer Storytelling Uses.mp4
me
Dec 25, 2025 me
206.9 MB
5. The Hero’s Journey.mp4
me
Dec 25, 2025 me
242.2 MB
6. Managing 3rd Party Review Sites.mp4
me
Dec 25, 2025 me
286.3 MB
7. Case Study Basics.mp4
me
Dec 25, 2025 me
238 MB
8. Reference Programs.mp4
me
Dec 25, 2025 me
246.6 MB
Customer-Storytelling-and-Proof-PDF.pdf
me
Dec 25, 2025 me
836.7 KB
My Drive DataConversionXL CXL - All Access Pass 2025Decision Making
1. 4 Factors that Influence Decision Making - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
252.9 KB
2. Persuasive Journey Mapping.mp4
me
Dec 25, 2025 me
282.6 MB
3. Master the Moment of Decision Using Applied Neuroscience Methods for Measuring Attention, Emotion & Memory – Karsten Lund.mp4
me
Dec 25, 2025 me
256.3 MB
My Drive DataConversionXL CXL - All Access Pass 2025Digital Psychology & Persuasion Minidegree
Name
Owner
Last modified
File size
3. Applied behavioral psychology
me
Dec 25, 2025 me
—
Digital Psychology & Persuasion Minidegree - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
163.7 KB
Read Me.txt
me
Dec 25, 2025 me
71 B
My Drive DataConversionXL CXL - All Access Pass 2025Digital Psychology & Persuasion Minidegree3. Applied behavioral psychology
Name
Owner
Last modified
File size
2. Principles of Persuasive Design
me
Dec 25, 2025 me
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My Drive DataConversionXL CXL - All Access Pass 2025Digital Psychology & Persuasion Minidegree3. Applied behavioral psychology2. Principles of Persuasive Design
Principles of Persuasive Design.mp4
me
Dec 25, 2025 me
250.8 MB
Principles of Persuasive Web Design_Slides.pdf
me
Dec 25, 2025 me
8.5 MB
My Drive DataConversionXL CXL - All Access Pass 2025Digital psychology & behavioral design
1. Psychology and media.mp4
me
Dec 25, 2025 me
115.8 MB
2. Our approach.mp4
me
Dec 25, 2025 me
139.1 MB
3. Outcomes.mp4
me
Dec 25, 2025 me
192.9 MB
4. Aim Flash Test.mp4
me
Dec 25, 2025 me
47.1 MB
5. Emotional motivators.mp4
me
Dec 25, 2025 me
168.2 MB
6. Emotional quadrants.mp4
me
Dec 25, 2025 me
142.8 MB
7. Emotional design audit- Netflix.mp4
me
Dec 25, 2025 me
49.2 MB
8. Behavioral media.mp4
me
Dec 25, 2025 me
104.2 MB
9. Digital product places.mp4
me
Dec 25, 2025 me
43.7 MB
10. Digital locators & facilitators.mp4
me
Dec 25, 2025 me
123.9 MB
11. Behavioral UI- Intro.mp4
me
Dec 25, 2025 me
15.1 MB
12. Behavioral UI- Source.mp4
me
Dec 25, 2025 me
111.2 MB
13. Behavioral UI- Description.mp4
me
Dec 25, 2025 me
72.4 MB
14. Behavioral UI- Motivation.mp4
me
Dec 25, 2025 me
224.5 MB
15. Behavioral UI- Value framing.mp4
me
Dec 25, 2025 me
33.9 MB
16. Behavioral UI- Pressure tactic.mp4
me
Dec 25, 2025 me
38.2 MB
17. Behavioral UI- Social influence.mp4
me
Dec 25, 2025 me
43.8 MB
18. Behavioral UI- Endorsement.mp4
me
Dec 25, 2025 me
107.8 MB
19. Behavioral UI- Deciding.mp4
me
Dec 25, 2025 me
120.6 MB
20. Behavioral UI- Barrier Reducer.mp4
me
Dec 25, 2025 me
31.3 MB
21. Behavioral UI- Efficacy.mp4
me
Dec 25, 2025 me
29.6 MB
22. Behavioral UI- Trust.mp4
me
Dec 25, 2025 me
63.1 MB
23. Behavioral UI- Reinforcer.mp4
me
Dec 25, 2025 me
65.5 MB
24. Designing processes.mp4
me
Dec 25, 2025 me
117.7 MB
25. Psychology inspired design.mp4
me
Dec 25, 2025 me
165.6 MB
2024_CXL_Slides_Digital Psychology and Behavior Design.pptx
me
Dec 25, 2025 me
41.5 MB
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Brand Strategy
1. Ecommerce Brand Strategy.mp4
me
Dec 25, 2025 me
7.8 MB
2. Naming an ecommerce brand.mp4
me
Dec 25, 2025 me
48.3 MB
3. Converting free attention into sales.mp4
me
Dec 25, 2025 me
58.2 MB
4. Winning awards.mp4
me
Dec 25, 2025 me
52.1 MB
5. How equity crowdfunding can grow your brand.mp4
me
Dec 25, 2025 me
53.5 MB
6. Getting famous people to support your brand.mp4
me
Dec 25, 2025 me
32.5 MB
7. Getting free press coverage.mp4
me
Dec 25, 2025 me
46.9 MB
8. Getting in touch with journalists.mp4
me
Dec 25, 2025 me
40.2 MB
10. How to make noise that the media wants to cover.mp4
me
Dec 25, 2025 me
19.1 MB
11. Converting media coverage into ecommerce sales.mp4
me
Dec 25, 2025 me
13.4 MB
12. Building brand awareness on Linkedin.mp4
me
Dec 25, 2025 me
13.2 MB
13. Approaching targets on LinkedIn.mp4
me
Dec 25, 2025 me
9.3 MB
14. Creating engaging LinkedIn content.mp4
me
Dec 25, 2025 me
26.2 MB
15. Making sales from LinkedIn.mp4
me
Dec 25, 2025 me
12.2 MB
16. Getting important people to promote your brand on Linkedin.mp4
me
Dec 25, 2025 me
20.3 MB
17. Public speaking to promote your brand.mp4
me
Dec 25, 2025 me
20.9 MB
18. Engaging customers through public speaking.mp4
me
Dec 25, 2025 me
12.8 MB
19. Creating an ‘ask’ when speaking in public.mp4
me
Dec 25, 2025 me
25.6 MB
20. How to talk about your vulnerabilities in public.mp4
me
Dec 25, 2025 me
28.2 MB
21. Converting public speaking gigs into sales.mp4
me
Dec 25, 2025 me
12.2 MB
22. Getting the right kind of customer feedback.mp4
me
Dec 25, 2025 me
9.1 MB
23. Learning the value of controversy.mp4
me
Dec 25, 2025 me
12.3 MB
24. How to win at Trademarks.mp4
me
Dec 25, 2025 me
10.9 MB
25. Getting ‘The X Factor’.mp4
me
Dec 25, 2025 me
8.8 MB
26. Mastering email marketing.mp4
me
Dec 25, 2025 me
22.6 MB
Ecomm Brand Strategy - CXL Slide Deck Template 2022.pptx
me
Dec 25, 2025 me
94.5 MB
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Content Marketing
1. Ecommerce Content Marketing.mp4
me
Dec 25, 2025 me
19.8 MB
2. The 3 Principles of Effective Content Strategy.mp4
me
Dec 25, 2025 me
58.7 MB
3. Buyer personas and audience development.mp4
me
Dec 25, 2025 me
56.1 MB
4. The buyer’s journey.mp4
me
Dec 25, 2025 me
43.1 MB
5. SWOT and other tools.mp4
me
Dec 25, 2025 me
255.1 MB
6. The Economics of Content Marketing.mp4
me
Dec 25, 2025 me
137.4 MB
7. The Barbell Strategy.mp4
me
Dec 25, 2025 me
159.3 MB
8. Keyword research- content gap analysis.mp4
me
Dec 25, 2025 me
73.6 MB
9. Keyword research- pain point SEO.mp4
me
Dec 25, 2025 me
106.8 MB
10. Keyword research- head keyword permutations.mp4
me
Dec 25, 2025 me
74.1 MB
11. Pillar and cluster model- clustering.mp4
me
Dec 25, 2025 me
95.5 MB
12. Mapping topics to the buyer’s journey.mp4
me
Dec 25, 2025 me
105.8 MB
13. Building a content roadmap report.mp4
me
Dec 25, 2025 me
99.3 MB
14. Writing for SEO- content briefs.mp4
me
Dec 25, 2025 me
60.6 MB
15. Writing for SEO- content optimization tools.mp4
me
Dec 25, 2025 me
39.4 MB
16. Link and Share hooks.mp4
me
Dec 25, 2025 me
42.6 MB
17. Content promotion tactics.mp4
me
Dec 25, 2025 me
43.8 MB
18. Google Analytics Goals.mp4
me
Dec 25, 2025 me
32.3 MB
19. Setting up a dashboard.mp4
me
Dec 25, 2025 me
66.8 MB
Content Calendar Template _ Omniscient Digital.xlsx
me
Dec 25, 2025 me
165.3 KB
Content Marketing - CXL Slide Deck Template 2022 (1).pptx
me
Dec 25, 2025 me
0 B
Content Marketing - CXL Slide Deck Template 2022.pptx
me
Dec 25, 2025 me
26.4 MB
Omniscient _ Content Strategy Course_CRR+ Template.xlsx
me
Dec 25, 2025 me
1.9 MB
[TEMPLATE] Organic Growth Model _ Omniscient.xlsx
me
Dec 25, 2025 me
121.1 KB
[TEMPLATE] SEO Content Brief Template _ Omniscient Digital.docx
me
Dec 25, 2025 me
337.1 KB
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Data and Metrics
1.Ecommerce Data and Metrics.mp4
me
Dec 25, 2025 me
31.9 MB
2. The ecommerce growth formula- A framework.mp4
me
Dec 25, 2025 me
67.4 MB
3. Customer lifetime value and customer acquisition cost.mp4
me
Dec 25, 2025 me
127.2 MB
4. Capital and cash conversion cycle.mp4
me
Dec 25, 2025 me
101.4 MB
5. Finding your ideal CLV-CAC Ratio.mp4
me
Dec 25, 2025 me
171.2 MB
6. Shopping behavior analysis.mp4
me
Dec 25, 2025 me
399.3 MB
7. UTM naming convention best practices.mp4
me
Dec 25, 2025 me
253.6 MB
8. Attribution & multi-channel analysis.mp4
me
Dec 25, 2025 me
127.6 MB
9. Making data-driven decisions in your company.mp4
me
Dec 25, 2025 me
143.4 MB
10. Bonus chapter- Differentiation.mp4
me
Dec 25, 2025 me
103.7 MB
CXL - Ecomm Data and Metrics (Maximilian Rast - Klar).pptx
me
Dec 25, 2025 me
30.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Forecasting
1. Ecommerce Forecasting.mp4
me
Dec 25, 2025 me
13.4 MB
2. The leaky customer bucket and why it matters for projections.mp4
me
Dec 25, 2025 me
57.1 MB
3. Projecting with percentiles.mp4
me
Dec 25, 2025 me
55.2 MB
4. Overview of creating a customer cohort-based forecast.mp4
me
Dec 25, 2025 me
37.1 MB
5. Creating your new customer revenue projection.mp4
me
Dec 25, 2025 me
30.2 MB
6. Active customer file metrics.mp4
me
Dec 25, 2025 me
87.6 MB
7. Recently acquired customer repeat rates.mp4
me
Dec 25, 2025 me
105.3 MB
8. Finalizing monthly inputs.mp4
me
Dec 25, 2025 me
95.4 MB
9. Review and refine your forecast.mp4
me
Dec 25, 2025 me
78.3 MB
10. Creating faster and easier weekly projections.mp4
me
Dec 25, 2025 me
60.5 MB
11. Weekly forecasting feedback loop.mp4
me
Dec 25, 2025 me
116.3 MB
CXL Slides_Ecommerce Forecasting.pptx
me
Dec 25, 2025 me
1.5 MB
Klaviyo Segment Definitions - Forecasting Ecomm MD.docx
me
Dec 25, 2025 me
268.2 KB
Monthly Forecast Template.xlsx
me
Dec 25, 2025 me
24 KB
Weekly Projections - Template.xlsx
me
Dec 25, 2025 me
228.3 KB
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Marketing Minidegree
Name
Owner
Last modified
File size
1. Paid Acquisition
me
Dec 25, 2025 me
—
3. Customer Retention
me
Dec 25, 2025 me
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Ecommerce Marketing Minidegree - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
195.2 KB
Read Me.txt
me
Dec 25, 2025 me
71 B
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Marketing Minidegree1. Paid Acquisition
Name
Owner
Last modified
File size
3. TikTok Ads
me
Dec 25, 2025 me
—
6. Google Shopping
me
Dec 25, 2025 me
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My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Marketing Minidegree1. Paid Acquisition3. TikTok Ads
1. TikTok Ads.mp4
me
Dec 25, 2025 me
19.1 MB
2. Creative 101- Mastering the fundamentals.mp4
me
Dec 25, 2025 me
172.1 MB
3. Creative 201- The Research.mp4
me
Dec 25, 2025 me
256.9 MB
4. Creative 301- How to make TikToks that convert.mp4
me
Dec 25, 2025 me
146.8 MB
5. Setup & Testing.mp4
me
Dec 25, 2025 me
469 MB
6. Optimization.mp4
me
Dec 25, 2025 me
155.3 MB
7. Scaling.mp4
me
Dec 25, 2025 me
260.7 MB
CXL _ Dossier.xlsx
me
Dec 25, 2025 me
302.1 KB
EMB _ Dossier.xlsx
me
Dec 25, 2025 me
301.6 KB
TikTok-Ads-PDF.pdf
me
Dec 25, 2025 me
3.6 MB
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Marketing Minidegree1. Paid Acquisition6. Google Shopping
1. Google Shopping.mp4
me
Dec 25, 2025 me
18.8 MB
2. What You Need to Know About Google Shopping Campaign Types.mp4
me
Dec 25, 2025 me
113 MB
3. Setting your Google Shopping feed up for success.mp4
me
Dec 25, 2025 me
140.1 MB
4. Performance Max as your baseline campaign.mp4
me
Dec 25, 2025 me
100.7 MB
5. The Case for Advanced Campaign Setups.mp4
me
Dec 25, 2025 me
186.7 MB
6. Optimizing Google Shopping Campaigns- The Never-ending Step.mp4
me
Dec 25, 2025 me
218.4 MB
Feed Optimization - Attribute Review.xlsx
me
Dec 25, 2025 me
10 KB
Google-Shopping-combined-PDF.pdf
me
Dec 25, 2025 me
0.9 MB
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Marketing Minidegree3. Customer Retention
Name
Owner
Last modified
File size
4. Retention and Customer Lifetime Value
me
Dec 25, 2025 me
—
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Marketing Minidegree3. Customer Retention4. Retention and Customer Lifetime Value
1. Retention and Customer Lifetime Value.mp4
me
Dec 25, 2025 me
15 MB
2. Customer lifetime value – a brief overview.mp4
me
Dec 25, 2025 me
69 MB
3. Understanding the shortcomings of CLV.mp4
me
Dec 25, 2025 me
63.5 MB
4. How segments & cohorts help with retention.mp4
me
Dec 25, 2025 me
121 MB
5. Analyzing segments for patterns.mp4
me
Dec 25, 2025 me
54 MB
6. Creating behavior marketing plans (BMPs).mp4
me
Dec 25, 2025 me
73.6 MB
7. Expanding to find new customers.mp4
me
Dec 25, 2025 me
59.4 MB
8. Summary & takeaways.mp4
me
Dec 25, 2025 me
15.9 MB
Behavior Marketing Plan Checklist.xlsx
me
Dec 25, 2025 me
5 KB
CLV calculation basics.docx
me
Dec 25, 2025 me
302 KB
Retention and CLV - Final Complete Slide Deck.pptx
me
Dec 25, 2025 me
3.1 MB
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Merchandising
1. Ecommerce Merchandising.mp4
me
Dec 25, 2025 me
13.9 MB
2. The changing landscape of consumer behavior.mp4
me
Dec 25, 2025 me
95.2 MB
3. The power of technology and algorithms.mp4
me
Dec 25, 2025 me
37.3 MB
4. The product detail page (PDP).mp4
me
Dec 25, 2025 me
22.9 MB
5. The role of seasonality and promotions in merchandising storytelling.mp4
me
Dec 25, 2025 me
28 MB
6. Merchandising for the metaverse.mp4
me
Dec 25, 2025 me
30.9 MB
eCommerce Merchandising - CXL Slide Deck Template 2022.pptx
me
Dec 25, 2025 me
17.8 MB
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce SEO
1. Ecommerce SEO.mp4
me
Dec 25, 2025 me
9.1 MB
2. Crawl budget for ecommerce stores.mp4
me
Dec 25, 2025 me
94.2 MB
3. Shopify SEO.mp4
me
Dec 25, 2025 me
62.3 MB
4. Site architecture & URL structure.mp4
me
Dec 25, 2025 me
56.7 MB
5. Internal linking for ecommerce.mp4
me
Dec 25, 2025 me
35.7 MB
6. Optimizing collections pages.mp4
me
Dec 25, 2025 me
99.2 MB
7. Optimizing product pages.mp4
me
Dec 25, 2025 me
68 MB
8. Keyword research- Foundations.mp4
me
Dec 25, 2025 me
26.8 MB
9. Keyword research- Shopping pages.mp4
me
Dec 25, 2025 me
101.5 MB
10. Keyword research- Content strategy.mp4
me
Dec 25, 2025 me
268.7 MB
11. Writing copy that ranks.mp4
me
Dec 25, 2025 me
82.1 MB
12. Link-building for ecommerce.mp4
me
Dec 25, 2025 me
93.7 MB
13. Attribution and tracking for SEO.mp4
me
Dec 25, 2025 me
69.1 MB
Ecommerce SEO - Slide Deck.pptx
me
Dec 25, 2025 me
9.7 MB
My Drive DataConversionXL CXL - All Access Pass 2025Ecommerce Tech Stack
1. Ecommerce Tech Stack.mp4
me
Dec 25, 2025 me
19.5 MB
2. Choosing your ecommerce platform.mp4
me
Dec 25, 2025 me
117 MB
3. Headless commerce – what it is, what it isn’t.mp4
me
Dec 25, 2025 me
67.8 MB
4. Building beautiful pages on Shopify.mp4
me
Dec 25, 2025 me
79.5 MB
5. Standard Shopify apps to extend functionality.mp4
me
Dec 25, 2025 me
209.3 MB
6. Common martech needs.mp4
me
Dec 25, 2025 me
108.4 MB
7. Marketing automation.mp4
me
Dec 25, 2025 me
105.6 MB
8. SMS solutions.mp4
me
Dec 25, 2025 me
40.2 MB
9. Customer service solutions.mp4
me
Dec 25, 2025 me
45.1 MB
10. Fulfillment integrations.mp4
me
Dec 25, 2025 me
16.9 MB
11. Accounting integrations.mp4
me
Dec 25, 2025 me
7 MB
Ecommerce Tech Stack - Consolidated Slides.pptx
me
Dec 25, 2025 me
10 MB
MarTech Guide.docx
me
Dec 25, 2025 me
12.1 KB
My Drive DataConversionXL CXL - All Access Pass 2025Email and SMS Marketing for Ecommerce
1. Email and SMS Marketing for Ecommerce.mp4
me
Dec 25, 2025 me
18.5 MB
2. The Building Blocks of Email Marketing + KPIs.mp4
me
Dec 25, 2025 me
109.7 MB
3. Revenue Attribution in Email & SMS Marketing.mp4
me
Dec 25, 2025 me
92 MB
4. Growing your email & SMS list.mp4
me
Dec 25, 2025 me
144.4 MB
5. Collecting and using zero-party data.mp4
me
Dec 25, 2025 me
128.3 MB
6. Automating key stages of customer journey.mp4
me
Dec 25, 2025 me
92.7 MB
7. Balancing your communication with Email & SMS campaigns.mp4
me
Dec 25, 2025 me
161.2 MB
Email-SMS-Marketing-Ecommerce-combined-PDF.pdf
me
Dec 25, 2025 me
2.5 MB
My Drive DataConversionXL CXL - All Access Pass 2025Experimentation-led GTM
1. Experimentation-led GTM.mp4
me
Dec 25, 2025 me
20.9 MB
2.1 Course Introduction.mp4
me
Dec 25, 2025 me
121.3 MB
2.2 Minimum Viable Sprint (MVS) Framework.mp4
me
Dec 25, 2025 me
56.6 MB
2.3 Workshop- MVS Buying an Ad.mp4
me
Dec 25, 2025 me
174.5 MB
3.1 Modern Marketing Tech Stack.mp4
me
Dec 25, 2025 me
45.1 MB
3.2 Data Collection for GTM.mp4
me
Dec 25, 2025 me
34.2 MB
4.1 Lead Gen 101- Minimum Confidence Tests.mp4
me
Dec 25, 2025 me
64 MB
4.2 Workshop- Facebook Lead Gen Foundation.mp4
me
Dec 25, 2025 me
78.1 MB
4.3 Creative Development.mp4
me
Dec 25, 2025 me
74.9 MB
5.1 Landing Page Infrastructure.mp4
me
Dec 25, 2025 me
20.3 MB
5.2 Workshop- Creating your Landing Page in 30 Minutes.mp4
me
Dec 25, 2025 me
100.4 MB
5.3 Workshop- Page Optimization.mp4
me
Dec 25, 2025 me
72.3 MB
6.1 Lead Management Systems.mp4
me
Dec 25, 2025 me
10.8 MB
6.2 Workshop- Lead Management Systems.mp4
me
Dec 25, 2025 me
173.1 MB
6.4 Allbound Marketing & Scale.mp4
me
Dec 25, 2025 me
92.7 MB
2025_CXL Slides_Experimentation-led GTM.pptx
me
Dec 25, 2025 me
13.9 MB
My Drive DataConversionXL CXL - All Access Pass 2025Experimentation Program Management
1. Experimentation Program Management.mp4
me
Dec 25, 2025 me
84.1 MB
2. Why Experimentation..mp4
me
Dec 25, 2025 me
297.2 MB
3. Experimentation Operating System.mp4
me
Dec 25, 2025 me
82.9 MB
4. Assessment & Strategy Integration.mp4
me
Dec 25, 2025 me
312.4 MB
5. Process & Planning.mp4
me
Dec 25, 2025 me
145.4 MB
6. Test & Learn.mp4
me
Dec 25, 2025 me
139.6 MB
7. Decisions & Execution.mp4
me
Dec 25, 2025 me
188.8 MB
8. Scaling & Program Metrics.mp4
me
Dec 25, 2025 me
298.3 MB
240129_CXL_Slide Deck_ Experimentation (CRO) Program Management.pptx
me
Dec 25, 2025 me
13.5 MB
CRO Test Prioritization Model.xlsx
me
Dec 25, 2025 me
153 KB
My Drive DataConversionXL CXL - All Access Pass 2025Facebook Ads Creative
1. Facebook Ads Creative.mp4
me
Dec 25, 2025 me
9.5 MB
2. Generating Quantity- Utilizing Creative Volume And Cost Controls To Win.mp4
me
Dec 25, 2025 me
124 MB
3. Generating Quantity- Five Ad Variation Types To Create A Wider Range Of Outcomes.mp4
me
Dec 25, 2025 me
235.4 MB
4. Generating Quality- Prioritizing Clarity + The Hero Product.mp4
me
Dec 25, 2025 me
109.8 MB
5. Generating Quality- The Headline (Or, It Starts With Words).mp4
me
Dec 25, 2025 me
85.2 MB
6. Generating Quality- Explaining The Value You’re Providing.mp4
me
Dec 25, 2025 me
119 MB
CXL Slides - Ad Creatives.pptx
me
Dec 25, 2025 me
9.3 MB
ROAS Target Calculator Template.xlsx
me
Dec 25, 2025 me
10.1 KB
My Drive DataConversionXL CXL - All Access Pass 2025Facebook Ads Experimentation
1. Understanding the Value of Experimentation.mp4
me
Dec 25, 2025 me
53.5 MB
2. Introduction to A-B Testing.mp4
me
Dec 25, 2025 me
41 MB
3. Setting Meaningful Success Metrics.mp4
me
Dec 25, 2025 me
54.9 MB
4. Testing New Experimentation Hypothesis.mp4
me
Dec 25, 2025 me
61.6 MB
5. Testing Across Multiple Variables.mp4
me
Dec 25, 2025 me
59.7 MB
6. Introduction to Dynamic Creative Optimization.mp4
me
Dec 25, 2025 me
61.9 MB
7. Designing Engaging Instant Experiences.mp4
me
Dec 25, 2025 me
189.8 MB
8. Collecting Audience Insights with Instant Forms.mp4
me
Dec 25, 2025 me
81 MB
9. Reaching New Audiences with Multi-Advertiser Ads.mp4
me
Dec 25, 2025 me
14.5 MB
10. Reaching New Audiences with Partner Advertiser Ads.mp4
me
Dec 25, 2025 me
21.8 MB
11. Preparing Your Campaign for Partnerships.mp4
me
Dec 25, 2025 me
51 MB
12. Monitoring Joint Campaign Performance.mp4
me
Dec 25, 2025 me
31.6 MB
13. Collaboration Best Practices for Partnerships.mp4
me
Dec 25, 2025 me
33.3 MB
14. Continuous Experimentation Culture.mp4
me
Dec 25, 2025 me
21.7 MB
15. Continuous Improvement Tactics.mp4
me
Dec 25, 2025 me
33.2 MB
16. Analyzing Results to Inform Future Experiments.mp4
me
Dec 25, 2025 me
22.9 MB
17. Powerful Performance Metrics.mp4
me
Dec 25, 2025 me
49.7 MB
18. Implementing Data-Driven Decisions.mp4
me
Dec 25, 2025 me
43.7 MB
19. Developing Your Experimentation Strategy.mp4
me
Dec 25, 2025 me
47.2 MB
Facebook Ads Experiments.pptx
me
Dec 25, 2025 me
100.1 MB
My Drive DataConversionXL CXL - All Access Pass 2025Facebook Ads for Beginners
1. Facebook Ads for Beginners.mp4
me
Dec 25, 2025 me
19.2 MB
2. Event Tracking & Domain Verification.mp4
me
Dec 25, 2025 me
52.5 MB
3. Campaign Structure & Ad Options.mp4
me
Dec 25, 2025 me
63.6 MB
4. Account Structure – Ad Set Options.mp4
me
Dec 25, 2025 me
35.2 MB
5. Creating Audiences.mp4
me
Dec 25, 2025 me
53.1 MB
6. Understanding Privacy & Its Effects in Facebook Ads.mp4
me
Dec 25, 2025 me
95.5 MB
7. Facebook Data vs. Other Sources.mp4
me
Dec 25, 2025 me
36 MB
8. Creative Messaging & Your Ads.mp4
me
Dec 25, 2025 me
42.2 MB
9. Creative Strategies that Sell.mp4
me
Dec 25, 2025 me
24.5 MB
10. Creative Strategies for Sales Campaigns.mp4
me
Dec 25, 2025 me
20.2 MB
11. Creative Strategies for Lead Generation.mp4
me
Dec 25, 2025 me
29.6 MB
12. How to Structure Tests to Teach You Something.mp4
me
Dec 25, 2025 me
31 MB
13. What Data Points Matter & How to Use Them.mp4
me
Dec 25, 2025 me
36.2 MB
14. Course Wrap-Up.mp4
me
Dec 25, 2025 me
7.6 MB
CXL Slides_Facebook Ads for Beginners.pptx
me
Dec 25, 2025 me
10.8 MB
My Drive DataConversionXL CXL - All Access Pass 2025Facebook Ads for Ecommerce
1.1 Facebook Ads for Ecommerce - Combined Final Deck.pptx
me
Dec 25, 2025 me
10.5 MB
1. Facebook Ads for Ecommerce.mp4
me
Dec 25, 2025 me
16 MB
2.1 Fb Pixel.txt
me
Dec 25, 2025 me
74 B
2. How iOS14 has affected Facebook Ads, and what you need to understand as an advertiser.mp4
me
Dec 25, 2025 me
119.8 MB
3. How to set up tracking and audiences to maximize your targeting.mp4
me
Dec 25, 2025 me
107 MB
3. documentation.txt
me
Dec 25, 2025 me
74 B
4.1 Resources.txt
me
Dec 25, 2025 me
383 B
4. Understanding settings, limitations, and account structures in Facebook Ads.mp4
me
Dec 25, 2025 me
130.3 MB
5. Creative constructs, organization, and a plan to never run out of testing ideas.mp4
me
Dec 25, 2025 me
118.9 MB
6. Going Beyond Conversions to make Campaigns pull double duty.mp4
me
Dec 25, 2025 me
97.8 MB
My Drive DataConversionXL CXL - All Access Pass 2025Good Practices
1. Web forms - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
2.5 MB
2. Use Key Insights for Better Completion Rates On Your Forms.mp4
me
Dec 25, 2025 me
71.6 MB
3. Ecommerce category pages - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
1.6 MB
4. Buttons and call to actions - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
809 KB
5. Fold and page length - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
751.6 KB
6. Ecommerce signups - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
594 KB
7. Incoming phone leads & call tracking - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
877.5 KB
8. Principles of persuasive design.mp4
me
Dec 25, 2025 me
250.8 MB
9. Typography and content - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
1.1 MB
10. Radical redesign vs. evolutionary design - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
601 KB
11. Home pages - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
778.3 KB
12. Pricing and pricing pages - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
1.3 MB
13. Website speed optimization - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
777.1 KB
14. Optimize Website Speed- 6 Performance Killers Hurting Your Conversion Rates.mp4
me
Dec 25, 2025 me
88 MB
15. Reduce website dropoff caused by load times.mp4
me
Dec 25, 2025 me
68.1 MB
16. Conversion Rate Optimization on Low-Traffic Websites.mp4
me
Dec 25, 2025 me
92 MB
17. Visual hierarchy - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
737.8 KB
18. FAQs on websites - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
443.4 KB
19. Importance of visual design - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
1 MB
20. Internal search - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
625 KB
21. Shopping cart pages - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
1 MB
22. Ecommerce checkout pages - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
523.6 KB
My Drive DataConversionXL CXL - All Access Pass 2025Google Ads Experiments
1. Google Ads Experiments.mp4
me
Dec 25, 2025 me
17.9 MB
2. Things to Know Before Making an Experiment.mp4
me
Dec 25, 2025 me
27.4 MB
3. The Experiments Interface.mp4
me
Dec 25, 2025 me
36.1 MB
4. Ad Variation Experiments.mp4
me
Dec 25, 2025 me
16.8 MB
5. Custom Experiments.mp4
me
Dec 25, 2025 me
40.5 MB
6. Custom Experiments- Bidding.mp4
me
Dec 25, 2025 me
26.4 MB
7. Custom Experiments- Audiences.mp4
me
Dec 25, 2025 me
27.8 MB
8. Performance Max Experiments.mp4
me
Dec 25, 2025 me
59.4 MB
9. Course Wrap- Up.mp4
me
Dec 25, 2025 me
6.2 MB
CXL Slides_Google Ads Search Experiments.pptx
me
Dec 25, 2025 me
7.1 MB
My Drive DataConversionXL CXL - All Access Pass 2025Google Ads for Beginners
1. Google Ads for Beginners.mp4
me
Dec 25, 2025 me
19.1 MB
2. The Google Ads Interface.mp4
me
Dec 25, 2025 me
30.1 MB
3. Setting Up Conversions.mp4
me
Dec 25, 2025 me
59.8 MB
4. How Search Campaigns Are Made.mp4
me
Dec 25, 2025 me
53.4 MB
5. Search Queries, Keywords & Match Types.mp4
me
Dec 25, 2025 me
63.5 MB
6. Grouping Keywords.mp4
me
Dec 25, 2025 me
87.4 MB
7. What is Quality Score.mp4
me
Dec 25, 2025 me
57.7 MB
8. Different Bidding Types & How to Choose.mp4
me
Dec 25, 2025 me
57.3 MB
9. Optimizing Using Search Query Reports.mp4
me
Dec 25, 2025 me
48.9 MB
10. Optimizing Using Auction Insights.mp4
me
Dec 25, 2025 me
57.9 MB
11. Using Audiences for Deeper Insight.mp4
me
Dec 25, 2025 me
38.6 MB
12. Course Wrap-Up.mp4
me
Dec 25, 2025 me
26.6 MB
Google Ads for Beginners_Slide Deck Template_CXL.pptx
me
Dec 25, 2025 me
4.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025Google Ads for Ecommerce
1. Google-Ads-Ecommerce-combined-PDF.pdf
me
Dec 25, 2025 me
4.3 MB
1. Overview Google Ads for Ecommerce.mp4
me
Dec 25, 2025 me
23.4 MB
2. The Rise of Behavior vs. Keywords.mp4
me
Dec 25, 2025 me
77.3 MB
3. Using Experiments to Test Theories.mp4
me
Dec 25, 2025 me
128.1 MB
4. Using Audiences and Broad Match to Your Advantage.mp4
me
Dec 25, 2025 me
60.8 MB
5.1 page-feed-template.csv
me
Dec 25, 2025 me
372 B
5.2 additional info.txt
me
Dec 25, 2025 me
76 B
5. Using Dynamic Search Ads (DSAs) for insights and reach.mp4
me
Dec 25, 2025 me
107.9 MB
6. Using Auction Insights for Brand Intel.mp4
me
Dec 25, 2025 me
60.7 MB
My Drive DataConversionXL CXL - All Access Pass 2025Growth Focused SEO Testing
1. Growth Focused SEO Testing.mp4
me
Dec 25, 2025 me
25.2 MB
2. Introduction to SEO Testing.mp4
me
Dec 25, 2025 me
75.3 MB
3. How SEO Testing Drives Performance.mp4
me
Dec 25, 2025 me
63 MB
4. Foundational Knowledge.mp4
me
Dec 25, 2025 me
30.6 MB
5. Case Studies and Examples.mp4
me
Dec 25, 2025 me
61.7 MB
6. Testing Ideas- What Can You Test.mp4
me
Dec 25, 2025 me
32.6 MB
7. Basic Process for Time-Based Tests.mp4
me
Dec 25, 2025 me
5.7 MB
8. Wrap Up.mp4
me
Dec 25, 2025 me
3.1 MB
9. The Complete Process for Time-Based SEO Tests.mp4
me
Dec 25, 2025 me
307.8 MB
10. How to Create Rockin Title Variations.mp4
me
Dec 25, 2025 me
100.9 MB
11. Scaling Your Time-Based SEO Tests.mp4
me
Dec 25, 2025 me
145.1 MB
12. Case Studies from Scaled Time-Based Programs.mp4
me
Dec 25, 2025 me
32.6 MB
13. Important to Know Before Your First SEO A-B Split Test.mp4
me
Dec 25, 2025 me
48.5 MB
14. How to Split Your A & B Groups.mp4
me
Dec 25, 2025 me
7.3 MB
15. SEO A-B Testing with Average Difference Change.mp4
me
Dec 25, 2025 me
25.1 MB
16. SEO A-B Testing with Causal Impact.mp4
me
Dec 25, 2025 me
175.1 MB
17. More SEO Testing Techniques.mp4
me
Dec 25, 2025 me
14.7 MB
18. Course Wrap Up.mp4
me
Dec 25, 2025 me
29.7 MB
Growth-Focused SEO Testing_CXL Slides.pptx
me
Dec 25, 2025 me
35.3 MB
Title Testing Cheat Sheet.docx
me
Dec 25, 2025 me
421.3 KB
My Drive DataConversionXL CXL - All Access Pass 2025Growth Marketing Minidegree
Growth Marketing Minidegree - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
174 KB
Read Me.txt
me
Dec 25, 2025 me
71 B
My Drive DataConversionXL CXL - All Access Pass 2025Growth Strategy
1.1 Growth vs Marketing vs Product.mp4
me
Dec 25, 2025 me
132.5 MB
1.2 Where does growth sit in the organization..mp4
me
Dec 25, 2025 me
68 MB
1.3 How to know if your organization needs a growth-driven approach.mp4
me
Dec 25, 2025 me
142.7 MB
1.4 Growth lessons from scaling Heights (Part I).mp4
me
Dec 25, 2025 me
121.5 MB
1.5 Growth lessons from scaling Heights (Part 2).mp4
me
Dec 25, 2025 me
176.7 MB
1. Growth Strategy.mp4
me
Dec 25, 2025 me
21.1 MB
2.1 What is Product-Market Fit..mp4
me
Dec 25, 2025 me
105 MB
2.2 Product-Market Fit- Step-by-Step Guide.mp4
me
Dec 25, 2025 me
148.1 MB
2.3 Achieve Product-Market Fit with the Sean Ellis Method and the 40% Test.mp4
me
Dec 25, 2025 me
104.8 MB
2.4 Get Real Customer Insights From Product-Market Fit Interviews.mp4
me
Dec 25, 2025 me
117.5 MB
2.5 Finding Message-Market Fit.mp4
me
Dec 25, 2025 me
144.7 MB
3.1 Why should you care..mp4
me
Dec 25, 2025 me
86.7 MB
3.2 Setting your North Star metric.mp4
me
Dec 25, 2025 me
63.3 MB
3.3 Stress Test.mp4
me
Dec 25, 2025 me
86.5 MB
4.1 Introduction to Retention & Engagement Loops.mp4
me
Dec 25, 2025 me
213.9 MB
4.2 Building a core habit loop.mp4
me
Dec 25, 2025 me
247.7 MB
4.3 Fighting for a focus on retention.mp4
me
Dec 25, 2025 me
138.9 MB
4.4 Working on improving retention.mp4
me
Dec 25, 2025 me
168.1 MB
4.5 The importance of effective activation.mp4
me
Dec 25, 2025 me
152.3 MB
5.1 Identifying potential channels.mp4
me
Dec 25, 2025 me
81.4 MB
5.2 Types of acquisition loops.mp4
me
Dec 25, 2025 me
167.2 MB
5.3 Brand vs growth channels.mp4
me
Dec 25, 2025 me
48.2 MB
5.4 Prioritizing growth channels.mp4
me
Dec 25, 2025 me
137.9 MB
5.5 Testing framework for new channels.mp4
me
Dec 25, 2025 me
99.6 MB
5.6 Test before you invest- Use the LEAP Framework.mp4
me
Dec 25, 2025 me
90.4 MB
5.7 Diving deeper into referral.mp4
me
Dec 25, 2025 me
345.1 MB
6.1 What a complete growth model looks like.mp4
me
Dec 25, 2025 me
243.6 MB
6.2 Measuring each step of your growth model.mp4
me
Dec 25, 2025 me
43 MB
7.1 What are growth levers..mp4
me
Dec 25, 2025 me
50.4 MB
7.2 Defining your first growth lever.mp4
me
Dec 25, 2025 me
73.8 MB
7.3 Themes within growth levers.mp4
me
Dec 25, 2025 me
75.5 MB
7.4 Calculating impact of potential growth levers.mp4
me
Dec 25, 2025 me
145.3 MB
7.5 Pricing as a growth lever.mp4
me
Dec 25, 2025 me
126.4 MB
7.6 Documenting your growth strategy.mp4
me
Dec 25, 2025 me
76.5 MB
8.1 What is a growth team..mp4
me
Dec 25, 2025 me
49.9 MB
8.2 Who is in a growth team..mp4
me
Dec 25, 2025 me
117 MB
8.3 Six-step process to building your growth team.mp4
me
Dec 25, 2025 me
131.7 MB
9.1 Goals and impact of a growth process.mp4
me
Dec 25, 2025 me
42.8 MB
9.2 What is a growth experiment vs an optimization vs an AB test..mp4
me
Dec 25, 2025 me
61.1 MB
9.3 Building up a growth process step-by-step.mp4
me
Dec 25, 2025 me
196.1 MB
240504_CXL_Slides_Growth Strategy.pptx
me
Dec 25, 2025 me
63.4 MB
Channel Plan - Template (1).docx
me
Dec 25, 2025 me
315.5 KB
Channel Plan - Template.docx
me
Dec 25, 2025 me
315.5 KB
Channel Prioritisation - Template.xlsx
me
Dec 25, 2025 me
5.4 KB
Growth Lever Prioritization - Template.xlsx
me
Dec 25, 2025 me
24.5 KB
Marketing Technology and Stackie Template.xlsx
me
Dec 25, 2025 me
135 KB
Product-Market Fit - Survey Questions.docx
me
Dec 25, 2025 me
315.4 KB
Referral - User Interviews Template.xlsx
me
Dec 25, 2025 me
55 KB
Retention - User Interviews Template.xlsx
me
Dec 25, 2025 me
57.3 KB
Simplified - Growth Experiment Overview.xlsx
me
Dec 25, 2025 me
9 KB
My Drive DataConversionXL CXL - All Access Pass 2025Heuristic Evaluation
1. Heuristic Evaluation.mp4
me
Dec 25, 2025 me
16 MB
2. Too many research methods.mp4
me
Dec 25, 2025 me
94.8 MB
3. Behavior Design.mp4
me
Dec 25, 2025 me
251.2 MB
4. The 7 Levels of Conversion.mp4
me
Dec 25, 2025 me
83.2 MB
5. Relevance.mp4
me
Dec 25, 2025 me
219.8 MB
6. Trust.mp4
me
Dec 25, 2025 me
116.1 MB
7. Orientation.mp4
me
Dec 25, 2025 me
111.8 MB
7E Benchmark Sheet.xlsx
me
Dec 25, 2025 me
14.1 KB
8. Stimulance.mp4
me
Dec 25, 2025 me
193.3 MB
9. Security.mp4
me
Dec 25, 2025 me
109.3 MB
10. Convenience.mp4
me
Dec 25, 2025 me
90.4 MB
11. Confirmation.mp4
me
Dec 25, 2025 me
95.4 MB
12. Competitive Benchmarking.mp4
me
Dec 25, 2025 me
81.6 MB
13. Presenting Results.mp4
me
Dec 25, 2025 me
77 MB
240619_CXL Slides_Heuristic Analysis 2024.pptx
me
Dec 25, 2025 me
91 MB
My Drive DataConversionXL CXL - All Access Pass 2025Hiring Product Marketers
1. Considerations in building and hiring a team.mp4
me
Dec 25, 2025 me
181.9 MB
2. Ways to align a team and roles to hire for.mp4
me
Dec 25, 2025 me
178.1 MB
3. Hiring framework to evaluate candidates.mp4
me
Dec 25, 2025 me
176.3 MB
4. Where to source candidates.mp4
me
Dec 25, 2025 me
78.7 MB
Hiring-product-marketers-combined-PDF.pdf
me
Dec 25, 2025 me
325.2 KB
My Drive DataConversionXL CXL - All Access Pass 2025Integrated Public Relations and SEO
1. Introduction to PR SEO.mp4
me
Dec 25, 2025 me
70.6 MB
2. Understanding links.mp4
me
Dec 25, 2025 me
177 MB
3. PR SEO’s role in brand, investment, and acquisition.mp4
me
Dec 25, 2025 me
95.5 MB
4. The challenges of an integrated strategy.mp4
me
Dec 25, 2025 me
120 MB
5. Risk managed PR SEO strategy.mp4
me
Dec 25, 2025 me
88 MB
6. What content do you need on your site and why..mp4
me
Dec 25, 2025 me
202.1 MB
7. Drumbeat PR SEO.mp4
me
Dec 25, 2025 me
206.2 MB
8. Press Materials.mp4
me
Dec 25, 2025 me
69.1 MB
9. What to pitch and how.mp4
me
Dec 25, 2025 me
115.6 MB
10. Measurement, reporting, and targeting.mp4
me
Dec 25, 2025 me
63.1 MB
Integrated_Public_Relations_and_SEO.pdf
me
Dec 25, 2025 me
15.8 MB
My Drive DataConversionXL CXL - All Access Pass 2025Intermediate Statistics
1. Descriptive statistics.mp4
me
Dec 25, 2025 me
99.2 MB
2. Measuring relationship.mp4
me
Dec 25, 2025 me
57.3 MB
3. Probability.mp4
me
Dec 25, 2025 me
27 MB
4. Inductive statistics.mp4
me
Dec 25, 2025 me
13.8 MB
5. Forecasting.mp4
me
Dec 25, 2025 me
62.2 MB
2025_CXL Slides_Intermediate Statistics.pptx
me
Dec 25, 2025 me
6.3 MB
My Drive DataConversionXL CXL - All Access Pass 2025Introduction to CXL All-Access
Introduction to CXL All-Access.mp4
me
Dec 25, 2025 me
9.6 MB
My Drive DataConversionXL CXL - All Access Pass 2025Introduction to Product Marketing
1. Intro-to-Product-Marketing-combined-PDF.pdf
me
Dec 25, 2025 me
1 MB
2. What is product marketing..mp4
me
Dec 25, 2025 me
253.1 MB
3. Who product marketing serves, and how.mp4
me
Dec 25, 2025 me
176.6 MB
4. Goals and responsibilities of product marketing.mp4
me
Dec 25, 2025 me
83.6 MB
5. Key product marketing activities and ownership.mp4
me
Dec 25, 2025 me
145.9 MB
6. Product marketing metrics and measurement of success.mp4
me
Dec 25, 2025 me
119.5 MB
My Drive DataConversionXL CXL - All Access Pass 2025Intro to CRO
1. Intro to CRO.mp4
me
Dec 25, 2025 me
15.4 MB
2. Why CRO..mp4
me
Dec 25, 2025 me
75.3 MB
3. The basics.mp4
me
Dec 25, 2025 me
66.2 MB
4. Managing ideas.mp4
me
Dec 25, 2025 me
62.3 MB
5. Sources of insight.mp4
me
Dec 25, 2025 me
117.5 MB
6. A-B testing basics.mp4
me
Dec 25, 2025 me
62 MB
7. Bringing it all together.mp4
me
Dec 25, 2025 me
88.4 MB
Conversion Sciences Hypothesis List.xltx
me
Dec 25, 2025 me
47.2 KB
Intro-to-CRO-combined.pdf
me
Dec 25, 2025 me
3.3 MB
My Drive DataConversionXL CXL - All Access Pass 2025Intro to CRO and Experimentation
1. Intro to CRO and Experimentation.mp4
me
Dec 25, 2025 me
112 MB
2. Defining CRO and Experimentation.mp4
me
Dec 25, 2025 me
66.8 MB
3. The Basics – Parts and Components.mp4
me
Dec 25, 2025 me
87.1 MB
4. The Ritual and the Artifact.mp4
me
Dec 25, 2025 me
80.7 MB
CXL slides - Intro to CRO and Experimentation.pptx
me
Dec 25, 2025 me
17 MB
My Drive DataConversionXL CXL - All Access Pass 2025Landing Page Optimization
1. 2025_CXL Slides_Landing Page Optimization.pptx
me
Dec 25, 2025 me
25.4 MB
1. Landing Page Optimization.mp4
me
Dec 25, 2025 me
37.4 MB
2. Course Introduction.mp4
me
Dec 25, 2025 me
251.2 MB
3. The Characteristics of an Effective Landing Page.mp4
me
Dec 25, 2025 me
643.3 MB
4. LPO Process High Level Overview.mp4
me
Dec 25, 2025 me
560.5 MB
5. Fast and Slow thinking- Basic Behavioural Psychology.mp4
me
Dec 25, 2025 me
606 MB
6. Awareness Levels and Conversion Goals.mp4
me
Dec 25, 2025 me
477.3 MB
7. User Friction- How it Affects the Landing Page Experience & Performance.mp4
me
Dec 25, 2025 me
757.6 MB
8. Overall Approach to LPO Research.mp4
me
Dec 25, 2025 me
632.8 MB
9. Quantitative Research Using GA4 - Page Speed Insights.mp4
me
Dec 25, 2025 me
1 GB
10. Qualitative Research Methods.mp4
me
Dec 25, 2025 me
1.3 GB
11. The Structure and Components of an Effective Landing Page.mp4
me
Dec 25, 2025 me
844.3 MB
12.1 CXL Feed 034 - Paul Boag - Simplify your language to drive conversion.mp4
me
Dec 25, 2025 me
1.3 GB
12. Bonus- Tips for Optimizing Landing Page Copy.mp4
me
Dec 25, 2025 me
1 GB
13.1 2025_CXL Slides_Landing Page Optimization.pptx
me
Dec 25, 2025 me
16.6 MB
13. LPO Session- Oatstanding.mp4
me
Dec 25, 2025 me
0.9 GB
14. LPO Session- Ranking Raccoon.mp4
me
Dec 25, 2025 me
1 GB
15. LPO Session- Pest Solutions.mp4
me
Dec 25, 2025 me
1 GB
16. LPO Session- Omnisend.mp4
me
Dec 25, 2025 me
0.9 GB
CXL Feed 014_Predictive AI analysis.mp4
me
Dec 25, 2025 me
1.7 GB
My Drive DataConversionXL CXL - All Access Pass 2025Learning and Memory
1. Psychology of Learning - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
599.5 KB
2. Psychology of Memory - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
283.6 KB
My Drive DataConversionXL CXL - All Access Pass 2025LinkedIn Experimentation
1. Importance of Experimentation and Testing in LinkedIn Ads – what you unlock from testing..mp4
me
Dec 25, 2025 me
36.6 MB
2. Designing a Structured Experimentation Framework.mp4
me
Dec 25, 2025 me
35 MB
3. Identifying key metrics and performance indicators.mp4
me
Dec 25, 2025 me
30.2 MB
4. A-B testing and multivariate testing strategies.mp4
me
Dec 25, 2025 me
31.9 MB
5. Evaluating results from testing.mp4
me
Dec 25, 2025 me
81.2 MB
6. Testing audiences with native Linkedin targeting.mp4
me
Dec 25, 2025 me
59.4 MB
7. Exclusions and how to negatively target.mp4
me
Dec 25, 2025 me
32.8 MB
8. Using your own data to target on LinkedIn..mp4
me
Dec 25, 2025 me
20.1 MB
9. Analyzing advanced demographic breakdowns in tests.mp4
me
Dec 25, 2025 me
34.6 MB
10. Best practices for ad copy and creative.mp4
me
Dec 25, 2025 me
45.5 MB
11. Testing different objective options.mp4
me
Dec 25, 2025 me
52.7 MB
12. How to test ad formats and variations.mp4
me
Dec 25, 2025 me
53.1 MB
13. Understanding bidding on LinkedIn.mp4
me
Dec 25, 2025 me
25.3 MB
14. Monitoring campaign performance and key metrics.mp4
me
Dec 25, 2025 me
62.5 MB
15. Analyzing trends and identifying areas for improvement.mp4
me
Dec 25, 2025 me
33.3 MB
16. Optimizing bids, budgets, and frequency.mp4
me
Dec 25, 2025 me
75.4 MB
17. Conversion tracking and attribution analysis.mp4
me
Dec 25, 2025 me
70.5 MB
18. Iterating and refining strategies based on data analysis.mp4
me
Dec 25, 2025 me
63.4 MB
19. Scaling limitations and recognizing signs of diminishing returns.mp4
me
Dec 25, 2025 me
44.5 MB
20. Additional levers available to scale Linkedin ad success.mp4
me
Dec 25, 2025 me
23.7 MB
21. Setting up tracking mechanisms and pixels.mp4
me
Dec 25, 2025 me
39.5 MB
22 .Analyzing campaign data and generating reports.mp4
me
Dec 25, 2025 me
84.2 MB
23. Presenting insights and recommendations to stakeholders.mp4
me
Dec 25, 2025 me
110.7 MB
CXL slides - Linkedin Experimentation.pptx
me
Dec 25, 2025 me
11.4 MB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics Minidegree
Name
Owner
Last modified
File size
Google Analytics
me
Dec 25, 2025 me
—
Google Tag Manager
me
Dec 25, 2025 me
—
Visualization and Attribution
me
Dec 25, 2025 me
—
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeGoogle Analytics
Name
Owner
Last modified
File size
1. Google Analytics 4 for beginners
me
Dec 25, 2025 me
—
2. Preparing for your GA4 Implementation
me
Dec 25, 2025 me
—
3. GA4 Intermediate
me
Dec 25, 2025 me
—
4. GA4 Audit
me
Dec 25, 2025 me
—
5. Special Topics in GTM for GA4
me
Dec 25, 2025 me
—
6. BigQuery and GA4
me
Dec 25, 2025 me
—
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeGoogle Analytics1. Google Analytics 4 for beginners
1. Google Analytics 4 for beginners.mp4
me
Dec 25, 2025 me
38.5 MB
2. Course Introduction.mp4
me
Dec 25, 2025 me
104.3 MB
3. GA4 Event Types.mp4
me
Dec 25, 2025 me
37.8 MB
4. Getting Started.mp4
me
Dec 25, 2025 me
32.9 MB
5. GA4 Properties We’ll Use.mp4
me
Dec 25, 2025 me
27.6 MB
6. Google Merchandise Store.mp4
me
Dec 25, 2025 me
17.9 MB
7. Home Screen – a customizable dashboard.mp4
me
Dec 25, 2025 me
25.7 MB
8. Insights.mp4
me
Dec 25, 2025 me
27.5 MB
9. Definitions –Sessions and Users.mp4
me
Dec 25, 2025 me
24.7 MB
10. Reports Snapshot; Realtime.mp4
me
Dec 25, 2025 me
42.5 MB
11. Acquisition Reports.mp4
me
Dec 25, 2025 me
15.9 MB
12. User Acquisition.mp4
me
Dec 25, 2025 me
33.5 MB
13. Hidden Features in the UI.mp4
me
Dec 25, 2025 me
64.2 MB
14. Default Channel Group.mp4
me
Dec 25, 2025 me
46.5 MB
15. Traffic Acquisition.mp4
me
Dec 25, 2025 me
28.7 MB
16. More Segmenting Features.mp4
me
Dec 25, 2025 me
54.5 MB
17. Customization.mp4
me
Dec 25, 2025 me
50.3 MB
18. Acquisition Overview Report.mp4
me
Dec 25, 2025 me
41.9 MB
19. Wrapping Up Acquisition Reports.mp4
me
Dec 25, 2025 me
19.7 MB
20. Engagement Reports.mp4
me
Dec 25, 2025 me
31 MB
21. Engagement Overview Report.mp4
me
Dec 25, 2025 me
37.6 MB
22. Landing Page Report – Part 1.mp4
me
Dec 25, 2025 me
44.1 MB
23. Landing Page Report – Part 2.mp4
me
Dec 25, 2025 me
59.8 MB
24. Landing Page Report – Part 3.mp4
me
Dec 25, 2025 me
24.5 MB
25. Pages and Screens – Part 1.mp4
me
Dec 25, 2025 me
85.9 MB
26. Pages and Screens – Part 2.mp4
me
Dec 25, 2025 me
45.4 MB
27. Events – Part 1.mp4
me
Dec 25, 2025 me
63.1 MB
28. Events – Part 2.mp4
me
Dec 25, 2025 me
70.8 MB
29. Conversions.mp4
me
Dec 25, 2025 me
65 MB
30. Wrapping Up Engagement Reports.mp4
me
Dec 25, 2025 me
21.4 MB
31. Other Reports in GA4.mp4
me
Dec 25, 2025 me
19.8 MB
32. Ecommerce Background.mp4
me
Dec 25, 2025 me
38.2 MB
33. Monetization Reports.mp4
me
Dec 25, 2025 me
56 MB
34. Retention – User Reports.mp4
me
Dec 25, 2025 me
83.8 MB
35. Advertising.mp4
me
Dec 25, 2025 me
82.8 MB
36. Explorations – Part 1.mp4
me
Dec 25, 2025 me
70 MB
37. Explorations – Part 2.mp4
me
Dec 25, 2025 me
56.9 MB
38. Course Wrap-up.mp4
me
Dec 25, 2025 me
16.9 MB
GA4 Intro Course - CXL - All lessons.pptx
me
Dec 25, 2025 me
8.4 MB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeGoogle Analytics2. Preparing for your GA4 Implementation
1. Preparing for your GA4 Implementation.mp4
me
Dec 25, 2025 me
15.1 MB
2. Identify the Correct Stakeholders.mp4
me
Dec 25, 2025 me
85.6 MB
3. Document Your Business Goals.mp4
me
Dec 25, 2025 me
191.8 MB
4. Review Your Current Implementation.mp4
me
Dec 25, 2025 me
28.4 MB
5. Design Your New Implementation.mp4
me
Dec 25, 2025 me
588.4 MB
6. Build the Data Layer.mp4
me
Dec 25, 2025 me
142.7 MB
7. Implement, QA and Launch!.mp4
me
Dec 25, 2025 me
53.5 MB
GA4 Pre-implementation - CXL Slide Deck Template 2022.pptx
me
Dec 25, 2025 me
5.4 MB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeGoogle Analytics3. GA4 Intermediate
1. GA4 Intermediate.mp4
me
Dec 25, 2025 me
49.1 MB
3. Creating a GA4 property.mp4
me
Dec 25, 2025 me
21.9 MB
4. Adding GA4 tracking.mp4
me
Dec 25, 2025 me
97.3 MB
5. Adding GA4 to WordPress.mp4
me
Dec 25, 2025 me
85.9 MB
6. Google Tag Admin Settings.mp4
me
Dec 25, 2025 me
89.1 MB
7. Google Tag Part 2 – “Main” Settings.mp4
me
Dec 25, 2025 me
143.4 MB
8. Google Tag Part 3 – IP and Dev Filters.mp4
me
Dec 25, 2025 me
69.6 MB
9. Google Tag Part 4 – Remaining Settings.mp4
me
Dec 25, 2025 me
46.3 MB
10. GA4 Enhanced Measurement Events.mp4
me
Dec 25, 2025 me
22.5 MB
11. Custom Definitions.mp4
me
Dec 25, 2025 me
78.2 MB
12. Data Settings – Part 1.mp4
me
Dec 25, 2025 me
64.8 MB
13. Data Settings – Part 2.mp4
me
Dec 25, 2025 me
37.8 MB
14. Product Links – Part 1.mp4
me
Dec 25, 2025 me
55.8 MB
15. Product Links – Part 2.mp4
me
Dec 25, 2025 me
76.2 MB
16. GA4 Admin – Other Settings.mp4
me
Dec 25, 2025 me
74.8 MB
17. The Library.mp4
me
Dec 25, 2025 me
61.5 MB
18. New Reports and Collections.mp4
me
Dec 25, 2025 me
68.4 MB
19. Customizing Reports.mp4
me
Dec 25, 2025 me
62.3 MB
20. Audiences.mp4
me
Dec 25, 2025 me
82.6 MB
21. Explorations.mp4
me
Dec 25, 2025 me
103 MB
22. The Network Tab.mp4
me
Dec 25, 2025 me
91.9 MB
23. More Chrome Extensions.mp4
me
Dec 25, 2025 me
140 MB
24. DebugView.mp4
me
Dec 25, 2025 me
236.7 MB
25. From scratch (ish).mp4
me
Dec 25, 2025 me
80.5 MB
26. WordPress Example.mp4
me
Dec 25, 2025 me
112.8 MB
27. Let’s Buy a GoPro!.mp4
me
Dec 25, 2025 me
111.2 MB
28. Custom Events.mp4
me
Dec 25, 2025 me
79.7 MB
29. Sources of events.mp4
me
Dec 25, 2025 me
63.1 MB
30. GTM Events.mp4
me
Dec 25, 2025 me
26.5 MB
31. Conversions.mp4
me
Dec 25, 2025 me
137.5 MB
CXL Slide Deck - GA4 Intermediate.pptx
me
Dec 25, 2025 me
25.7 MB
Course Introduction2. .mp4
me
Dec 25, 2025 me
30.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeGoogle Analytics4. GA4 Audit
1. Introduction to Digital Analytics Audits.mp4
me
Dec 25, 2025 me
215.6 MB
2. Key aspects of data quality.mp4
me
Dec 25, 2025 me
68.3 MB
3. Overview of Common Data Quality Issues.mp4
me
Dec 25, 2025 me
578.2 MB
4. Tracking Code Presence (site crawl).mp4
me
Dec 25, 2025 me
157.3 MB
5. Events and Parameters.mp4
me
Dec 25, 2025 me
101 MB
6. Integrity Checks.mp4
me
Dec 25, 2025 me
60.2 MB
7. Testing User Scenarios.mp4
me
Dec 25, 2025 me
114.9 MB
8. Set Up and Configuration Audit.mp4
me
Dec 25, 2025 me
81.1 MB
9. Property Settings.mp4
me
Dec 25, 2025 me
68.7 MB
10. Data Stream Settings.mp4
me
Dec 25, 2025 me
80.8 MB
11. Configuring and Validating Events.mp4
me
Dec 25, 2025 me
12.9 MB
12. User ID and Cross-Device tracking.mp4
me
Dec 25, 2025 me
10 MB
13. Customization of Reports & Exploration reports.mp4
me
Dec 25, 2025 me
91.7 MB
14. Excluding Some Data (internal traffic).mp4
me
Dec 25, 2025 me
60.4 MB
15. AI Audit Tools Showcase.mp4
me
Dec 25, 2025 me
130.6 MB
16. GA4 Integrations.mp4
me
Dec 25, 2025 me
46.2 MB
17. Privacy & Compliance Audit – Privacy Settings in GA4.mp4
me
Dec 25, 2025 me
130.1 MB
18. PII and GA4.mp4
me
Dec 25, 2025 me
65.5 MB
19. Auditing User Consent and Opt-out Settings.mp4
me
Dec 25, 2025 me
100.8 MB
20. Tool showcase- Monitoring Your Martech Stack.mp4
me
Dec 25, 2025 me
85.6 MB
21. Prioritizing Audit Findings (Eisenhower matrix concept).mp4
me
Dec 25, 2025 me
20.3 MB
22. Establishing Monitoring or an Audit Calendar.mp4
me
Dec 25, 2025 me
10.8 MB
23. Course Wrap-Up.mp4
me
Dec 25, 2025 me
37.3 MB
CXL Slides_GA4 Audit.pptx
me
Dec 25, 2025 me
11.5 MB
GA4 Audit Checklist Master CUL.xlsx
me
Dec 25, 2025 me
99 KB
GA4 SDR Template - CUL.xlsx
me
Dec 25, 2025 me
68.9 KB
Questions for a GA4 Audit and Implementation.docx
me
Dec 25, 2025 me
46.5 KB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeGoogle Analytics5. Special Topics in GTM for GA4
1. Special Topics in GTM for GA4.mp4
me
Dec 25, 2025 me
16.1 MB
2. Data Layers and the Google Tag.mp4
me
Dec 25, 2025 me
559 MB
3. GA4 Configuration Tags in GA4-GTM.mp4
me
Dec 25, 2025 me
170 MB
4. Approaches to capturing click events in GA4.mp4
me
Dec 25, 2025 me
441.3 MB
5. Tracking components from external vendors.mp4
me
Dec 25, 2025 me
328.8 MB
6. The power and limitations of GTM zones.mp4
me
Dec 25, 2025 me
276.3 MB
Special Topics in GTM for GA4 - CXL Slide Deck Template 2022.pptx
me
Dec 25, 2025 me
2.9 MB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeGoogle Analytics6. BigQuery and GA4
1. Course Introduction.mp4
me
Dec 25, 2025 me
26.5 MB
2. GA4’s data model.mp4
me
Dec 25, 2025 me
56.7 MB
3. Linking GA4 to BigQuery.mp4
me
Dec 25, 2025 me
28.8 MB
4. SQL basics.mp4
me
Dec 25, 2025 me
85.4 MB
5. Getting A-B test data into GA4 and BigQuery.mp4
me
Dec 25, 2025 me
84.8 MB
6. Automating and monitoring with Google Sheets.mp4
me
Dec 25, 2025 me
64.8 MB
7. Automating and monitoring with Looker Studio.mp4
me
Dec 25, 2025 me
27 MB
CXL Slides_BigQuery&GA4.pptx
me
Dec 25, 2025 me
13.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeGoogle Tag Manager
Name
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Last modified
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1. Google Tag Manager for Beginners
me
Dec 25, 2025 me
—
2. Advanced Google Tag Manager
me
Dec 25, 2025 me
—
3. The Measurement Matrix
me
Dec 25, 2025 me
—
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeGoogle Tag Manager1. Google Tag Manager for Beginners
1. Welcome to Google Tag Manager Basics.mp4
me
Dec 25, 2025 me
9.3 MB
2. Your Introduction to Google Tag Manager for Beginners.mp4
me
Dec 25, 2025 me
149.2 MB
3. Getting Started- Creating Your First Tag.mp4
me
Dec 25, 2025 me
133.9 MB
4. Getting Started- Scripts and Pixels.mp4
me
Dec 25, 2025 me
156.5 MB
5. Tags.mp4
me
Dec 25, 2025 me
116.8 MB
6. Triggers.mp4
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Dec 25, 2025 me
103 MB
7. Variables.mp4
me
Dec 25, 2025 me
93 MB
8. Data Layer.mp4
me
Dec 25, 2025 me
83.1 MB
9. Organization.mp4
me
Dec 25, 2025 me
212.9 MB
10. Preview Mode.mp4
me
Dec 25, 2025 me
149.6 MB
11. Workflow.mp4
me
Dec 25, 2025 me
72.8 MB
12. Tracking Ecommerce – The Basics.mp4
me
Dec 25, 2025 me
342.7 MB
13. Clicks and Times.mp4
me
Dec 25, 2025 me
156.8 MB
14. Scroll.mp4
me
Dec 25, 2025 me
84.7 MB
15. YouTube Videos.mp4
me
Dec 25, 2025 me
201.6 MB
16. Storing Details.mp4
me
Dec 25, 2025 me
145.1 MB
17. Reading Details.mp4
me
Dec 25, 2025 me
161.8 MB
18. Cross-Domain Measurement.mp4
me
Dec 25, 2025 me
112 MB
19. Tag Sequencing.mp4
me
Dec 25, 2025 me
100.1 MB
20. Formatting Variables.mp4
me
Dec 25, 2025 me
59.5 MB
21. Wrap Up and Resources.mp4
me
Dec 25, 2025 me
209.6 MB
Complete Deck - Welcome to Google Tag Manager for Beginners - 2022.pptx
me
Dec 25, 2025 me
5.9 MB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeGoogle Tag Manager2. Advanced Google Tag Manager
1. Advanced Google Tag Manager.mp4
me
Dec 25, 2025 me
46.7 MB
2. Welcome to the Course.mp4
me
Dec 25, 2025 me
54.8 MB
3. Event Tracking Under The Hood.mp4
me
Dec 25, 2025 me
202.2 MB
4. Custom Event Listeners.mp4
me
Dec 25, 2025 me
217 MB
5. The Tracker Object.mp4
me
Dec 25, 2025 me
353.3 MB
6. customTask.mp4
me
Dec 25, 2025 me
280.2 MB
7. Enhanced Ecommerce.mp4
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Dec 25, 2025 me
279.4 MB
8. API Outline And Resources.mp4
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Dec 25, 2025 me
196.4 MB
9. Build Your Own API Tool.mp4
me
Dec 25, 2025 me
270 MB
10. Templates Introduction.mp4
me
Dec 25, 2025 me
162 MB
11. Build Your Own Custom Template.mp4
me
Dec 25, 2025 me
476.3 MB
12. Wrapping Up.mp4
me
Dec 25, 2025 me
55.1 MB
Advanced-Google-Tag-Manager-combined-PDF.pdf
me
Dec 25, 2025 me
2.7 MB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeGoogle Tag Manager3. The Measurement Matrix
1. Planning.mp4
me
Dec 25, 2025 me
119.4 MB
2. Building.mp4
me
Dec 25, 2025 me
83.4 MB
3. Reporting.mp4
me
Dec 25, 2025 me
84.3 MB
4. Forecasting.mp4
me
Dec 25, 2025 me
102.9 MB
5. Optimizing.mp4
me
Dec 25, 2025 me
139.3 MB
The-Measurement-Matrix-combined-PDF.pdf
me
Dec 25, 2025 me
150.5 KB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeVisualization and Attribution
Name
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Last modified
File size
1. Excel and Sheets for Marketers
me
Dec 25, 2025 me
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2. Transactional Data Analysis
me
Dec 25, 2025 me
—
3. Data Presentation and Visualization
me
Dec 25, 2025 me
—
4. Attribution
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Dec 25, 2025 me
—
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeVisualization and Attribution1. Excel and Sheets for Marketers
1. Excel and Sheets for Marketers.mp4
me
Dec 25, 2025 me
46.5 MB
2. GSC – Sort and Filter.mp4
me
Dec 25, 2025 me
114.2 MB
3. SUM – Variations.mp4
me
Dec 25, 2025 me
115.8 MB
4. COUNT – Variations.mp4
me
Dec 25, 2025 me
42.1 MB
5. Tables and Calculated Columns.mp4
me
Dec 25, 2025 me
68.9 MB
6. Pivot Tables – Set Up – Sheets.mp4
me
Dec 25, 2025 me
52.3 MB
7. Pivot Tables – Set Up – Excel.mp4
me
Dec 25, 2025 me
96.9 MB
8. Pivot Tables – Calculated Fields.mp4
me
Dec 25, 2025 me
49 MB
9. Pivot Tables – Filters, Slicers, and Timeline – Excel.mp4
me
Dec 25, 2025 me
69.6 MB
10. Pivot Tables – Filters, Slicers, and Timeline – Sheets.mp4
me
Dec 25, 2025 me
72.5 MB
11. Power Tips for Pivot Tables – Excel.mp4
me
Dec 25, 2025 me
164.6 MB
12. De-Dup & Text To Columns.mp4
me
Dec 25, 2025 me
99.7 MB
13. Vlookup.mp4
me
Dec 25, 2025 me
128.6 MB
14. Index and Match.mp4
me
Dec 25, 2025 me
65.1 MB
15. XLookup – Excel.mp4
me
Dec 25, 2025 me
96 MB
16. Sparklines.mp4
me
Dec 25, 2025 me
53.3 MB
17. Conditional Formatting.mp4
me
Dec 25, 2025 me
86.9 MB
18. String Functions.mp4
me
Dec 25, 2025 me
127.2 MB
19. Error Trapping.mp4
me
Dec 25, 2025 me
192.2 MB
20. Additional Resources.mp4
me
Dec 25, 2025 me
102.8 MB
E4M-Lesson-2-Excel-SAS-GSC-data.xlsx
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102.2 KB
E4M-Lesson-3-Excel-SAS-GSC-data.xlsx
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102.5 KB
E4M-Lesson-4-Excel-SAS-GSC-data.xlsx
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99.2 KB
E4M-Lesson-5E-Excel-SAS-GSC-data.xlsx
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Dec 25, 2025 me
100 KB
E4M-Lesson-6-Excel-SAS-GSC-data.xlsx
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104.8 KB
E4M-Lesson-7-Excel-SAS-GSC-data.xlsx
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115.9 KB
E4M-Lesson-8-Excel-SAS-GSC-data.xlsx
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102.1 KB
E4M-Lesson-9-adjusted-data-from-GA-Merch-Store.xlsx
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172.5 KB
E4M-Lesson-12E-adjusted-data-from-GA-Merch-Store-1.xlsx
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170.4 KB
E4M-Lesson-13-adjusted-data-from-GA-Merch-Store.xlsx
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213.9 KB
E4M-Lesson-14-adjusted-data-from-GA-Merch-Store.xlsx
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214.3 KB
E4M-Lesson-15-String-text-functions.xlsx
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24 KB
E4M-Lesson-16-Error-Trapping.xlsx
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14.4 KB
E4M Lesson 3 - Excel - SAS GSC data (1).xlsx
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102.5 KB
E4M Lesson 3 - Excel - SAS GSC data.xlsx
me
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102.5 KB
E4M Lesson 5E - Excel - SAS GSC data (1).xlsx
me
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100 KB
E4M Lesson 5E - Excel - SAS GSC data (2).xlsx
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100 KB
E4M Lesson 5E - Excel - SAS GSC data (3).xlsx
me
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100 KB
E4M Lesson 5E - Excel - SAS GSC data (4).xlsx
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100 KB
E4M Lesson 5E - Excel - SAS GSC data (5).xlsx
me
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100 KB
E4M Lesson 5E - Excel - SAS GSC data (6).xlsx
me
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100 KB
E4M Lesson 5E - Excel - SAS GSC data.xlsx
me
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100 KB
E4M Lesson 5S - Sheets - SAS GSC data (1).xlsx
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114.4 KB
E4M Lesson 5S - Sheets - SAS GSC data (2).xlsx
me
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114.4 KB
E4M Lesson 5S - Sheets - SAS GSC data (3).xlsx
me
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114.4 KB
E4M Lesson 5S - Sheets - SAS GSC data (4).xlsx
me
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114.4 KB
E4M Lesson 5S - Sheets - SAS GSC data.xlsx
me
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114.4 KB
E4M Lesson 7 - Sheets - SAS GSC data.xlsx
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121.3 KB
E4M Lesson 11 - adjusted data from GA-Merch-Store (1).xlsx
me
Dec 25, 2025 me
127.3 KB
E4M Lesson 11 - adjusted data from GA-Merch-Store.xlsx
me
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127.3 KB
E4M Lesson 14 - adjusted data from GA-Merch-Store (1).xlsx
me
Dec 25, 2025 me
192 KB
E4M Lesson 14 - adjusted data from GA-Merch-Store (2).xlsx
me
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214.3 KB
E4M Lesson 14 - adjusted data from GA-Merch-Store (3).xlsx
me
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192 KB
E4M Lesson 14 - adjusted data from GA-Merch-Store (4).xlsx
me
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214.3 KB
E4M Lesson 14 - adjusted data from GA-Merch-Store (5).xlsx
me
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192 KB
E4M Lesson 14 - adjusted data from GA-Merch-Store (6).xlsx
me
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214.3 KB
E4M Lesson 14 - adjusted data from GA-Merch-Store (7).xlsx
me
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214.3 KB
E4M Lesson 14 - adjusted data from GA-Merch-Store (8).xlsx
me
Dec 25, 2025 me
192 KB
E4M Lesson 14 - adjusted data from GA-Merch-Store (9).xlsx
me
Dec 25, 2025 me
214.3 KB
E4M Lesson 14 - adjusted data from GA-Merch-Store (10).xlsx
me
Dec 25, 2025 me
192 KB
E4M Lesson 14 - adjusted data from GA-Merch-Store.xlsx
me
Dec 25, 2025 me
214.3 KB
E4M Lesson 15 - String (text) functions.xlsx
me
Dec 25, 2025 me
24 KB
E4M Lesson 16 - Error Trapping (1).xlsx
me
Dec 25, 2025 me
14.4 KB
E4M Lesson 16 - Error Trapping (2).xlsx
me
Dec 25, 2025 me
7.4 KB
E4M Lesson 16 - Error Trapping.xlsx
me
Dec 25, 2025 me
7.4 KB
Excel-for-Marketers-combined-PDF.pdf
me
Dec 25, 2025 me
3 MB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeVisualization and Attribution2. Transactional Data Analysis
1. Transactional Data Analysis.mp4
me
Dec 25, 2025 me
22.9 MB
2. Data Structure.mp4
me
Dec 25, 2025 me
129.4 MB
3. Rebuy Rates.mp4
me
Dec 25, 2025 me
124.4 MB
4. New + Reactivated Buyers.mp4
me
Dec 25, 2025 me
94.4 MB
5. Customer Spend.mp4
me
Dec 25, 2025 me
120.5 MB
6. Forecasting.mp4
me
Dec 25, 2025 me
133.7 MB
7. Marketing Channels.mp4
me
Dec 25, 2025 me
126.7 MB
8. Welcome Programs.mp4
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Dec 25, 2025 me
139.9 MB
9. The Comp Segment Table.mp4
me
Dec 25, 2025 me
160.4 MB
10. The “Class Of” Analysis.mp4
me
Dec 25, 2025 me
164.3 MB
11. Promotions.mp4
me
Dec 25, 2025 me
104.6 MB
12. Telling The Story.mp4
me
Dec 25, 2025 me
107.5 MB
CXL Slides_Transactional Data Analysis.pptx
me
Dec 25, 2025 me
19.8 MB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeVisualization and Attribution3. Data Presentation and Visualization
1. Data Presentation and Visualization.mp4
me
Dec 25, 2025 me
36.3 MB
2. Communication overview.mp4
me
Dec 25, 2025 me
81.3 MB
3. Overview- The brain science of communication.mp4
me
Dec 25, 2025 me
121.8 MB
4. Overview- The Cognitive Load of Pie Charts.mp4
me
Dec 25, 2025 me
66.5 MB
5. Data Visualization- Maximizing the Data-Pixel Ratio.mp4
me
Dec 25, 2025 me
105.2 MB
6. Data Visualization- Using Color Sparingly.mp4
me
Dec 25, 2025 me
79.7 MB
7. Data Visualization- The Importance of the Axes.mp4
me
Dec 25, 2025 me
108.9 MB
8. Data Visualization- Horizontal Bar Charts for Comparing Categories.mp4
me
Dec 25, 2025 me
81.9 MB
9. Data Visualization- Line Charts for Visualizing Time-Series.mp4
me
Dec 25, 2025 me
50.6 MB
10. Data Visualization- Sparklines and Small Multiples.mp4
me
Dec 25, 2025 me
62.4 MB
11. Data Visualization- Text as a visualization.mp4
me
Dec 25, 2025 me
60.7 MB
12. Data Visualization- Heatmaps.mp4
me
Dec 25, 2025 me
63.8 MB
13. Data Visualization- Scatterplots.mp4
me
Dec 25, 2025 me
46.8 MB
14. Data Visualization- Specialty Charts and Chart Elements.mp4
me
Dec 25, 2025 me
110.4 MB
15. Data Visualization- Cautionary Charts and Bad Practices.mp4
me
Dec 25, 2025 me
119.2 MB
16. Data Visualization- Dashboard Considerations.mp4
me
Dec 25, 2025 me
80.8 MB
17. Data Visualization- Data Visualization Resources.mp4
me
Dec 25, 2025 me
62.3 MB
18. Data Storytelling- The Power of Narrative.mp4
me
Dec 25, 2025 me
117.2 MB
19. Data Storytelling- Know Your Audience, Know Your Goal..mp4
me
Dec 25, 2025 me
113.8 MB
20. Data Storytelling- Establishing a Narrative (and a Flow).mp4
me
Dec 25, 2025 me
71 MB
21. Data Storytelling- McKinsey Titles and Reinforcing Content.mp4
me
Dec 25, 2025 me
75.8 MB
22. Data Storytelling- Data Visualization Tips Apply!.mp4
me
Dec 25, 2025 me
62.3 MB
23. Data Storytelling- Kill the Bullets and Limit the Text.mp4
me
Dec 25, 2025 me
96.9 MB
24. Data Storytelling- Presentations vs. Documents.mp4
me
Dec 25, 2025 me
92 MB
25. Data Storytelling- Compelling Imagery.mp4
me
Dec 25, 2025 me
134.8 MB
26. Data Storytelling- Editing and Rehearsal.mp4
me
Dec 25, 2025 me
65.7 MB
27. Data Storytelling- Review and Resources for Learning More.mp4
me
Dec 25, 2025 me
40.3 MB
Data-presentation-combined-PDF.pdf
me
Dec 25, 2025 me
16 MB
My Drive DataConversionXL CXL - All Access Pass 2025Marketing Analytics MinidegreeVisualization and Attribution4. Attribution
1. Attribution.mp4
me
Dec 25, 2025 me
22.2 MB
2. What is marketing attribution..mp4
me
Dec 25, 2025 me
45 MB
3. Attribution in the marketplace.mp4
me
Dec 25, 2025 me
40.9 MB
4. Attribution – Not just Online.mp4
me
Dec 25, 2025 me
40.3 MB
5. How to use Attribution.mp4
me
Dec 25, 2025 me
27.5 MB
6. Do you need Attribution..mp4
me
Dec 25, 2025 me
43.7 MB
7. Attribution Models.mp4
me
Dec 25, 2025 me
187.7 MB
8. What Data is needed.mp4
me
Dec 25, 2025 me
118.1 MB
9. Tactics – CRO.mp4
me
Dec 25, 2025 me
26.6 MB
10. Tactics – PPC.mp4
me
Dec 25, 2025 me
47 MB
11. Tactics – SEO.mp4
me
Dec 25, 2025 me
40.2 MB
12. Tactics – Display.mp4
me
Dec 25, 2025 me
64.9 MB
13. Tactics – Affiliates.mp4
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Dec 25, 2025 me
58.5 MB
14. Tactics – Email.mp4
me
Dec 25, 2025 me
50 MB
15. Tactics – TV.mp4
me
Dec 25, 2025 me
32.3 MB
16. Tactics – Direct mail.mp4
me
Dec 25, 2025 me
38.9 MB
17. Strategic Application – Customer Journey Analysis.mp4
me
Dec 25, 2025 me
49.8 MB
18. Strategic application – Value of Brand.mp4
me
Dec 25, 2025 me
49.9 MB
19. Strategic Application – Life Time Value.mp4
me
Dec 25, 2025 me
65 MB
20. Strategic Application – Customer Data – Individuals.mp4
me
Dec 25, 2025 me
26.5 MB
21. Strategic Application – Value of Visitor.mp4
me
Dec 25, 2025 me
29.3 MB
CXL-Attribution-course-Attribution-types-min-1.pdf
me
Dec 25, 2025 me
174.1 KB
My Drive DataConversionXL CXL - All Access Pass 2025Messaging
1. Product messaging, human attention and human needs.mp4
me
Dec 25, 2025 me
311.6 MB
2. How to approach messaging in layers and lenses.mp4
me
Dec 25, 2025 me
481.9 MB
3. How to confidently architect your messaging.mp4
me
Dec 25, 2025 me
339.9 MB
4. How to create your messaging canvas.mp4
me
Dec 25, 2025 me
332.4 MB
5. Enable, empower and evangelize.mp4
me
Dec 25, 2025 me
345 MB
CXL Slides_Messaging.pdf
me
Dec 25, 2025 me
2.4 MB
Miro-messaging-frameworks-board.pdf
me
Dec 25, 2025 me
603.3 KB
My Drive DataConversionXL CXL - All Access Pass 2025Nonconscious Motivation
1. Dual Process Theory.mp4
me
Dec 25, 2025 me
52.4 MB
2. Liking.mp4
me
Dec 25, 2025 me
34.4 MB
3. Social Proof.mp4
me
Dec 25, 2025 me
63 MB
4. Social Proof Case Study_ Which Kind Increases Perception and Recall - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
2.3 MB
5. Event Video- Social Proof Power Plays.mp4
me
Dec 25, 2025 me
284.2 MB
6. Authority.mp4
me
Dec 25, 2025 me
69 MB
7. Authority Case Study_ Credibility Effects of a ‘Human Authority Image’ on an Agency Website _ - app.cxl.com.pdf
me
Dec 25, 2025 me
777.3 KB
8. Reciprocity.mp4
me
Dec 25, 2025 me
67.1 MB
9. Commitment and Consistency.mp4
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Dec 25, 2025 me
66.4 MB
10. Scarcity.mp4
me
Dec 25, 2025 me
61.7 MB
11. Unity – The New 7th Principle.mp4
me
Dec 25, 2025 me
70.5 MB
12. Lessons from “Pre-suasion”.mp4
me
Dec 25, 2025 me
85.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025On-Page, On-Site & Programmatic SEO
1. Intro- What does on-site SEO encompass..mp4
me
Dec 25, 2025 me
102.7 MB
2. AI & Quality Content.mp4
me
Dec 25, 2025 me
106.3 MB
3. E-E-A-T.mp4
me
Dec 25, 2025 me
92.1 MB
4. Leveling Up Your Content Quality.mp4
me
Dec 25, 2025 me
110.6 MB
5. Competitive Content via SERP Analysis & Content Briefs.mp4
me
Dec 25, 2025 me
162.7 MB
6. Bonus- Content Briefs Walkthrough.mp4
me
Dec 25, 2025 me
269.5 MB
7. Topic Clustering & Information Architecture.mp4
me
Dec 25, 2025 me
140 MB
8. Internal Linking.mp4
me
Dec 25, 2025 me
50.8 MB
9. SEO testing & content refreshes.mp4
me
Dec 25, 2025 me
64.4 MB
10. Programmatic SEO.mp4
me
Dec 25, 2025 me
122.4 MB
11. International & Multilingual SEO.mp4
me
Dec 25, 2025 me
205.8 MB
240308_CXL_Slides_On-Site and Programmatic SEO.pptx
me
Dec 25, 2025 me
39.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025Partner & Customer Marketing
1. What is partner marketing..mp4
me
Dec 25, 2025 me
216.4 MB
2. How to work with partners.mp4
me
Dec 25, 2025 me
409.6 MB
3. Partner marketing tactics and strategies.mp4
me
Dec 25, 2025 me
212 MB
4. The partner marketing role-team.mp4
me
Dec 25, 2025 me
193.7 MB
5. Course review.mp4
me
Dec 25, 2025 me
134.1 MB
CXL Partner Marketing Course Resource_ Partner Score.xlsx
me
Dec 25, 2025 me
112.4 KB
Partner-marketing-combined-PDF.pdf
me
Dec 25, 2025 me
2.3 MB
My Drive DataConversionXL CXL - All Access Pass 2025People & Psychology
1. Sales psychology with Cialdini.mp4
me
Dec 25, 2025 me
54.2 MB
2. Behaviorism with BJ Fogg.mp4
me
Dec 25, 2025 me
27.5 MB
3. Neuromarketing basics - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
2.2 MB
4. Cognitive biases - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
577.8 KB
5. Source and Identity - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
2.2 MB
6. Perceptions - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
2.5 MB
7. Classifications - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
2.4 MB
8. Emotion & Trust - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
2.1 MB
9. Decision-making - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
2.3 MB
10. Action - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
0.9 MB
11. E-Commerce Case Study_ Value Perceptions and Image Size - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
1.1 MB
My Drive DataConversionXL CXL - All Access Pass 2025Personalization for Ecommerce
1. Personalization for Ecommerce.mp4
me
Dec 25, 2025 me
12 MB
2. The Benefits of Personalization.mp4
me
Dec 25, 2025 me
87.1 MB
3. Measurement.mp4
me
Dec 25, 2025 me
73.6 MB
4. Segmentation.mp4
me
Dec 25, 2025 me
153.5 MB
5. Starting the conversation- Getting to know your user.mp4
me
Dec 25, 2025 me
145.6 MB
6. Continuing the conversation.mp4
me
Dec 25, 2025 me
121.9 MB
7. The thank you page.mp4
me
Dec 25, 2025 me
100.5 MB
8. What happens next. How to get the user to come back for another date..mp4
me
Dec 25, 2025 me
68.2 MB
9. The Big Picture.mp4
me
Dec 25, 2025 me
101.7 MB
Ecommerce Personalization.pptx
me
Dec 25, 2025 me
23.3 MB
My Drive DataConversionXL CXL - All Access Pass 2025Personalizing for Conversion
1. What is Personalization..mp4
me
Dec 25, 2025 me
283 MB
2. Customer Segmentation & Deciding What to Optimize for.mp4
me
Dec 25, 2025 me
326.7 MB
3. Deciding What to Personalize- Approaches to Creating Creative.mp4
me
Dec 25, 2025 me
376.8 MB
4. A-B & MVT Testing to Enable Personalization.mp4
me
Dec 25, 2025 me
271.1 MB
5. B2C Personalization.mp4
me
Dec 25, 2025 me
329.9 MB
6. B2B Personalization.mp4
me
Dec 25, 2025 me
289.6 MB
7. How to Bring to Life into your Business.mp4
me
Dec 25, 2025 me
223.6 MB
My Drive DataConversionXL CXL - All Access Pass 2025Positioning
1.1 CXL Positioning - Slide Deck.pdf
me
Dec 25, 2025 me
4 MB
1. Positioning.mp4
me
Dec 25, 2025 me
23.5 MB
2.1 BD-MarketofOne-Framework.pdf
me
Dec 25, 2025 me
727.3 KB
2. The 8 Elements of Your Positioning Story.mp4
me
Dec 25, 2025 me
116.1 MB
3.1 Best Customer Worksheet - Positioning Template.xlsx
me
Dec 25, 2025 me
34.3 KB
3. How to Identify Your best Customers.mp4
me
Dec 25, 2025 me
82.1 MB
4.1 CXL Feed 016 - Eden Bidani - Write better than AI.mp4
me
Dec 25, 2025 me
782.6 MB
4.2 Customer Interview Spreadsheet.xlsx
me
Dec 25, 2025 me
10.6 KB
4. How to Mine Your Best Customers for Effective Positioning.mp4
me
Dec 25, 2025 me
55 MB
5. How to Identify Your Demand Type.mp4
me
Dec 25, 2025 me
69.8 MB
6.1 Best_sales_deck_ever.pdf
me
Dec 25, 2025 me
1.7 MB
6. How to Identify a Compelling Change, Stakes & Villain.mp4
me
Dec 25, 2025 me
92.1 MB
7. How to Craft an Effective Promised Land & ID Your Superpowers, and Harvest Compelling Proof.mp4
me
Dec 25, 2025 me
69.4 MB
8. How to Create a Memorable Simple Promise.mp4
me
Dec 25, 2025 me
87.6 MB
9. How to Test Your Positioning Story and Roll It Out to Dominate Your Market.mp4
me
Dec 25, 2025 me
109.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025Positioning & Company Storytelling
1. Stories Convey Meaning.mp4
me
Dec 25, 2025 me
68.9 MB
2. How to craft a compelling brand story.mp4
me
Dec 25, 2025 me
78.8 MB
3. Positioning vs. Messaging vs. Value Proposition.mp4
me
Dec 25, 2025 me
39.3 MB
4. Understand the elements of your positioning strategy.mp4
me
Dec 25, 2025 me
52.8 MB
5. Your Differentiation Strategy.mp4
me
Dec 25, 2025 me
28.8 MB
6. How to craft effective messaging.mp4
me
Dec 25, 2025 me
30.7 MB
7. Translate your positioning into a sales play.mp4
me
Dec 25, 2025 me
31.8 MB
Positioning _ Company Storytelling-PDF.pdf
me
Dec 25, 2025 me
2.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025Pricing & Packaging
1. Pricing’s Importance and an Introduction to Value Based Pricing.mp4
me
Dec 25, 2025 me
202.2 MB
2. Pricing Research Methods.mp4
me
Dec 25, 2025 me
342.8 MB
3. Pricing Personas and Applying Pricing Research Methods.mp4
me
Dec 25, 2025 me
192.5 MB
4. Packaging and Value Metrics.mp4
me
Dec 25, 2025 me
258.2 MB
5. Who owns pricing and how to change pricing.mp4
me
Dec 25, 2025 me
146 MB
6. Localization, Billing Systems, and discounts – oh my.mp4
me
Dec 25, 2025 me
177.7 MB
Price-Intelligently-SaaS-Pricing-Strategy.pdf
me
Dec 25, 2025 me
2.5 MB
Pricing and packaging - Course Slide Deck - 07_01_21 10_40AM.pptx
me
Dec 25, 2025 me
12.4 MB
My Drive DataConversionXL CXL - All Access Pass 2025Product Analytics
1.1 Product-Analytics_combined-PDF.pdf
me
Dec 25, 2025 me
5.2 MB
1. Product Analytics.mp4
me
Dec 25, 2025 me
23.2 MB
2. Introduction to product analytics.mp4
me
Dec 25, 2025 me
494.7 MB
3.1 Resources.txt
me
Dec 25, 2025 me
668 B
3. Data collection done right.mp4
me
Dec 25, 2025 me
508.1 MB
4.1 lesson3_tool-comparison_template.xlsx
me
Dec 25, 2025 me
7.2 KB
4.2 Article.txt
me
Dec 25, 2025 me
43 B
4. Analysis tools.mp4
me
Dec 25, 2025 me
449.3 MB
5.1 Resources.txt
me
Dec 25, 2025 me
394 B
5. Core metrics.mp4
me
Dec 25, 2025 me
222.7 MB
6.1 Resources.txt
me
Dec 25, 2025 me
400 B
6. User & cohort analysis.mp4
me
Dec 25, 2025 me
374.4 MB
7. Common questions & challenges.mp4
me
Dec 25, 2025 me
389.1 MB
8.1 Resources.txt
me
Dec 25, 2025 me
479 B
8. Reporting on and monitoring product metrics.mp4
me
Dec 25, 2025 me
513.9 MB
9.1 lesson8_business_case.xlsx
me
Dec 25, 2025 me
32.2 KB
9. Tie it all together.mp4
me
Dec 25, 2025 me
450.7 MB
My Drive DataConversionXL CXL - All Access Pass 2025Product Launches
1. Product Launches.mp4
me
Dec 25, 2025 me
59.9 MB
2. The Types of Product Launches.mp4
me
Dec 25, 2025 me
255.7 MB
3. How To Set The Right Launch Goals.mp4
me
Dec 25, 2025 me
130.4 MB
4. How To Develop a Go-To-Market Strategy.mp4
me
Dec 25, 2025 me
401.4 MB
5. How To Execute a Successful Launch.mp4
me
Dec 25, 2025 me
223.9 MB
6. How To Measure the Success of Your Launch.mp4
me
Dec 25, 2025 me
145.4 MB
2025_CXL Slides_Product Launches.pptx
me
Dec 25, 2025 me
5.1 MB
My Drive DataConversionXL CXL - All Access Pass 2025Product Marketing Minidegree
Product Marketing Minidegree - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
158 KB
Read Me.txt
me
Dec 25, 2025 me
71 B
My Drive DataConversionXL CXL - All Access Pass 2025Promotional Events for Ecommerce
1. The calendar- The big picture strategy for your promotions.mp4
me
Dec 25, 2025 me
213.7 MB
2. The offer- The engine of an effective promotion.mp4
me
Dec 25, 2025 me
125.3 MB
3. The ads- Maximizing impact with paid promotion.mp4
me
Dec 25, 2025 me
101.7 MB
4. The emails and texts- Your main source of profit.mp4
me
Dec 25, 2025 me
93.9 MB
5. The execution- Mobilizing your team for your promotion.mp4
me
Dec 25, 2025 me
97.5 MB
CXL Slides - Promotional Events.pptx
me
Dec 25, 2025 me
12.5 MB
Promotional Offer Builder Template For Unit Economics.xlsx
me
Dec 25, 2025 me
54.2 KB
Sample Promotional Event Brief.docx
me
Dec 25, 2025 me
8.2 KB
My Drive DataConversionXL CXL - All Access Pass 2025Radical Differentiation
1. Radical Differentiation.mp4
me
Dec 25, 2025 me
22.4 MB
2. Intro to Radical Differentiation.mp4
me
Dec 25, 2025 me
58.9 MB
3. Mindset.mp4
me
Dec 25, 2025 me
117.2 MB
4. Your life's strategy.mp4
me
Dec 25, 2025 me
73.1 MB
5. Minimum Viable Market – Going beyond demographics.mp4
me
Dec 25, 2025 me
83.1 MB
6. Minimum Viable Market – The laziest way to identify it.mp4
me
Dec 25, 2025 me
70.5 MB
7. Minimum Viable Market – committing to ONE portion of the market.mp4
me
Dec 25, 2025 me
80.3 MB
8. The Monster – mobilizing people without being sleazy.mp4
me
Dec 25, 2025 me
69.9 MB
9. Radical differentiation – becoming the -only-.mp4
me
Dec 25, 2025 me
89 MB
10. Radical differentiation – achieving congruence.mp4
me
Dec 25, 2025 me
108.3 MB
11. Message – how to tell a story that your market gets and remembers.mp4
me
Dec 25, 2025 me
71.3 MB
12. The Jolt – making your market notice you without being sleazy.mp4
me
Dec 25, 2025 me
68.5 MB
13. The Jolt – Become famous.mp4
me
Dec 25, 2025 me
83.3 MB
Radical-differentiation-lesson-combined.pdf
me
Dec 25, 2025 me
4.8 MB
Radical Differentiation - CXL - Template.xlsx
me
Dec 25, 2025 me
99 KB
Radical Differentiation - CXL - Worksheet.docx
me
Dec 25, 2025 me
528.8 KB
My Drive DataConversionXL CXL - All Access Pass 2025SEO Link Building
1. SEO Link Building.mp4
me
Dec 25, 2025 me
15.3 MB
2. Introduction to link building.mp4
me
Dec 25, 2025 me
186.8 MB
3. How to set up a successful link building campaign- Goals.mp4
me
Dec 25, 2025 me
123.8 MB
4. How to set up a successful link building campaign- Content creation.mp4
me
Dec 25, 2025 me
267 MB
5. How to set up a successful link building campaign- Prospecting.mp4
me
Dec 25, 2025 me
232.4 MB
6. How to set up a successful link building campaign- Outreach.mp4
me
Dec 25, 2025 me
198.8 MB
7. How to set up a successful link building campaign- Tracking & measuring.mp4
me
Dec 25, 2025 me
121.9 MB
8. Unlinked brand mentions.mp4
me
Dec 25, 2025 me
120.8 MB
9. How to consistently build contextual links.mp4
me
Dec 25, 2025 me
106.2 MB
10. How to become a content contributor (part 1)- Quotes and interviews.mp4
me
Dec 25, 2025 me
262.8 MB
11. How to become a successful content contributor (part 2)- Guest blogging.mp4
me
Dec 25, 2025 me
156.2 MB
12. How to earn quality backlinks by “upcycling” content.mp4
me
Dec 25, 2025 me
148.9 MB
13. How to build free tools to earn quality backlinks.mp4
me
Dec 25, 2025 me
148.5 MB
14. How to build quality backlinks using directories.mp4
me
Dec 25, 2025 me
68.3 MB
15. How to build quality backlinks with listicles.mp4
me
Dec 25, 2025 me
84.1 MB
SEO-Linkbuilding-combined-PDF.pdf
me
Dec 25, 2025 me
10 MB
My Drive DataConversionXL CXL - All Access Pass 2025Sales and Customer Success Enablement
1. Intro to Enablement.mp4
me
Dec 25, 2025 me
59.9 MB
2. Three Principles of Enablement.mp4
me
Dec 25, 2025 me
80.5 MB
3. The Buyer’s Journey.mp4
me
Dec 25, 2025 me
95.1 MB
4. The Sales Process.mp4
me
Dec 25, 2025 me
180.9 MB
5. Enablement Services.mp4
me
Dec 25, 2025 me
115.9 MB
6. Customer Facing Content.mp4
me
Dec 25, 2025 me
63.7 MB
7. Enablement Content.mp4
me
Dec 25, 2025 me
77.8 MB
8. Training Content for Customer Facing Professionals.mp4
me
Dec 25, 2025 me
46.1 MB
9. Coaching Enablement.mp4
me
Dec 25, 2025 me
82.1 MB
10. Gap Analysis.mp4
me
Dec 25, 2025 me
49.5 MB
11. Three Pillars of Enablement Technology.mp4
me
Dec 25, 2025 me
48 MB
12. Communicating to the Field.mp4
me
Dec 25, 2025 me
77.5 MB
13. Measuring Enablement.mp4
me
Dec 25, 2025 me
77.2 MB
Sales-and-CS-enablement-combined-PDF.pdf
me
Dec 25, 2025 me
1.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025Segmentation and Persona Research
1. Course Introduction & Overview.mp4
me
Dec 25, 2025 me
110.7 MB
2. Understanding Segmentation.mp4
me
Dec 25, 2025 me
165.7 MB
3. Segmentation Deep Dives.mp4
me
Dec 25, 2025 me
188.7 MB
4. How to Build Segments.mp4
me
Dec 25, 2025 me
122.1 MB
5. Buyer Personas.mp4
me
Dec 25, 2025 me
170.9 MB
6. Building Personas.mp4
me
Dec 25, 2025 me
167.9 MB
7. Bringing it All Together.mp4
me
Dec 25, 2025 me
163.9 MB
segmentation-and-persona-research-full-course-pdf.pdf
me
Dec 25, 2025 me
3 MB
My Drive DataConversionXL CXL - All Access Pass 2025Selling on Amazon Perfecting Traffic and Conversions
1. Selling on Amazon- Perfecting Traffic and Conversions.mp4
me
Dec 25, 2025 me
14.2 MB
2. Understanding Amazon demand capture.mp4
me
Dec 25, 2025 me
33.4 MB
3. The two sides- traffic and conversion.mp4
me
Dec 25, 2025 me
41.9 MB
4. Conversion- the factors that matter in search.mp4
me
Dec 25, 2025 me
33.1 MB
5. Conversion- the factors that matter on the page.mp4
me
Dec 25, 2025 me
59.8 MB
6. Creative split testing.mp4
me
Dec 25, 2025 me
43.5 MB
7. Keyword research through Helium 10.mp4
me
Dec 25, 2025 me
84.5 MB
8. Understanding the purpose of PPC.mp4
me
Dec 25, 2025 me
51.1 MB
9. Tracking organic keyword ranking.mp4
me
Dec 25, 2025 me
33.7 MB
10. Building analytics to track traffic and conversions.mp4
me
Dec 25, 2025 me
77.6 MB
11. Understanding campaign manager.mp4
me
Dec 25, 2025 me
65.6 MB
12. The differential types of ads- product targeting and keyword targeting, sponsored brand and sponsored display.mp4
me
Dec 25, 2025 me
39.3 MB
13. Launching campaigns.mp4
me
Dec 25, 2025 me
54.4 MB
14. Campaign best practices.mp4
me
Dec 25, 2025 me
75 MB
15.The weekly flow.mp4
me
Dec 25, 2025 me
98.8 MB
16. Continuous improvement of conversion and traffic.mp4
me
Dec 25, 2025 me
28 MB
PPC-Workflow-Shared-1.pdf
me
Dec 25, 2025 me
77.7 KB
Trivium Analytics Template (make a copy).xlsx
me
Dec 25, 2025 me
55 KB
Understanding-Amazon-demand-capture-Slide-Deck.pdf
me
Dec 25, 2025 me
4.6 MB
My Drive DataConversionXL CXL - All Access Pass 2025Selling on Marketplaces
1. Selling on Marketplaces.mp4
me
Dec 25, 2025 me
14.9 MB
2. Marketplaces… What and Why..mp4
me
Dec 25, 2025 me
225.3 MB
3. How marketplaces work, whose leading the way, and how to win the game.mp4
me
Dec 25, 2025 me
142.9 MB
4. Consumer shopping habits- directing innovation & adoption.mp4
me
Dec 25, 2025 me
99.4 MB
5. Foundational Components of Marketplace Shopping.mp4
me
Dec 25, 2025 me
251.7 MB
6. Creating Brand Loyalty In A Sea Of Choices.mp4
me
Dec 25, 2025 me
134.1 MB
7. Creating Positive Customer Experience On The Marketplace.mp4
me
Dec 25, 2025 me
69.4 MB
8. How to Grow a Brand with Advertising.mp4
me
Dec 25, 2025 me
108.5 MB
9. Proper Conversion Optimization.mp4
me
Dec 25, 2025 me
90.9 MB
10. On Sending Traffic to the Marketplace.mp4
me
Dec 25, 2025 me
52.7 MB
11. Looking at the Future of Retail.mp4
me
Dec 25, 2025 me
44.5 MB
Selling on marketplaces - CXL Slide Deck 2022.pptx
me
Dec 25, 2025 me
108.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025Statistics Fundamentals for Testing
1. Statistics Fundamentals for Testing.mp4
me
Dec 25, 2025 me
9.2 MB
2. Sampling- populations, parameters, and statistics.mp4
me
Dec 25, 2025 me
20.9 MB
3. Mean, variance, and standard deviation.mp4
me
Dec 25, 2025 me
31.4 MB
4. Confidence intervals.mp4
me
Dec 25, 2025 me
28.3 MB
5. Statistical significance and the p-value.mp4
me
Dec 25, 2025 me
26 MB
6. Statistical power.mp4
me
Dec 25, 2025 me
22 MB
7. Sample size and how to calculate it.mp4
me
Dec 25, 2025 me
13.3 MB
8. Statistics trap 1- regression to the mean and sampling error.mp4
me
Dec 25, 2025 me
23.2 MB
9. Statistics trap 2- too many variants.mp4
me
Dec 25, 2025 me
23.3 MB
10. Statistics trap 3- click rates and conversion rate.mp4
me
Dec 25, 2025 me
22.5 MB
11. Statistics trap 4- Frequentists vs Bayesian test procedures.mp4
me
Dec 25, 2025 me
32.8 MB
My Drive DataConversionXL CXL - All Access Pass 2025Statistics for AB testing
1. Statistics for A-B testing.mp4
me
Dec 25, 2025 me
29.6 MB
2. Basics of Causal Inference.mp4
me
Dec 25, 2025 me
140.2 MB
3. Statistical Significance & other estimates.mp4
me
Dec 25, 2025 me
154.2 MB
4. Statistical Power & Sample Size calculations.mp4
me
Dec 25, 2025 me
179 MB
5. Multivariate tests.mp4
me
Dec 25, 2025 me
157.1 MB
6. Running concurrent A-B tests.mp4
me
Dec 25, 2025 me
145.9 MB
7. Tests with multiple outcomes.mp4
me
Dec 25, 2025 me
77.9 MB
8. Non-binomial data.mp4
me
Dec 25, 2025 me
130.5 MB
9. Statistics for percentage change.mp4
me
Dec 25, 2025 me
87.2 MB
10. Asking the right questions.mp4
me
Dec 25, 2025 me
149.4 MB
11. Communicating statistical results.mp4
me
Dec 25, 2025 me
150.6 MB
12. Planning an A-B test.mp4
me
Dec 25, 2025 me
66.6 MB
13. Planning an A-B-n test.mp4
me
Dec 25, 2025 me
24.6 MB
14. Planning an A-B test with non-binomial data.mp4
me
Dec 25, 2025 me
25.9 MB
15. Analyzing and presenting test outcomes.mp4
me
Dec 25, 2025 me
54.4 MB
2025_CXL Slides_Statistics for A_B Testing.pptx
me
Dec 25, 2025 me
29.6 MB
Revenue Per User Example.xlsx
me
Dec 25, 2025 me
211 KB
Simple Statistica Calculator.xlsx
me
Dec 25, 2025 me
9.4 KB
My Drive DataConversionXL CXL - All Access Pass 2025Stay up-to-date with AI
1. Prepare Your Google Ad Campaigns for AI to Improve Ad Performance.mp4
me
Dec 25, 2025 me
31.7 MB
2. Find Gaps and Improve Conversions for Key Service Pages using AI.mp4
me
Dec 25, 2025 me
75 MB
3. Use multi-agent AI prompting to get useful outputs.mp4
me
Dec 25, 2025 me
114.8 MB
4. Prevent AI hallucinations with these prompts.mp4
me
Dec 25, 2025 me
83.5 MB
5. Ground your LLM for Better AI Outputs and Insights.mp4
me
Dec 25, 2025 me
113.7 MB
6. Speed Up Content Ideation with AI Brainstorming.mp4
me
Dec 25, 2025 me
133.5 MB
7. Increase User Research Efficiency with AI.mp4
me
Dec 25, 2025 me
91.5 MB
8. Improve Landing Page Engagement with Predictive AI.mp4
me
Dec 25, 2025 me
142.7 MB
My Drive DataConversionXL CXL - All Access Pass 2025Stay up-to-date with CRO
1. Simplify Your Website Forms to Increase Completion Rates.mp4
me
Dec 25, 2025 me
71.6 MB
2. Accurately Measure Experiment Gains Through Retesting.mp4
me
Dec 25, 2025 me
137.9 MB
3. Increase Conversion Rates on Low-Traffic Websites.mp4
me
Dec 25, 2025 me
92 MB
4. Turn Ecom Shoppers into Subsribers with Discounts and Welcome Offers.mp4
me
Dec 25, 2025 me
90.8 MB
5. Connect GA4 to BigQuery for Greater Insight and Analysis.mp4
me
Dec 25, 2025 me
92.5 MB
6. Make Your Brainstorm Sessions More Productive with Silent Brainstorming.mp4
me
Dec 25, 2025 me
58.8 MB
7. Pick the Right A-B Test Tools and Avoid Costly Mistakes.mp4
me
Dec 25, 2025 me
97.1 MB
8. Increase Website Engagement with Micro Interactions.mp4
me
Dec 25, 2025 me
94.8 MB
9. Increase Conversion Rates With Simplified Copy.mp4
me
Dec 25, 2025 me
93.3 MB
10. Win Stakeholders with Your A-B Test Results- Use the 3-Act Storytelling Technique.mp4
me
Dec 25, 2025 me
74.3 MB
11. Optimize Risk Management with Non-Inferiority Tests for Website Changes.mp4
me
Dec 25, 2025 me
84.8 MB
12. Optimize Website Speed- 6 Performance Killers Hurting Your Conversion Rates.mp4
me
Dec 25, 2025 me
88 MB
13. Reduce website dropoff caused by load times.mp4
me
Dec 25, 2025 me
68.1 MB
14. Quantity vs Quality in Idea Generation.mp4
me
Dec 25, 2025 me
110.4 MB
15. Increase Web Conversions Without Manipulation Techniques.mp4
me
Dec 25, 2025 me
80.8 MB
16. Improve CRO results and workflow with Microsoft Clarity.mp4
me
Dec 25, 2025 me
75 MB
17. Create Better Experiment Metrics With Goal Trees.mp4
me
Dec 25, 2025 me
45.4 MB
18. Balance Test Impact And Effort For Better CRO Results.mp4
me
Dec 25, 2025 me
61.3 MB
19. Make Research Data Work for Website Optimization.mp4
me
Dec 25, 2025 me
31.9 MB
20. Build a Balanced Testing Program- From Quick Wins to Breakthrough Experiments.mp4
me
Dec 25, 2025 me
42.5 MB
21. Generate better test ideas through workshops.mp4
me
Dec 25, 2025 me
32.4 MB
22. Fix Testing Data Issues With This Ecom Goal Tracking Framework.mp4
me
Dec 25, 2025 me
36.8 MB
23. Measure Experiment ROI- Revenue Metrics Beyond Conversion Rate.mp4
me
Dec 25, 2025 me
47.4 MB
24. Track Long-Term Test Impact Across The Funnel.mp4
me
Dec 25, 2025 me
40.3 MB
My Drive DataConversionXL CXL - All Access Pass 2025Stay up-to-date with Ecommerce
1. Track Long-Term Test Impact Across The Funnel.mp4
me
Dec 25, 2025 me
40.3 MB
2. Fix Testing Data Issues With This Ecom Goal Tracking Framework.mp4
me
Dec 25, 2025 me
36.8 MB
3. Increase Customer Retention- Ecom Growth Framework.mp4
me
Dec 25, 2025 me
61 MB
4. Measure Experiment ROI- Revenue Metrics Beyond Conversion Rate.mp4
me
Dec 25, 2025 me
47.4 MB
5. Retain Loyal Customers with Black Friday Offers.mp4
me
Dec 25, 2025 me
117.7 MB
6. Implement Successful Subscription Models in Ecommerce Business.mp4
me
Dec 25, 2025 me
95.3 MB
7. Reduce Churn With Transparent Cancellation Flows.mp4
me
Dec 25, 2025 me
76.9 MB
8. Write Impactful Price Rise Emails.mp4
me
Dec 25, 2025 me
74.7 MB
9. Turn Subscribers Into Customers with Better Email Welcome Flows.mp4
me
Dec 25, 2025 me
134 MB
10. Turn Ecom Shoppers into Subsribers with Discounts and Welcome Offers.mp4
me
Dec 25, 2025 me
90.8 MB
11. Optimize Website Speed- 6 Performance Killers Hurting Your Conversion Rates.mp4
me
Dec 25, 2025 me
88 MB
12. Reduce website dropoff caused by load times.mp4
me
Dec 25, 2025 me
68.1 MB
My Drive DataConversionXL CXL - All Access Pass 2025Storytelling
1. Storytelling.mp4
me
Dec 25, 2025 me
17.5 MB
2. What is - and what is not - storytelling.mp4
me
Dec 25, 2025 me
148.3 MB
3. Introduction to Design Thinking for storytelling.mp4
me
Dec 25, 2025 me
65.5 MB
4. Step one- Empathize.mp4
me
Dec 25, 2025 me
104.2 MB
5. Step two- Defining.mp4
me
Dec 25, 2025 me
102.6 MB
6. Step three- Ideating.mp4
me
Dec 25, 2025 me
114.8 MB
7. Step four- Prototype.mp4
me
Dec 25, 2025 me
59.6 MB
8. Step five- Test.mp4
me
Dec 25, 2025 me
110.8 MB
Storytelling.pdf
me
Dec 25, 2025 me
1.8 MB
My Drive DataConversionXL CXL - All Access Pass 2025Technical Content Marketing Minidegree
Read Me.txt
me
Dec 25, 2025 me
71 B
Technical Content Marketing Minidegree - CXL - app.cxl.com.pdf
me
Dec 25, 2025 me
135.1 KB
My Drive DataConversionXL CXL - All Access Pass 2025Unit Economics for Ecommerce
1. Unit Economics for Ecommerce.mp4
me
Dec 25, 2025 me
18.5 MB
2. Introduction to unit economics.mp4
me
Dec 25, 2025 me
44.6 MB
3. How is the unit economic value calculated..mp4
me
Dec 25, 2025 me
41.6 MB
4. Introducing primary component #1- pricing.mp4
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Dec 25, 2025 me
75.5 MB
5. Introducing primary component #2- margin.mp4
me
Dec 25, 2025 me
108.3 MB
6. Introducing primary component #3- future purchase behavior.mp4
me
Dec 25, 2025 me
141.1 MB
7. Introducing primary component #4- invested capital.mp4
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Dec 25, 2025 me
68.3 MB
8. Improving primary component #1- pricing.mp4
me
Dec 25, 2025 me
142.7 MB
9. Improving primary component #2- margin.mp4
me
Dec 25, 2025 me
110 MB
10. Improving primary component #3- future purchase behavior.mp4
me
Dec 25, 2025 me
69.7 MB
11. Improving primary component #4- invested capital.mp4
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Dec 25, 2025 me
159.6 MB
12. Example #1- rising CAC (customer acquisition cost).mp4
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Dec 25, 2025 me
119.6 MB
13. Example #2- not enough LTV (customer lifetime value).mp4
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Dec 25, 2025 me
89.8 MB
14. Closing.mp4
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Dec 25, 2025 me
16.2 MB
CXL Slide Deck Template 2022 - Unit Economics.pptx
me
Dec 25, 2025 me
8.2 MB
My Drive DataConversionXL CXL - All Access Pass 2025User-Centric Marketing
1. User-Centric Marketing.mp4
me
Dec 25, 2025 me
64.1 MB
2. Why we need a user-centric approach to marketing.mp4
me
Dec 25, 2025 me
104.7 MB
3. How do we start to adopt a user-centric approach.mp4
me
Dec 25, 2025 me
58.6 MB
4. How to better understand your audience without spending a cent.mp4
me
Dec 25, 2025 me
91.6 MB
5. Building a picture of your audience using surveys.mp4
me
Dec 25, 2025 me
96 MB
6. Discover the power of top task analysis.mp4
me
Dec 25, 2025 me
117.8 MB
7. Why and how you should be meeting your audience in person.mp4
me
Dec 25, 2025 me
113.5 MB
8. Customer journey mapping- What is it and why it can help..mp4
me
Dec 25, 2025 me
85.1 MB
9. How to run a customer journey mapping workshop.mp4
me
Dec 25, 2025 me
127.8 MB
10. How to get the most from your user research.mp4
me
Dec 25, 2025 me
69.8 MB
11. Involve the user in your campaign design.mp4
me
Dec 25, 2025 me
111.8 MB
12. How to test your campaign’s design with users.mp4
me
Dec 25, 2025 me
80.5 MB
13. Reflect your customer’s mindset with Card Sorting.mp4
me
Dec 25, 2025 me
82.9 MB
14. Ensure website success with a prototype you can test.mp4
me
Dec 25, 2025 me
119.2 MB
15. Testing your websites at scale with unfacilitated usability testing.mp4
me
Dec 25, 2025 me
87.6 MB
16. How to refine your campaigns post launch.mp4
me
Dec 25, 2025 me
135.4 MB
CJM-Poster.avif
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Dec 25, 2025 me
172.1 KB
MailChimp-personas.jpg
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Dec 25, 2025 me
126.3 KB
book-cover.jpg
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Dec 25, 2025 me
202.7 KB
cjm-grid.png
me
Dec 25, 2025 me
100.2 KB
closed-card-sort.jpg
me
Dec 25, 2025 me
111.6 KB
diminishing-returns.jpg
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Dec 25, 2025 me
70.1 KB
google-optimize.jpg
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Dec 25, 2025 me
156.3 KB
how-ab-testing-works.jpg
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Dec 25, 2025 me
76 KB
open-card-sort.jpg
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Dec 25, 2025 me
108.9 KB
semantic-differential-survey.jpg
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Dec 25, 2025 me
47.6 KB
serpstat.png
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Dec 25, 2025 me
1 MB
split-testing.jpg
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Dec 25, 2025 me
44.6 KB
waiting-room.pdf
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Dec 25, 2025 me
549.6 KB
word-cloud-test.jpg
me
Dec 25, 2025 me
173.3 KB
My Drive DataConversionXL CXL - All Access Pass 2025User Research
1. User Research.mp4
me
Dec 25, 2025 me
34.4 MB
2. Why everyone should be doing more user research.mp4
me
Dec 25, 2025 me
311.4 MB
3. How different research techniques will help you answer different questions.mp4
me
Dec 25, 2025 me
250.6 MB
4. Listening to what people say.mp4
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Dec 25, 2025 me
259.3 MB
5. Watching what people do.mp4
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Dec 25, 2025 me
264.9 MB
6. How to conduct research with the right people.mp4
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Dec 25, 2025 me
200.4 MB
7. How to synthesize your research.mp4
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Dec 25, 2025 me
231.7 MB
8. Creating memorable, useful research deliverables.mp4
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Dec 25, 2025 me
229.9 MB
9. How To Use AI to Increase Efficiency in Your User Research.mp4
me
Dec 25, 2025 me
91.5 MB
User-research-combined-PDF.pdf
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Dec 25, 2025 me
2 MB
My Drive DataConversionXL CXL - All Access Pass 2025Voice of Customer Data
1. Voice of Customer Data.mp4
me
Dec 25, 2025 me
16.2 MB
2. VoC Research Principles for CRO.mp4
me
Dec 25, 2025 me
261.5 MB
3. Understanding Personas.mp4
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Dec 25, 2025 me
74.6 MB
4. Perceptions.mp4
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Dec 25, 2025 me
110 MB
5. Behaviors.mp4
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Dec 25, 2025 me
177.5 MB
6. Motivations & Goals.mp4
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Dec 25, 2025 me
213.2 MB
7. Anxieties (fears, uncertainties, doubts).mp4
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Dec 25, 2025 me
108.1 MB
8. Data Processing.mp4
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Dec 25, 2025 me
136.8 MB
Bonus- Localization.mp4
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Dec 25, 2025 me
77.1 MB
Bonus- Write Better Than AI by Integrating Voice of The Customer.mp4
me
Dec 25, 2025 me
93.1 MB
CXL Slides_Voice of Customer Data.pptx
me
Dec 25, 2025 me
60.7 MB
My Drive DataConversionXL CXL - All Access Pass 2025Working with the Product Team
1. Working with the Product Team.mp4
me
Dec 25, 2025 me
24.8 MB
2. Understanding the Product Organization.mp4
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Dec 25, 2025 me
155.3 MB
3. Collaborating with the Product Team.mp4
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Dec 25, 2025 me
282.1 MB
4. Avoiding Conflict with the Product Team.mp4
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Dec 25, 2025 me
244.9 MB
Working-with-Product-Teams-combined.pdf
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Dec 25, 2025 me
1.8 MB